Kingsford – Fire It Up Challenge Sweepstakes
Kingsford Fire it Up Challenge
Official Rules
NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF
WINNING.
1. Eligibility: Kingsford Fire it Up Challenge (the “Instant Win Game”) is open only to legal
residents of the fifty (50) United States and the District of Columbia who are at least eighteen
(18) years old at the time of entry. Employees, officers, and representatives of The Kingsford
Products Company, LLC (“Sponsor”), Merkle Inc. (“Administrator”), as well as the immediate
family (spouse, parents, siblings, and children) and household members of each such employee
are not eligible. The Instant Win Game is subject to all applicable federal, state, and local laws
and regulations and is void where prohibited. Participation in the Instant Win Game constitutes
entrant’s full and unconditional agreement to these Official Rules and Sponsor’s and
Administrator’s decisions, which are final and binding in all matters related to the Instant Win
Game. Winning a prize is contingent upon fulfilling all requirements set forth herein.
2. Sponsor: The Kingsford Products Company, LLC, 1221 Broadway, Oakland, CA 94612.
Administrator: Merkle Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075.
3. Timing: The Instant Win Game begins on May 22, 2023 at 12:00 a.m. Eastern Time (“ET”)
and ends on October 31, 2023 at 11:59 p.m. ET (the “Promotion Period”). Administrator’s
computer is the official time-keeping device for the Instant Win Game.
4. How to Enter: During the Promotion Period, visit https://www.kingsford.com/FireItUp
(“Website”) and follow the links and instructions to complete and submit the registration form,
including a valid email address. Once you submit the form, you will receive one (1) Instant Win
Game play for that day, proceed to the Instant Win Game page and play the “Fire it Up
Challenge” game for fun. To do so, swipe as many combinations of three (3) or more images in
a row as possible in ten (10) “moves”. Once you have played the game, the Instant Win Game
results will be instantly displayed. Potential winners of the Instant Win Game will be provided
directions for validation. All potential winners are subject to verification before any prize will be
awarded. Administrator is responsible for the functionality of the Instant Win Game.
Limit: Each entrant may play one (1) time per day during the Promotion Period. Multiple
entrants are not permitted to share the same email address. Any attempt by any entrant to
obtain more than the stated number of plays by using multiple/different email addresses,
identities, registrations and logins, or any other methods will void that entrant’s plays and that
entrant may be disqualified. Use of any automated system to participate is prohibited and will
result in disqualification. Sponsor is not responsible for lost, late, incomplete, invalid,
unintelligible, or misdirected registrations, which will be disqualified. In the event of a dispute as
to any registration or play, the authorized account holder of the email address used to register
will be deemed to be the entrant or player. The “authorized account holder” is the natural
person assigned an email address by an Internet access provider, online service provider,
Internet service provider, or other organization responsible for assigning email addresses for the
domain associated with the submitted address. Each potential winner may be required to show
proof of being the authorized account holder.
5. ALL POTENTIAL WINNING PLAYS ARE SUBJECT TO VERIFICATION BY SPONSOR
OR ADMINISTRATOR, WHOSE DECISIONS ARE FINAL AND BINDING. AN ENTRANT IS
NOT A WINNER OF ANY PRIZE, EVEN IF THE INSTANT WIN GAME SHOULD SO
INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY AND THE POTENTIAL WINNING
PLAY HAVE BEEN VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION
IS COMPLETE. SPONSOR WILL NOT ACCEPT SCREEN SHOTS OR OTHER EVIDENCE
OF WINNING IN LIEU OF ITS VALIDATION PROCESS. ANY PLAY THAT OCCURS AFTER
THE SYSTEM HAS FAILED FOR ANY REASON IS DEEMED A DEFECTIVE PLAY, IS VOID,
AND WILL NOT BE HONORED.
6. Instant Win Game Prize Selection and Verification of Potential Winners: Receiving a
prize is contingent upon compliance with these Official Rules. Administrator is an independent
judging organization whose decisions as to the administration and operation of the Instant Win
Game and the selection of potential winners are final and binding in all matters related to the
Instant Win Game. There will be one hundred seventy-five (175) random, computer-generated
winning times during the Promotion Period. If you are the first player to play the Instant Win
Game at or after one of the randomly-generated times, you will be a potential instant winner of
the prize indicated. Each potential winner of a prize valued at $600 or more (or parent/legal
guardian if winner is a minor in his/her state of residence) will be required to sign and return a
Declaration of Compliance, Liability Waiver and where not prohibited a Publicity Release
(“Declaration”) which must be received by Administrator within five (5) days of the date notice or
attempted notice is sent, in order to claim his/her/their prize. If any potential winner cannot be
contacted, or fails to sign and return the Declaration or provide any other requested information
within the required time period, potential winner forfeits the prize. If any potential winner cannot
be contacted or if prize is returned as undeliverable, potential winner forfeits prize. In the event
that a potential winner of a prize valued over $25.00 is disqualified for any reason, Sponsor will
award the applicable prize to an alternate winner by random drawing from among all remaining
eligible entries. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the
Instant Win Game.
7. Prizes:
Prize Allocation Quantity Instant Win Prize Description
Approximate
Retail Value
(“ARV”)
Promotion Period
5
$25 off discount to Kingsford Shop
(Subtotal of $25 must be in cart)
$25.00
1 Woodwind Pro 23 Grill $1,199.99
1
Everdure Fusion Grill
$1,099.00
1 45 inch Hard Cooler $299.00
1 18 inch Soft Cooler $300.00
May Monthly Prizes
15 Cotton Canvas Cap $25.00
15 Cutting Board $40.00
June Monthly
Prizes
15 Penn Valley BBQ/Cooler Bag: $93.00
15 Basting Pot $25.00
July
Monthly Prizes
15
“The Grill is Calling” Short Sleeve T-
Shirt (size determined by Sponsor in
its sole discretion)
$22.00
15 Pellet Tube Smoker $13.99
August Monthly
Prizes
15 Water Bottle $34.00
September
Monthly Prizes
15 Black Beanie $30.00
1 Campchef Woodwind Pro 36 Grill $1,499.99
15 Kingsford Extreme Heat BBQ Gloves $20.00
October Monthly
Prizes
15 Heavy Duty Non-Stick Grill Topper $14.99
15 Kingsford Zip-Up $56.00
Odds of winning depend on the date/time of entry, the number of prizes remaining available at
the time of entry and number of eligible Instant Win Game plays received. The number of prizes
available to be won will diminish as they are awarded. No cash or other substitution, assignment
or transfer of any prizes permitted, except by Sponsor, who reserves the right to substitute a
prize or prize component with cash or another prize of comparable or greater value. Winners
are responsible for all federal, state, and local taxes and fees associated with prize receipt
and/or use. Prizes will be awarded “as is” with no warranty or guarantee, either express or
implied offered by Sponsor. TOTAL ARV OF ALL PRIZES: $10,132.68. Limit: One (1)
Promotion Period Instant Win Game prize and one (1) Monthly Instant Win Game prize per
person.
8. Publicity: Except where prohibited, participation in the Instant Win Game constitutes
winner’s consent to Sponsor’s use of winner’s name, likeness, photograph, voice, opinions,
biographical information, hometown, and state for promotional purposes in any media without
further payment or consideration.
9. General Conditions: Sponsor reserves the right to cancel or modify the Instant Win Game if
fraud, technical failures, human error or any other factor impairs the integrity of the Instant Win
Game, as determined by Sponsor in its sole discretion. In such event, Sponsor reserves the
right to award the prizes at random from among the eligible entries received up to the time of
the impairment. Sponsor reserves the right, in its sole discretion, to disqualify any individual it
finds to be tampering with the entry process or the operation of the Instant Win Game, or to be
acting in violation of the Official Rules of this or any other promotion, or in an unsportsmanlike or
disruptive manner. Any attempt by any person to deliberately damage any website or
undermine the legitimate operation of the Instant Win Game is a violation of criminal and civil
law, and, should such an attempt be made, Sponsor reserves the right to seek damages from
any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of
these Official Rules shall not constitute a waiver of that provision.
10. Release: By receipt of any prize, winner agrees to release and hold harmless
Sponsor, Administrator, and any promotional partners, each of their parent, subsidiary,
affiliate, and related companies, and each of its and their respective officers, directors,
employees, and agents (collectively the “Released Parties”) from and against any losses,
damages, rights, claim, or cause of action of any kind arising, in whole or in part, directly
or indirectly, out of participation in the Instant Win Game or resulting directly or
indirectly, from acceptance, possession, use, or misuse of any prize awarded in
connection with the Instant Win Game, including without limitation personal injury,
death, and/or property damage, as well as claims based on publicity rights, defamation,
and/or invasion of privacy.
11. Limitations of Liability: The Released Parties are not responsible for: (1) any incorrect or
inaccurate information, whether caused by entrants, printing errors or by any of the equipment
or programming associated with or utilized in the Instant Win Game; (2) technical failures of any
kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines, or
network hardware, or software; (3) unauthorized human intervention in any part of the entry
process or the Instant Win Game; (4) technical or human error which may occur in the
administration of the Instant Win Game or the processing of entries; or (5) any injury or damage
to persons or property which may be caused, directly or indirectly, in whole or in part, from
entrant’s participation in the Instant Win Game, or receipt, or use of any prize or while traveling
to or from any prize-related activity. If for any reason an entrant’s entry is confirmed to have
been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is
another entry in the Instant Win Game, if it is possible. No more than the stated number of
prizes will be awarded. In the event that production, technical, seeding, programming, or any
other reasons cause more than the stated number of prizes as set forth in these Official Rules to
be available and/or claimed, Sponsor reserves the right to award only the stated number of
prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.
12. Disputes: Entrant agrees that: (i) any and all disputes, claims, and causes of action arising
out of or connected with this Instant Win Game or any prizes awarded shall be resolved
individually, without resort to any form of class action, and exclusively by the United States
District Court for the Eastern District of Michigan (Southern Division) or the appropriate
Michigan State Court located in Oakland County, Michigan; (ii) any and all claims, judgments,
and awards shall be limited to actual out-of-pocket costs incurred, including costs associated
with entering this Instant Win Game but in no event attorneys’ fees; and (iii) under no
circumstances will entrant be permitted to obtain awards for and entrant hereby waives all rights
to claim punitive, incidental, and consequential damages and any other damages, other than for
actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise
increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF
LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT
APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation,
and enforceability of these Official Rules, or the rights and obligations of the entrant and
Sponsor in connection with the Instant Win Game, shall be governed by, and construed in
accordance with, the laws of the State of Michigan, without giving effect to any choice of law or
conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would
cause the application of the laws of any jurisdiction other than the State of Michigan.
13. Entrant’s Personal Information: Information collected from entrants is subject to the
Sponsor’s Privacy Policy (https://www.thecloroxcompany.com/privacy).
14. Winner List: For a winner list, click here. The winner list will be posted after winner
confirmation is complete.
© 2023 Merkle Inc. All rights reserved.