Essie – Win 100 essie shades for your colorful style and more prizes by August 12, 2015 – INSTANTLY!

ESSIE GEL SETTER SWEEPSTAKES

ENDING AT 11:59:59 PM ET on August 12, 2015
1.ELIGIBILITY:
The Promotion is open only to legal residents of the 50 United States and the District of Columbia (excludes Alaska & Hawaii), who are at least 18 (except Alabama and Nebraska 19 and 21 Mississippi) years of age or older at the time of Promotion registration.
2.HOW TO PARTICIPATE:
To participate, go to essie.com/gel-setter-sweeps(“Website”) during the Promotion Period to gain access to the registration form, if you haven’t done so previously. Enter the Promotion by completely entering your correct information on the registration form (required fields include: Full Name, Full Mailing Address, Phone Number and Birth Date) with your true and correct information. Upon registering, you will earn one (1) Entry into the Sweepstakes. Limit of one (1) Sweepstakes Entry per person, per email address, per day throughout the Promotion Period.

You will then be prompted to answer four (4) questions (“Profiling Quiz”) designed to allow you to curate your own personal essie collection and share your essie style. Once the Profiling Quiz is complete, you will learn your style as determined by essie from your quiz answers. You will then navigate to the “Click and Reveal” Instant Win game (“Game”) where you will earn one (1) gameplay. When the Game is completed you will be notified if you are a winner or loser. To win, you the Game must reveal a winning image. All winners are subject to verification before any prize will be awarded. Upon completion of the Game, you will have the opportunity to share the Promotion with others. Limit of one (1) Instant Win gameplay per person, per email address, per day throughout the Promotion Period.

RETURNING USERS: Returning Players can log in by simply filling in their email address and clicking the button for entry. Entrants are able to play the Instant Win Game one (1) time and earn one (1) Sweepstakes entry per day throughout the Promotion Period.

ONE2MANY: Entrants will be able to earn additional Sweepstakes Entries through the One2Many program. If sharing via social media, your friend/family member must click on your posted link to access the Sweepstakes. Your friend/family MUST be eligible and complete registration for you to earn additional Sweepstakes Entries. Limit of up to ten (10) additional Sweepstakes Entries per person for the length of the Promotion Period.
3.SWEEPSTAKES DRAWING/ODDS:
On or about August 13, 2015, the Administrator will conduct a random drawing from all eligible Sweepstakes Entries and select One (1) potential Grand Prize winner. One Thousand (1,000) Instant Win prize winners will be awarded throughout the Promotion Period. Odds of winning the Sweepstakes is based on the total number of eligible Sweepstakes Entries received during the Promotion Period. Odds of winning a Sweepstakes Prize depend on number of eligible Entries received. Odds of winning an Instant Win Prize depend on the number of eligible Promotion Entries received and the date and time when a particular Promotion participant plays the Instant Win Game.
4.WINNER NOTIFICATION:
Potential Sweepstakes winners will receive prize notification via email and/or phone call. Potential winner of a prize valued at $600 or more will be sent, via email and/or overnight mail, an Affidavit of Eligibility/Release and an IRS W9 Form. All forms must be completed, signed, notarized and returned to Realtime Media within ten (10) days of date of issuance. The potential winner then and only then becomes the “winner.” Potential Instant Win winners will receive an email confirmation immediately after playing. If such potential winner cannot be contacted within a reasonable time period, if the potential winner is ineligible, if any notification is returned undeliverable, or if the potential winner otherwise fails to fully comply with these Official Rules, he/she will forfeit that prize and an alternate winner will be selected from among all remaining Entries for that drawing. All Instant Win prizes will be fulfilled approximately four (4) to six (6) weeks after winning confirmation email is received.
5.PRIZES/PRIZE RESTRICTIONS:
A total of One Thousand and One (1,001) prizes will be awarded during the Promotion.
o SWEEPSTAKES GRAND PRIZE (1): One (1) Grand Prize will be awarded consisting:
 One (1) essie collection which includes One (1) essie gel.setter and Ninety-Nine (99) other essie nail polishes
The Approximate Retail Value (“ARV”) of the Grand Prize is $851.50
o INSTANT WIN PRIZES (1,000): A total of One Thousand (1,000) Instant Win Prizes will be awarded, as detailed below (one (1) prize per person):
 One Thousand (1,000) essie gel.setters
The ARV all Instant Win Prizes is $10,000.00
2. The ARV of all prizes is $10,851.50
6.GENERAL PRIZE RESTRICTIONS:
Acceptance of prize constitutes permission to use winner’s name, photograph and likeness for publicity purposes without further compensation in any and all media now known or hereinafter without territorial restriction (except where prohibited by law). By entering, you agree that Promotion Parties and their respective subsidiaries, affiliates, directors, employees, agents, successors and/or assigns and their advertising and promotional agencies shall have no liability for, and to release and hold all such parties harmless from, any damage, loss or liability to person or property, due in whole or part, directly or indirectly, by reason of the acceptance, possession, use or misuse of prize or participation in this Promotion. Any and all disputes, claims and causes of action arising out of or connected with this Promotion, or any prize awarded, shall be resolved individually, without resort to any form of class action, and exclusively by arbitration. Any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Promotion, but in no event attorney’s fees. Sponsor reserves the right, in its sole discretion to terminate, modify, cancel or suspend this Promotion and award the prize from among all eligible Entries received prior to action taken by Sponsor, should fraud, virus, bugs or other causes beyond the control of Sponsor corrupt the administration, security or proper play of the game. Promotion Parties are not responsible for computer system, phone line, hardware, software or program malfunctions, or other errors, failures or delays in computer transmissions or network connections that are human or technical in nature. Sponsor reserves the right at its sole discretion, to disqualify any individual, and all of his/her Entries, who tampers with the entry process. By entering, you agree that all issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, participant’s rights and obligations, or the rights and obligations of the Sponsor in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the State of New York, without giving effect to any choice of law or conflict of law rules, and you consent to the jurisdiction and venue of the federal, state and local courts located in. Please see the Sponsor’s Privacy Policy at http://www.essie.com/Privacy-Policy.aspx for details regarding the use of personal information collected in connection with this Promotion.
7.PRIZE LIMITATIONS:
Limit of one (1) Instant Win Prize per person/per household. Instant Win Prize Winners are also eligible to receive the Sweepstakes Grand Prize. If it is discovered, during prize verification, that you have entered, attempted to enter, or used multiple accounts to enter more than the stated limit, you will be disqualified at the discretion of the administrator, or will be void. Entries generated by script, macro or other automated means and Entries made by any means, which subvert the entry process, are void. All Entries become the property of Sponsor and will not be acknowledged or returned. Promotion Parties are not responsible for late, lost, stolen, damaged, delayed, or undelivered prizes.
8.RELEASE OF LIABILITY:
Promotion Parties shall not be responsible or liable for Entries that are entered by other than human means (such as by an automated computer program or any non-human mechanism, entity, or device), in excess of the stated limit, or for Entries that are late, forged, destroyed, lost, misplaced, stolen, misdirected, tampered with, incomplete, deleted, damaged, garbled, or otherwise not in compliance with these official rules, and all such Entries will be disqualified. By entering the Promotion, you agree: (i) to be bound by these official rules and by all applicable laws and all decisions of the judges which shall be binding and final; (ii) to waive any rights to claim ambiguity with respect to the official rules; (iii) to waive all of his/her rights to bring any claim, action, or proceeding against any of the Promotion Parties; and (iv) to release, indemnify, and hold harmless each of the Promotion Parties and each of their respective officers, directors, employees, agents and representatives, from any liability (including, but not limited to, liability for any property loss, damage, personal injury, bodily injury, death, loss, expense, accident, delay, inconvenience or irregularity), costs and expenses (including without limitation, reasonable outside attorney’s fees) that may arise in connection with: (a) your participation or inability to participate in the Promotion, (b) typographical errors in the official rules or any Promotion promotional materials, (c) acceptance or possession, defects in, use, misuse or inability to use an prize (or any component thereof), (d) any change by any company or any other person providing any of the components of a prize due to reasons beyond any of the Promotion Parties’ control or as otherwise permitted hereunder, (e) any interruptions in or postponement, cancellation, or modification of the Promotion, (f) human error, (g) incorrect or inaccurate transcription, receipt or transmission of any part of the Entry (including, without limitation, the entry information or any parts thereof), (h) any technical malfunctions or unavailability of the Promotion site or any telephone network, computer online system, computer dating mechanism, computer equipment, software, or internet service provider utilized by any of the Promotion Parties or by you, (i) interruption or inability to access the sweepstakes, any Promotion-related web pages, or any online service via the internet due to hardware or software compatibility problems, (j) any damage to your (or any third person’s) computer and/or its contents related to or resulting from any part of the Promotion, (k) any lost/delayed data transmissions, omissions, interruptions, defects, and/or any other errors or malfunctions, (l) any wrongful, negligent, or unauthorized act or omissions on the part of any of the Promotion Parties, or any of their agents or employees, or (m) any other cause, condition or event whatsoever beyond the control of any one or more of the Promotion Parties. Each winner hereby acknowledges that the Promotion Parties have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to any prize or component thereof, including any express or implied warranties provided by any of the prize suppliers associated with this Promotion.
9.WINNER LIST:
For the name of the winner(s) send a #10 self-addressed stamped envelope for receipt by September 1, 2015 to: Essie Gel Setter Sweepstakes Winners List Request, C/O Realtime Media, 200 Four Falls Corporate Center, Suite 100, Conshohocken, PA 19428.

10.SPONSOR:
Maybelline Consumer Products Division of LOreal USA, Inc., 575 Fifth Avenue, New York, NY 10017

11.ADMINISTRATOR:
Realtime Media, 200 Four Falls Corporate Center, Suite 100, West Conshohocken, PA 19428