Molson Coors Topo Chico Hard Seltzer – Cinco De Mayo Flyaway – Win for winner and one guest to Mexico City and Puebla Mexico


Topo Chico Hard Seltzer Cinco De Mayo Flyaway Sweepstakes






Message and data rates may apply. If you Text to receive the promotion site URL, you will receive 1 message. Text STOP to cancel. Text HELP for information. Consent is not required to buy goods and services.  Your participation is subject to Sponsor’s Privacy Policy ( You may not be able to participate by text messages through all wireless carriers.


The Topo Chico Hard Seltzer Cinco De Mayo Flyaway Sweepstakes (“Sweepstakes”) is sponsored by Molson Coors Beverage Company USA LLC (“Sponsor”), 250 South Wacker Drive, Chicago, IL USA 60606, and is administered by Merkle Inc., (“Administrator”), 3000 Town Center, Suite 2100, Southfield, MI 48075.


1. PROMOTION PERIOD: The Sweepstakes begins on May 2, 2023 at 8:00 a.m. Central Time (“CT”) and ends on May 9, 2023 at 11:59 p.m. CT (the “Promotion Period”). Administrator’s servers are the official time-keeping devices for the Sweepstakes.


2. ELIGIBILITY: This Sweepstakes is offered only to legal residents of the fifty (50) United States and District of Columbia are at least twenty-one (21) years old at the time of entry. Employees, directors, officers, and agents of Sponsor, Administrator, alcohol beverage retailers and distributors and each of their respective parent companies, divisions, dealers, affiliates, subsidiaries, advertising and promotional agencies and suppliers involved in the Sweepstakes (“Promotion Entities”), as well as the members of each of their immediate families (spouse, parents, children, siblings, and in-laws) and persons residing in the same household as such individuals are not eligible to enter or win. Void where prohibited or restricted by law.


Participation constitutes entrant’s full and unconditional agreement to these Official Rules. Sponsor’s and Administrator’s decisions are final and binding in all matters related to the Sweepstakes. Winning the prize is contingent upon fulfilling all requirements set forth herein.  


3. HOW TO ENTER THE SWEEPSTAKES: During the Promotion Period, using a mobile phone, text 49375 with the Keyword “TCHSCinco” to receive the “Promotion Site” URL or navigate directly to (the “Promotion Site”). If you text, you will only receive 1 message. 


Message and data rates may apply. Text STOP to cancel or HELP for information. Consent is not required to buy goods and services. Your participation is subject to Sponsor’s Privacy Policy ( You may not be able to participate by text messages through all wireless carriers. 

Entrant must submit their date of birth and ZIP Code to access the Promotion Site. If entrant meets the age and ZIP Code requirements, entrant will be permitted to complete and submit the registration form by providing their first and last name (initials are not permitted), valid email address, valid home address including ZIP Code (P.O. Boxes not permitted), and date of birth. Upon completion and submission of the registration form, including agreement to these Official Rules, entrant will receive one (1) entry into the Sweepstakes drawing.


During the Promotion Period, an eligible entrant who is logged in to their Facebook account may be presented with a Facebook sponsored post prompting the entrant to enter the Sweepstakes (the “Ad”). Sponsor will determine Ad placement in its sole discretion and may discontinue the Ad at any time. Accordingly, only select Facebook users will see the Ad. There is no guarantee that anyone will be able to enter via the Ad. The entrant must follow the in-Ad instructions to enter the Sweepstakes by submitting the required Information (full name, home mailing address, date of birth and a valid email address). Upon completion and submission of the registration form within the Ad, the entrant will receive one (1) entry into the Sweepstakes.  


Limit: Each entrant is limited to receiving one (1) entry per day during the Promotion Period. In the event that a household, based on address, enters the Promotion using more than five (5) unique e-mail addresses, all of the Sweepstakes entries associated with that household (determined by Sponsor or Administrator at their sole discretion) will be disqualified. Multiple entrants are not permitted to share the same email address. Any attempt by any entrant to obtain more than one (1) entry per day by using multiple/different email addresses, identities, registrations and logins, or any other methods will void that entrant’s entries and that entrant may be disqualified. Use of any automated system to participate is prohibited and will result in disqualification. In the event of a dispute as to any registration, the authorized account holder of the email address used to register will be deemed to be the entrant. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. The potential winner may be required to show proof of being the authorized account holder.


4. DRAWING: Administrator is an independent organization whose decisions as to the operation of the Sweepstakes drawing is final and binding in all matters related to the Sweepstakes. Administrator will randomly select the potential Sweepstakes winner from all eligible entries received during the Promotion Period on or around May 8, 2023. The winner is considered a potential winner pending verification of their eligibility and compliance with the Official Rules.


5. HOW TO CLAIM THE PRIZE: Potential winner is subject to verification of eligibility and compliance with these Official Rules. Administrator will notify potential winner by e-mail after the Drawing with instructions, where applicable, on how to claim a prize. The potential Grand Prize winner will be required to sign and return a Declaration of Compliance, Liability Waiver and where not prohibited a Publicity Release (“Declaration”) which must be received by Administrator within five (5) days of the date notice or attempted notice is sent, in order to claim the prize. Failure to provide all required information within the stated time period may result in forfeiture of winner’s right to claim the prize, and may result in the prize being awarded to an alternate winner. Upon verification of eligibility, prize will be mailed to the winner at the physical address provided at the time of registration. If a potential winner is found to be ineligible, fails to provide any requested information within the required time period (if applicable), or the prize is returned as undeliverable, the potential winner forfeits the prize. In the event that a potential winner of any prize valued at greater than $25 is disqualified for any reason or forfeits the prize, Sponsor will award the applicable prize to an alternate winner by random drawing from among all remaining eligible entries. Only three (3) alternate drawings will be held, after which the prize will remain un-awarded.




      ONE (1) GRAND PRIZE: A trip for winner and one (1) guest to Mexico City and Puebla, Mexico. Trip package includes three nights (3) nights’ accommodations at a hotel in Mexico City determined by Sponsor in its sole discretion (single room, double occupancy); three (3) nights’ accommodations at a hotel in Puebla, Mexico determined by Sponsor in its sole discretion (single room, double occupancy); a private tacos and drinks tasting excursion in Mexico City (includes private transportation, a private bilingual guide, and gratuities); a private tour of the Teotihuacan Pyramids with hot air ballooning (includes private transportation, a bilingual guide, a flight certificate, and breakfast);  dinner with a private chef (includes private transportation, a six-course meal, and select beverages); a Chinampas private excursion in Xochimilco and Casa Azul (includes private transportation, a bilingual guide, and lunch); a private tour of Paso de Cortes and private transportation to Puebla (includes bilingual guide and private lunch); a private Talavera experience and Puebla City tour (includes private transportation and bilingual guide); a private dining experience in Puebla City (includes private transportation, a private chef, an predetermined meal and wine pairing); and private transportation from Puebla to Mexico City.


There exists an inherent risk of exposure to COVID-19 in any public place where people are present. COVID-19 is a contagious disease that can lead to severe illness and death. By traveling and attending event, winner and winner’s guests voluntarily assume all risks related to exposure to COVID-19. Winner must complete the trip within one (1) year from the drawing date or prize will be forfeited. Trip must be booked at least twenty-one (21) days prior to departure. Travel and accommodations are subject to availability and blackout dates. Travel is subject to the terms and conditions set forth in this Sweepstakes. All expenses and incidental travel costs not expressly stated in the package description above, including but not limited to, airfare, ground transportation, meals, incidentals, gratuities, passenger tariffs or duties, airline surcharges, airport fees, service charges or facility charges, personal charges at lodging, security fees, taxes or other expenses are the responsibility solely of winner. Travel companion must be twenty-one (21) years of age or older as of the date of departure and must travel on same itinerary and at the same time as the winner. Travel companion must execute liability/publicity releases prior to start of trip. Winner and travel companion are solely responsible for obtaining valid passports and any other documents necessary for international travel. Travel restrictions, conditions and limitations may apply. Winner and travel companion are responsible for complying with any COVID-19 requirements set forth by hotels, excursion, and event venues or other vendors offering services that are part of the trip prize. Failure to comply with any required COVID-19 requirements, may result in forfeiture of the prize of elements of the prize. Forfeiture of any aspect of the trip due to failure to meet these requirements will not impact the value of the trip as reported on an IRS Form 1099. Sponsor will not replace any lost, mutilated, or stolen tickets or certificates. Sponsor is not responsible if any component of the prize is delayed, postponed, or cancelled for any reason, in which event that portion of prize is forfeited in its entirety and no substitution will be provided except as in Sponsor’s sole discretion. Winner will not receive difference between actual and approximate retail value. Prize is non-transferable, and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute the prize for one of equal or greater value if the designated prize should become unavailable for any reason. Winner is responsible for all taxes and fees associated with prize receipt and/or use. Approximate Retail Value (“ARV”): $15,000.00.


B.  Odds of Winning: The odds of winning the prize depend on the total number of eligible entries received during the Promotion Period.



7. RELEASE: By receipt of the prize, winner agrees to release and hold harmless Promotion Entities as well as and their respective subsidiaries, affiliates, suppliers, distributors, advertising/promotion agencies, and prize suppliers, and each of their respective parent companies and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, damage to or loss of property, or the violation of any privacy or publicity rights arising out of participation in the Sweepstakes or receipt or use or misuse of the prize.


8. PUBLICITY: Except where prohibited, participation in the Sweepstakes constitutes winner’s consent to Sponsor’s and its agents’ use of winner’s name, likeness, photograph, voice, opinions and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.


9. GENERAL CONDITIONS: Sponsor reserves the right to cancel, suspend and/or modify the Sweepstakes, if any fraud, technical failures, human error, or any other factor impairs the integrity or proper functioning of the Sweepstakes, or any event or cause beyond Sponsor’s control (e.g. events such as natural calamities, national emergencies, wide spread illnesses, declarations of war, acts of God, acts of terrorism) interferes with any aspect of the Sweepstakes, including but not limited to fulfillment of the prize(s), as determined by Sponsor in its sole discretion. In such event, Sponsor, in its sole discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance and may modify the prizes offered herein. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. In the event of any conflict with any details contained in these Official Rules and details contained in any promotional materials (including, but not limited to, point of sale, television and print advertising, promotional packaging, and other promotional media), the details of the Sweepstakes as set forth in these Official Rules shall prevail.


10. LIMITATIONS OF LIABILITY: The Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Sweepstakes; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the entry process or the Sweepstakes; (4) technical or human error which may occur in the administration of the Sweepstakes or the processing of entries; (5) late, lost, undeliverable, damaged or stolen mail; (6) any undelivered telephone calls, messages or e-mails, including without limitation, e-mails that are not received because of an entrant’s privacy or spam filter settings that may divert any winner notification or other Sweepstakes related e-mail to a spam or junk folder; or (7) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt or use or misuse of any prize.  If for any reason an entrant’s entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another entry in the Sweepstakes, if it is possible. No more than the stated number of prizes will be awarded. In the event that production, technical, seeding, programming or any other reasons cause more than the stated number of prizes as set forth in these Official Rules to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.


11. DISPUTE RESOLUTION: Except where prohibited, entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys’ fees; and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Michigan without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.


12. PRIVACY POLICY: Any personally identifiable information collected during an entrant’s participation in the Promotion will be collected by Sponsor or its designee and used by Sponsor, its affiliates, designees, agents and marketers for purposes of the proper administration and fulfillment of the Promotion as described in these Official Rules and in Sponsor’s privacy policy at


13. SEVERABILITY: If any provision of these Official Rules should be held unenforceable or invalid for any reason, then that provision or portion thereof shall be modified or deleted in such manner as to render the remaining provisions of these Official Rules valid and enforceable. The invalidity or unenforceability of any provision of these Official Rules or any prize documents will not affect the validity or enforceability of any other provision.  


14. WINNER LIST: For a winner list, please click HERE ( The winner list will be posted after winner confirmation is complete.