Pepsi – Ultimate Fan Space Sweepstakes
2019 PEPSI® “ULTIMATE FAN SPACE” PROMOTION (“PROMOTION”)
NO PURCHASE NECESSARY TO PLAY OR WIN. A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF
WINNING. MESSAGE AND DATA RATES MAY APPLY. MULTIPLE DEADLINES APPLY.
1. PROMOTION PERIOD: Promotion begins at 12:00:00 a.m. ET on August 26, 2019 and ends at 11:59:59 p.m.
ET on October 31, 2019 (“Promotion Period”).
2. HOW TO PARTICIPATE: During the Promotion Period, you can participate via the following methods:
(a) QR Code Entry: Look for a QR code on Pepsi display materials and scan the code to play from your
mobile device (“Mobile Device”). By scanning the QR code, you will be taken to the URL
www.pepsifanspace.com (the “Website”) and advised to follow the on-screen registration
instructions. Once you have provided the required information, click “ENTER” to scratch the football
helmet “Game Play” to see if you are an instant winner. All Game Plays must be submitted by
11:59:59 p.m. ET on 10/31/19. Data rates may apply if participating via a mobile device.
(b) Internet Participation: To play via the Internet for free and without scanning the QR code, visit
www.pepsifanspace.com and follow the on-screen registration instructions. Once you have provided
the required information, click “ENTER” to scratch the football helmet and see if you are an instant
winner. All Game Plays must be submitted by 11:59:59 p.m. ET on 10/31/19. Data rates may apply if
participating via a mobile device.
Limit one (1) Game Play per day per person. A “day” is defined as a twenty-four (24) hour time period
beginning at 12:00:00 a.m. ET and ending at 11:59:59 p.m. ET. The time clock of the Promotion administrator
is the official clock for this Promotion.
In the event of dispute over the identity of a potential winner, a Game Play will be declared made by the
authorized account holder of such email address or wireless phone number submitted at the time of Game
Play, and potential winner may be required to provide identification sufficient to show that he/she is the
authorized account holder of such email address or wireless phone number. It is solely the responsibility of
the participant to notify the Sponsor in writing if the participant changes his or her email, wireless phone
number or postal address during the Promotion Period. To notify Sponsor of any changes in address, email
address or phone number, email www.pepsifanspace.com and provide the new information. Include
“Ultimate Fan Space/Contact Changes” in the subject line. Each Game Play must be manually keystroked and
manually entered by the individual participants; automated and/or repetitive electronic Game Plays
(including but not limited to Game Plays made using any script, macro, bot or promotion service) will be
disqualified and transmissions from these or related email/IP addresses or wireless phone number may be
3. ELIGIBILITY: Open only to individuals who are legal residents of the United States, residing in MI, OH, PA,
IN, NY, MA, CT, or RI and who are eighteen (18) years of age or older at the time of registration. Employees,
contractors, directors, and officers of PepsiCo, Inc., Pepsi-Cola Company (“Sponsor”) and its bottlers, Detroit
Lions, Cincinnati Bengals, Pittsburgh Steelers, Buffalo Bills, New York Jets, New York Giants, New England
Patriots and each of their respective parents, subsidiaries and affiliated companies, distributors, Web design,
advertising, fulfillment, judging and promotion agencies involved in the administration, development,
fulfillment and execution of this Promotion (collectively “Promotion Parties”), the NFL Entities (as
defined below) and the immediate family members (spouse, parent, child, sibling, grandparent, and/or
“step” of each) and those living in the same households as such employees whether related or not are not
eligible to participate.
4. INSTANT WIN PRIZES: The following prizes (each a “Prize”) will be awarded randomly and in no particular
# available Approx.
$5,000 Visa Gift Card to purchase items for your Ultimate Fan
Pepsi t-shirt 500 $10
5. WINNER SELECTION, VERIFICATION AND ODDS: Five hundred and one (501) Prizes will be available to be
won during the Promotion Period. All prizes will be awarded no later than 10/31/19. Pepsi t-shirts will be
awarded daily. Prizes are redeemable only on the valid link provided at the time of Instant Prize
Notification. In the event that the potential winner does not click on the valid link to claim their prize, their
prize will be forfeited and no compensation will be given.
FAILURE TO ACCEPT THE PRIZE AND IMMEDIATELY COMPLETE THE WINNER VALIDATION FORM WILL
RESULT IN PRIZE FORFEITURE. Unclaimed prizes will be awarded in a Second Chance Drawing described in
Rule 6 below. Limit one (1) prize per person, household, street address, and/or email address during the
Potential instant win prize winners may be required to sign and return, where legal, an Affidavit of Eligibility
and Liability/Publicity Release within five (5) days of notification that he/she is a potential winner. No
potential winner will be an official winner until any required paperwork has been returned and eligibility has
been formally verified by Sponsor. If any potential winner fails to comply with these Official Rules and/or to
submit all required documentation within the designated time period, he/she will be automatically
disqualified and the prize may be awarded to an alternate winner. Upon forfeiture of any prize, no
compensation will be given.
Odds of winning: Prizes will be awarded based on a computer-generated formula seeded throughout the
Promotion Period. Odds of winning any prize depend on the number of valid Game Plays, number of prizes
remaining in the Promotion at the time of Game Play and the number of days remaining in the Promotion
6. SECOND CHANCE DRAWING: A Second Chance Drawing will be held on or about November 11, 2019 for
any unclaimed prizes. Drawing will be conducted by an independent judging organization whose decisions
are final. Second Chance Drawing winners will be randomly selected from all eligible non-winning Game Plays
received during the Promotion Period. Odds of winning the second chance drawing depend upon the number
of unclaimed prizes and the number eligible non-winning Game Plays throughout the Promotion Period. Limit
one (1) prize per person, wireless account, household or address. Second Chance Drawing winners will be
notified by email within one (1) day of the drawing at the email addressed used at registration.
7. GENERAL: This Promotion is governed by the laws of the United States and of the State of New York,
without respect to conflict of law doctrines. Except as determined by Sponsor in its sole discretion, no
substitution of prize is offered, no transfer of prize to a third party is permitted, and non-cash prizes may not
be redeemed for cash value. Prize winners will be solely responsible for all applicable federal, state and local
taxes on prizes. If applicable, winners will receive an IRS Form 1099 for the retail value of the prize. Sponsor
reserves the right to substitute a prize of equal or greater value in the event a prize or any portion of a prize
becomes unavailable. Any portion of a prize not accepted by winner will be forfeited. Any difference between
stated approximate value of prize and actual value of prize will not be awarded.
8. CONDUCT: By entering this Promotion, entrants agree to be bound by these Official Rules and the
decisions of the Sponsor that shall be final and binding in all respects. The Official Rules will be posted at
www.pepsifanspace.com throughout the Promotion Period. Any information collected shall be in accordance
comply with these Official Rules may result in disqualification. Sponsor reserves the right at its sole discretion
to disqualify any individual found to be tampering with the entry process or the operation of the Promotion
or any website; or to be acting in any manner deemed by Sponsor to be in violation of the Official Rules; or to
be acting in any manner deemed by Sponsor to be unsportsmanlike or disruptive, or with intent to annoy,
abuse, threaten or harass any other person. CAUTION: ANY ATTEMPT BY A USER OR ENTRANT OR ANY OTHER
INDIVIDUAL TO DELIBERATELY UNDERMINE THE LEGITIMATE OPERATION OF THE PROMOTION IS A
VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES
THE RIGHT TO SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW.
9. LIMITATIONS OF LIABILITY: Sponsor, the NFL Entities and Promotion Parties assume no responsibility or
liability for (a) any incorrect or inaccurate entry information, or for any faulty, incomplete or failed electronic
data transmissions; (b) any unauthorized access to, or theft, destruction or alteration of entries at any point
in the operation of this Promotion; (c) any technical malfunction, failure, error, omission, interruption,
deletion, defect, delay in operation or communications line failure, regardless of cause, with regard to any
equipment, systems, networks, lines, satellites, servers, computers or providers utilized in any aspect of the
operation of the Promotion; (d) inaccessibility or unavailability of the Internet or the Website or cellular
phone service or any combination thereof; (e) any injury or damage to participants or to any other person’s
computer or mobile phone which may be related to or resulting from any attempt to participate in the
Promotion or download of any materials in the Promotion, whether caused by Sponsor, users or by any of
the equipment or programming associated with or utilized in the Promotion or by any technical or human
error which may occur in the processing of submissions which may limit a participant’s ability to participate in
the Promotion. If, for any reason, the Promotion is not capable of running as planned for reasons which may
include without limitation, infection by computer virus, tampering, unauthorized intervention, fraud,
technical failures, or any other causes which may corrupt or affect the administration, security, fairness,
integrity or proper conduct of this Promotion, then Sponsor reserves the right, in its sole discretion, to cancel,
terminate, modify or suspend the Promotion in whole or in part. In such event, Sponsor shall immediately
suspend all drawings and prize awards, and Sponsor reserves the right to award any remaining prizes (up to
the total set forth in these Official Rules) in a manner deemed fair and equitable by Sponsor, such as by way
of example and not by way of limitation, in a random drawing from among all eligible, non-suspect Game
Plays received up to the time of the impairment, and Sponsor shall not have any further liability to any
participant in connection with the Promotion. Sponsor may modify and amend these Official Rules as they
appear online from time to time during the Promotion for clarification purposes without materially affecting
the terms and conditions of the Promotion. Participant irrevocably waives all claims against the
National Football League, its member professional football clubs, NFL Ventures, Inc., NFL
Ventures, L.P., NFL Properties LLC, NFL Enterprises LLC, NFL Players Association, NFL
Players Incorporated and each of their respective subsidiaries, affiliates, shareholders, officers,
directors, agents, representatives and employees (collectively, the “NFL Entities”) and agrees
that the NFL Entities will have no liability or responsibility for any claim arising in connection with
participation in this Sweepstakes or the prizes awarded. The NFL Entities have not offered or
sponsored this Sweepstakes in any way.
10. WINNER RELEASES: All entrants, as a condition of participating in the Promotion, agree to release
Sponsor, Promotion Parties and the NFL Entities from and against any and all liability, claims or actions of any
kind whatsoever for injuries, damages, or losses to persons or property which may be sustained in
connection with submitting an entry or otherwise participating in any aspect of the Promotion, the receipt,
ownership or use of any prize awarded, or while preparing for, participating in or traveling to or from any
prize-related activity or any typographical or other error in these Official Rules or the announcement of
offering of any prize. The winner shall bear all risk of loss or damage to their prize after it has been delivered.
Except where prohibited by law, winners grant to Sponsor the right to print, publish, broadcast and use
worldwide in any media now known or hereinafter known (including without limitation use online at the
Website) the winner’s name, address, voice, statement, picture or other likeness, without additional
compensation, for public relations, advertising and promotional purposes as may be determined by Sponsor.
11. ADDITIONAL TERMS: Prizes will only be delivered to street addresses located within MI, OH, PA, IN, NY,
MA, CT, or RI.
Sponsor will not accept screen shots or other evidence of winning in lieu of its validation process. Any Game
Play that occurs after the system has failed for any reason is deemed a defective play, is void and will not be
Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
Headings are solely for convenience and will not be deemed to affect in any manner the meaning or intent of
the documents or any provision hereof.
IN NO EVENT WILL THE SPONSOR, the NFL ENTITIES AND PROMOTION PARTIES BE RESPONSIBLE OR LIABLE
FOR ANY DAMAGES OR LOSSES OF ANY KIND, INCLUDING DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL,
OR PUNITIVE DAMAGES ARISING OUT OF ENTRANT’S ACCESS TO, AND USE OF, THE WEBSITES AND/OR THIS
PROMOTION, OR ENTRANT’S DOWNLOADING FROM AND/OR PRINTING MATERIAL DOWNLOADED FROM
ANY WEBSITES ASSOCIATED WITH THE PROMOTION.
12. WINNERS LIST: For the names of the prize winners, send a self-addressed, stamped envelope,
postmarked by 12/1/19 to “2019 PEPSI® Ultimate Fan Space” Winners List c/o Dragonfly Marketing Solutions
LLC, PO Box 431828, Pontiac, MI 48343.
13. SPONSOR: Pepsi-Cola Company, 28345 Beck Road, Ste 200, Wixom, MI 48393.
PEPSI-COLA, PEPSI and the Pepsi Globe are registered trademarks of PepsiCo, Inc.