Coca Cola – Win a $5,470 trip for 2 to Los Angeles, CA and attend the BET Experience at LA Live by May 31, 2015!


ENDING ON May 31, 2015 at 11:59 p.m. ET

In order to win a prize in the Coca-Cola BET Experience Live Sweepstakes , you must be 13 years or older, a legal resident of the 50 U.S. (or D.C.), and a My Coke Rewards® (“MCR”) member, with a Twitter account that is linked to your MCR account and that is set to public.

The Sweepstakes begins on May 8, 2015 at 7:00 a.m. Eastern Time , and you must socially share an eligible Submission as described below before May 31, 2015 at 11:59 p.m. ET

in order to receive an entry into the Sweepstakes. Twitter, Inc.’s, Inc.’s computer is the official time-keeping device for the sharing portion of the Sweepstakes and Administrator’s computer is the official time-keeping device for the prize claim portion of the Sweepstakes.

During the Promotion Period, using your Twitter account, share a photo of yourself holding any “Share a Coke” can or bottle (with the Share a Coke portion showing) or a sign or picture that you created that says “Share a Coke with” and any name or generic/collective name, such as Family, BFF, etc. (your “Photo”), including the hashtag #CokeBETXsweeps (your “Social Share”). If you include a can or bottle, be sure the Share a Coke portion is visible in the Photo. Your Social Share must contain your Photo and the hashtag in order for you to be considered for a chance to win a prize. You may include an optional text component related to the Photo. Retweets are not eligible for this Sweepstakes. Your Social Share and the name or word included in the Photo must not contain any offensive, disparaging or otherwise inappropriate content, and must comply with the restrictions listed below, as determined by Sponsor in its sole discretion, or it may not be approved, it may not be considered an eligible Social Share, and you may not be awarded a Sweepstakes entry or be permitted to win a prize in this Sweepstakes. Your Twitter account and associated content must be public or you may not be able to participate in the Sweepstakes or be considered for a chance to win a prize. If your Social Share complies with these Official Rules, you will receive one Sweepstakes entry. If you do not have a Twitter account, visit Twitter ( and follow the links and instructions to create one, subject to terms determined by Twitter. Limit: You are eligible to receive only 1 Sweepstakes entry per person during the Promotion Period. You can only have only have one Twitter account attached to your MCR account and you may only have one MCR account per person.

Requirements and Restrictions:
•The Social Share must not contain material that violates or infringes another’s rights, including but not limited to privacy, publicity or intellectual property rights, or that constitutes copyright infringement;
•The Social Share must be relevant to the Sweepstakes and there must be a Photo as part of the content, not just the hashtag, in isolation (text content is optional).
•The Social Share must not disparage Sponsor, BET, Chris Bivins, Administrator or any other person or party affiliated with the Sweepstakes;
•The Social Share must not contain visible brand names or trademarks other than those owned by Sponsor or BET, which entrant has a limited license to use to incorporate in his/her content for this Sweepstakes and which are permitted for the purpose of this Sweepstakes;
•The Social Share must not contain material that is inappropriate, indecent, obscene, hateful, tortious, defamatory, slanderous, or libelous;
•The Social Share must not contain material that promotes bigotry, racism, hatred, or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age;
•The Social Share must not contain material that is unlawful, in violation of or contrary to the laws or regulations in any state where Social Share is created;
•Social Share cannot have been submitted previously in a promotion of any kind or exhibited or displayed publicly through any means;
•The Social Share must not include any private information of a third party such as name, address, phone number, or email address;
•The Social Share must conform with the format and size requirements and limitations of the applicable social media platform;
•The Social Share must not include the image of a child who is or who appears to be under the age of 13 drinking any beverage;
•The Social Share may only contain the recognizable likeness of someone other than the entrant if he or she is and appears to be over the age of 13 and as long as entrant has his or her (or parent’s or legal guardian’s, if necessary) permission to socially share the image for this Sweepstakes. If requested, entrant must be able to provide proof of such permission in a format acceptable to Sponsor;
•The Social Share must be your own, original work; and
•Any shared verbal content (if any) must be in English.

Entrants agree that the interpretation of each of the above Requirements and Restrictions shall be subject to Sponsor’s sole discretion. Sponsor is not responsible for any lost, late, incomplete, or other Social Share that does not comply with these rules and it may be disqualified. By socially sharing with the Sweepstakes hashtag, you are stating that you are the owner of, and responsible for, the Social Share that you submit.

Multiple entrants are not permitted to share the same MCR account, email address, or Twitter account. Any attempt by any participant to receive more than the stated number of Sweepstakes entries by using multiple/different MCR accounts, email addresses, Twitter accounts, identities, registrations and logins, or any other methods, as determined by Sponsor in its sole discretion, will void all of that entrant’s Submissions and that entrant may be disqualified from this Sweepstakes and any of the Sponsor’s other promotions. In the event of a dispute as to the owner of any Social Share, the authorized account holder of the Twitter account will be deemed to be the entrant. The “authorized account holder” is the natural person assigned a Twitter account by the entity responsible for doing so for Twitter, Inc. Each entrant may be required to show proof of being the authorized account holder.

Sponsor’s decisions as to the administration and operation of the Sweepstakes and selection of potential Sweepstakes winner are final and binding in all matters related to the Sweepstakes. On or around June 5, 2015, Administrator will select the potential prize winner from among all eligible entries during the Promotion Period. The odds of winning the prize will depend on the number of eligible entries received.

Potential winner must continue to comply with the Official Rules. Winning is contingent upon fulfilling all requirements. The potential winner will be notified by Sponsor via @reply, direct message, or public message if necessary, to their Twitter account on or around June 8, 2015. If you are an MCR member with your Twitter account linked to your MCR membership and you are selected as a potential winner, Sponsor will award you the prize in your MCR account. Follow the steps to claim your prize before June 8, 2015. If you are not yet an MCR member, you should receive a message (direct message or public message) inviting you to sign up for a free MCR membership and link it to your Twitter account, and locate and claim the prize in your MCR account. Follow the steps to sign up, link your Twitter account, and claim your prize before June 8, 2015. The potential winner (or parent/legal guardian if winner is a minor in his/her state of residence) will also be required to sign and return to Administrator, within another 3 days of the date it is sent, a Declaration of Compliance, Liability & Publicity Release (except where prohibited) in order to claim his/her prize and to fulfill any such other requirements as determined by Administrator. If the potential winner fails to do so, he/she may be disqualified and forfeit the prize. If the potential winner cannot be contacted, does not comply with these Official Rules, forfeits the prize, or is disqualified for any reason, if time permits, Administrator will select an alternate potential winner in a random drawing from among all remaining eligible entries, up to 3 alternates. If the alternate potential winners are disqualified, the prize will not be awarded. Sponsor reserves the right to disqualify the potential Grand Prize winner if, in its sole discretion, it finds content on his or her social media pages to be inconsistent with the Sponsor’s or the brand’s image (for example, if it is in violation of any of the content restrictions above).


A trip for 2 to Los Angeles, CA and the opportunity to attend the BET Experience at LA Live, scheduled for June 25 – 28, 2015. Prize package includes round trip, coach-class air transportation for 2 from a major airport in the United States near winner’s residence (as determined by Sponsor, in its sole discretion); round trip ground transfers between airport and hotel; 3 nights’ accommodations at Sponsor’s choice of hotel (one room, double occupancy); 2 tickets to 3 nights’ of concerts at the Staples Center, tickets to the Club Nokia Late Night Concerts, and tickets to the Grammy Museum; $750 gift card that may be used toward meals and spending money, terms and conditions apply; and travel agent services. Trip must take place on the dates specified by Sponsor, surrounding the BET Experience or winner will forfeit the prize. Restrictions, conditions and limitations may apply. By accepting ticket portion of prize, winner agrees to abide by any terms, conditions and restrictions provided by the ticket. Sponsor is not responsible if winner does not use ticket on day of any event. Travel must be round trip. Sponsor will determine airline and flight itinerary in its sole discretion. No refund or compensation will be made in the event of the cancellation or delay of any flight. Travel is subject to the terms and conditions set forth in these Official Rules, and those set forth by the airline carrier as detailed in the passenger ticket contract. If trip destination is less than 250 miles from the winner’s residence, winner will be provided $200 in addition to spending money for driving expenses in lieu of air transportation. Sponsor is not responsible if any scheduled event is delayed, postponed or cancelled for any reason and winner will not be reimbursed for tickets. Tickets may be subject to issuer’s standard rain-check policies and procedures. All expenses, travel, and other costs not expressly stated in the package description above are the sole responsibility of winner. If the winner is still a minor (as determined by his/her state of residence), winner’s guest must be winner’s parent/legal guardian. If winner’s guest is a minor (as determined by his/her state of residence), winner must be minor’s parent/legal guardian and must complete required paperwork on behalf of minor, as applicable. Travel companion must execute liability/publicity releases prior to issuance of prize documents. Restrictions, conditions and limitations may apply. Lost, mutilated, or stolen tickets, vouchers or certificates will not be replaced.

• Approximate Retail Value (“ARV”): $5,470.

The ARV may vary based on airfare fluctuations and distance between departure and destination. Winner will not receive difference between actual and approximate retail value.

No substitution, exchange or transfer of prize by winner. Sponsor reserves the right to substitute any prize component for one of equal or greater value. Winner is responsible for all taxes and fees associated with prize receipt and/or use. Total ARV is $5,470.

Except where prohibited, participation in the Sweepstakes constitutes entrant’s consent for Sponsor and its designees to use entrant’s name, likeness, prize information, Photo, Social Share, city and state of residence, video, voice, any comments, testimonials or other feedback related to prize or Sweepstakes experience, whether written or oral, for promotional purposes in any media without further consideration.

In the event that the operation, security, or administration of the Sweepstakes is impaired in any way for any reason, including, but, not limited to, fraud, virus or other technical problem, the Sponsor may, in its sole discretion, either: (a) modify the Sweepstakes in a manner that best conforms to the spirit of the Official Rules without suspending it; (b) suspend the Sweepstakes to address the impairment and then resume the Sweepstakes in a manner that best conforms to the spirit of these Official Rules; or (c) cancel the Sweepstakes and award the prizes in a random drawing from among all eligible entries received up to the time of the impairment. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or to be acting in violation of the Official Rules of this or any other promotion, or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. The Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

Except where prohibited, by participating in the Sweepstakes, entrants agree to release and hold harmless The Coca Cola Company, Coca Cola bottlers, BET, Twitter, Inc., Moxie, a division of Zenith Media Services, Inc., Wunderman, a member of Young & Rubicam Group and WPP, Candid Partners, LLC, HelloWorld, Inc., and their respective parents, subsidiaries, affiliates, promotional partners, prize partners, agents and agencies, and the officers, directors and employees of each of them (collectively, the “Released Parties”) from and against any claim or cause of action arising out of participation in the Sweepstakes or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Sweepstakes; (b) technical errors related to computers, servers, providers, printers or telephone or network lines; (c) printing errors; (d) errors in the administration of the Sweepstakes or the processing of entries; (e) late, lost, or undeliverable mail; or (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt, use or misuse of any prize, including related travel. Entrant further agrees that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Sweepstakes and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages. If, for any reason, an entrant’s entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another Sweepstakes entry, if it is possible. If the Sweepstakes, or any part of it, is discontinued for any reason, Sponsor, in its sole discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance for any prize offered herein. No more than the stated number of prizes will be awarded. In the event that production, technical, seeding, programming or any other reasons cause more than the stated number of prizes as set forth herein to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.

Entrant agrees that: (a) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes or its associated winner selection and/or notification shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; and (b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys’ fees. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Michigan, without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.

For the winner list, visit The winner list will be posted after winner confirmation is complete.