Jackson Family Wines – Mt Brave Wines Drink Bravely Contest – Win Gold Pass from Ski California ($6400) Paddleboard
DRINK BRAVELY CONTEST OFFICIAL RULES
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF
WINNING. VOID WHERE PROHIBITED, RESTRICTED, OR WHERE SPONSOR IS UNABLE TO OBTAIN
REGULATORY APPROVALS OR DETERMINES THAT ENTRANT IS INELIGIBLE.
1. CONTEST PERIOD: The Drink Bravely Contest (the “Contest”) will begin on September 20, 2021 at
12:01 AM Pacific Time and end on October 31, 2021 at 11:59 PM Pacific Time (the “Contest Period”).
All entries must be submitted during the Contest Period to be eligible. Contest is subject to these
official rules (“Official Rules”).
2. SPONSOR & PRIZE SUPPLIERS: This Contest is sponsored by Jackson Family Wines, Inc. d/b/a Mt.
Brave Wines, 421 Aviation Blvd., Santa Rosa, CA 95403 (“Sponsor”). In addition to Sponsor, prizes for
this Contest will be supplied by Van Craft, Taylor Stitch, GSI Outdoors, Red Paddle Co., Alpine Start,
Pendleton, Ski California, PARKIT, GoPro and Toad & Co. (collectively, the “Prize Suppliers”).
3. ELIGIBILITY: This Contest is only open to legal residents of the United States and the District of
Columbia who are at least twenty-one (21) years of age (“Entrants”). This Contest is void in Puerto
Rico, the U.S. Virgin Islands, U.S. Military installations in foreign countries, all other U.S. territories and
possessions and wherever else restricted or prohibited by law, or where Sponsor is unable to obtain
The following persons are not eligible: (1) employees, officers, directors, agents, or representatives of
(a) the Sponsor; (b) the legal, promotion and advertising agencies of the Sponsor; (c) any entity
connected with the production or administration of the Contest; (d) licensed alcoholic beverage
retailers, wholesalers, or distributors; and (e) any parent company, affiliate, subsidiary, agent and
representative of any entity referred to in (a), (b), (c), or (d); and (2) immediate family members
(defined as spouse, mother, father, sisters, brothers, sons, daughters, uncles, aunts, nephews, nieces,
grandparents and in-laws, regardless of where they live) and those living in their household (whether
or not related) and of any person referred to in (1) above. This Contest is subject to all applicable
federal, state, and local laws.
4. MANDATORY SOCIAL MEDIA DISCLOSURE: This Contest is in no way sponsored, endorsed or
administered by, or associated with any Social Media Entities (defined below). Social Media Entities
include, but are not limited to, Facebook, Twitter, Instagram, Pinterest, YouTube and Tumblr. The
information you provide will be used by Sponsor for administering this Contest and for marketing
5. HOW TO ENTER: There are two method of entry for the Contest:
i) Online Entry. During the Contest Period, visit https://mtbravewines.com/drinkbravely, click the
link to Drink Bravely Contest and follow the instructions for entry. Entries must be received during
the Contest Period.
ii) Entry via Email. During the Contest Period, email your #DrinkBravely moment along with your full
name, address, phone number and date of birth to email@example.com with the
subject line “Drink Bravely Contest.” Your #DrinkBravely moment can be a video, photograph, or
Limit one (1) entry per person. Each Entrant can only use one (1) email address/telephone number to
register for, or otherwise participate in the Contest. If it is discovered that a person has attempted to:
(i) register more than one (1) time during the Contest Period; and/or (ii) use more than one (1) email
address/telephone number to register for, or otherwise participate in, the Contest; then (in the sole
and absolute discretion of the Sponsor) he/she may be disqualified from participating in the Contest.
Use (or attempted use) of multiple names, identities, telephone numbers and/or any automated,
macro, script, robotic or other systems(s) or program(s) to register for or otherwise participate in this
Contest is prohibited and is grounds for disqualification. Sponsor is the official timekeeper of the
Contest. All registrations are subject to verification at any time. The Sponsor reserves the right, in its
sole and absolute discretion, to require proof of identity and/or eligibility (in a form acceptable to the
Sponsor – including, without limitation, government issued photo identification) to participate in this
Contest. Failure to provide such proof to the satisfaction of the Sponsor in a timely manner may result
in disqualification of the applicable registrations that cannot be verified to the satisfaction of the
Sponsor, in its sole and absolute discretion.
6. SUBMISSION GUIDELINES: Submissions must feature the theme “Drink Bravely”. Submissions must
be made as described herein, and they must comply with the policies of all applicable websites. Photos
(1) may not include anyone under 21 years of age; (2) may not be sexually explicit, violent, obscene,
lewd, offensive or derogatory; (3) may not promote drugs, tobacco or firearms (or the use of the
foregoing); (4) may not contain images of children or items appealing to children; (5) may not depict
any violation of law; (6) may not contain images of overconsumption or intoxication; (7) must be
completely original and not appear to duplicate any other submitted submission; (8) must not contain
material (including lyrics) that either violates or infringes another’s rights, including, but not limited
to, rights of privacy, publicity or intellectual property, or that otherwise constitutes copyright or
trademark infringement; (9) communicates messages inconsistent with the positive images and/or
goodwill to which Sponsor wishes to associate. Submissions must be less than 300mb.
By entering the Contest, you represent and warrant that your Submission is entirely your own work,
owned by you, or otherwise authorized and you are not under any contractual obligations, including
guild and/or union memberships, that would prohibit you from participating fully in this Contest or
would limit or impair Sponsor’s ability to use your Submission royalty-free and in any form of media.
Contestant agrees to indemnify Sponsor against any and all claims of infringement or invasion of
privacy for any use by Sponsor of the Submission. All Submissions become the sole property of
Sponsor and will not be acknowledged or returned. All Submissions are subject to verification at any
time. The Sponsor reserves the right, in its sole and absolute discretion, to require proof of identity
and/or eligibility in a form acceptable to the Sponsor (including, without limitation, government
issued photo identification) to participate in this Contest. Failure to provide such proof to the
satisfaction of the Sponsor in a timely manner may result in disqualification of the applicable
Submission and/or Contestant, in Sponsor’s sole and absolute discretion.
Submissions will be deemed to have been submitted by the Authorized Account Holder (defined
below) of the social media account or email address provided at the time of Submission. “Authorized
Account Holder” is defined as the natural person who is assigned to an e-mail address or social media
account by an internet access provider, online service provider, or other organization (such as a
business or educational institution) that is responsible for assigning e-mail addresses for the domain
associated with the submitted e-mail address and social media accounts. In the event of a dispute
over the ownership of an e-mail address or social media account, the prize will be awarded to the
Authorized Account Holder of the designated e-mail address or social media account.
Sponsor and Prize Suppliers shall not be responsible for lost, late, ineligible, damaged or misdirected
entries, printing of the offer, administration of the Contest or in the announcement of the prize.
Incomplete entries will be considered void.
7. JUDGING & ODDS: A panel of qualified judges will conduct judging of all Qualified Submission received
during the Contest Period and narrow the qualified submissions to the top 5 during November 1-5,
2021. Each Qualified Submission will be judged on a 100-point scale based on the following criteria:
Overall Impact (50 points)
Creativity (25 points)
Storytelling (25 points)
At any time before, during or after the Contest Period, Sponsor may post Qualified Submissions online
(including on its website and third-party websites) for advertising and promotional purposes. Posting
of this/these Submission(s) does not increase a Contestant’s chance of winning. The Qualified
Submissions with the greatest number of points shall be selected (“Selected Entrant”). In the event
of a tie, the “Overall Impact (50 points)” judging criteria will be given double weight.
Once the top 5 submissions have been selected, the grand prize winner will be crowd-sourced based
on total number of social media likes (combined via an Instagram heart + Facebook reaction, aka a
“vote”). Crowd sourcing will take place November 5-11, 2021. The grand prize winner will be
announced on Friday, November 12, 2021 based on most “votes”. The remaining 4 qualifiers are
awarded the runner-up prizes.
8. PRIZE: One (1) grand prize winner will receive:
Gold Pass from Ski California ($6,400);
Paddleboard, bag & paddle from Red Paddle Co. ($1,999);
Van Rental from Van Craft ($1,400);
A one thousand dollar ($1,000) travel credit from Mt. Brave;
Drink Bravely swag kit from Mt. Brave ($250);
Chairs from PARKIT ($450);
Stove & picnic set from GSI Outdoors ($348);
One (1) two hundred fifty dollar ($250) Taylor Stitch gift card;
Clothing from Toad & Co. ($250);
Blanket from Pendleton ($250);
Coffee mugs from Alpine Start ($100); and
GoPro Camera ($400)
Four (4) runner up winners will receive:
A bag & robe from Red Paddle Co. ($348);
A one hundred dollar ($100) gift card from Toad & Co.;
A fifty dollar ($50) gift card from Taylor Stitch;
A fifty dollar ($50) gift card from Pendleton;
Coffee from Alpine Start ($50);
Drink Bravely swag kit from Mt. Brave ($250);
T-shirts from PARKIT ($25); and
Wine tumblers from GSI Outdoors ($13), (collectively, the “Prize”).
Total Approximate Retail Value (“ARV”) of the grand prize is $13,097. ARV of runner up prize is $886
each and $3,544 total. Total ARV of grand prize and runner up prize is $16,641. ALCOHOL WILL NOT
BE INCLUDED IN ANY PRIZE.
Selected Entrant is not entitled to any surplus between actual retail value of prizes and stated ARV
and any difference between stated ARV and actual value of the prize will not be awarded. No
substitution, transfer, or cash redemption of prize, except by the Sponsor, who reserves the right to
substitute a prize with another prize of equal or greater value should the advertised prize or any part
of it become unavailable for any reason as determined by Sponsor in its sole discretion. Gift cards are
subject to the rules and conditions of issuing vendor. If the Selected Entrant does not want a portion
of the prize, that portion is forfeited. All federal, state, and local taxes on any prize are the sole
responsibility of the prize winner. Winners may be issued an IRS Form 1099 for the ARV of any
9. WINNER SELECTION: A winner will be selected from among all eligible entries received for the Contest
on or about November 12, 2021. Odds of being selected are determined by the number of eligible
entries received during the Contest Period.
10. NOTIFICATION: Selected Entrant will be notified via phone call and email on or about November 15,
2021. In order to be eligible to receive the Prizes, Selected Entrant will be required to sign and return
within one (1) week of receipt an affidavit or declaration of eligibility and liability/publicity release
and any other required materials, which: (i) confirms compliance with these Official Rules; (ii)
acknowledges acceptance of the Prize as awarded; (iii) releases the Sponsor and each of their
respective officers, directors, agents, representatives, successors and assigns from any and all liability
in connection with this Contest, his/her participation therein and/or the awarding and use/misuse of
the Prize or any portion thereof; and (iv) agrees to the publication, reproduction and/or other use of
his/her name, address, voice, statements about the Contest and/or photograph or other likeness
without further notice or compensation, in any publicity or advertisement carried out by or on behalf
of the Sponsor in any manner whatsoever, including print, broadcast or the internet. If the Selected
Entrant: (a) fails to return the properly executed Contest documents within the specified time; and/or
(b) cannot accept the Prize as awarded for any reason; then he/she may be disqualified (and will forfeit
all rights to the Prize) and the Sponsor reserves the right, in its sole and absolute discretion, to select
an alternate eligible entrant from among the remaining eligible entries, such choice to be conducted
on or about November 23, 2021. Any alternate winner so selected will be notified by via telephone or
email on or about November 23, 2021 (in which case the provisions of this section shall apply to such
new Selected Entrant, modified as necessary). Note that provision of your social security number may
11. CONDITIONS: Selected Entrant consents to the use of his or her name, voice and/or likeness by the
Sponsor for advertising purposes without additional compensation unless otherwise prohibited by
law. All entries must be complete to be eligible and the Sponsor is not responsible for late, lost, stolen
or misdirected mail/email. All entries become the property of the Sponsor and will not be returned.
By entering, participants and Selected Entrant agrees to be bound by the Official Rules and release
the Sponsor and its parents, partners, affiliates, subsidiaries, officers, agents, employees, advertising
agencies, and all others associated with the development and execution of the Contest from and
against any and all liability with respect to or in any way arising from the Contest and/or use of the
prizes, including, without limitation, liability for death, personal injury, damage or loss. All decisions
of the Sponsor are final and binding; and Entrants agree to waive any right to claim ambiguity in the
Contest or Official Rules, except where prohibited by law.
Disputes will be governed by the internal laws of the State of California and venue for any legal action
or claim must be brought in a court of competent jurisdiction in California. The Sponsor reserves the
right to disqualify any Entrant it finds to be tampering with the operation of the Contest or violating
the Official Rules.
12. LIMITATIONS OF LIABILITY: The Sponsor is not responsible for: (a) lost, late, misdirected,
undeliverable, incomplete, illegible or indecipherable entries due to, among other things, system
errors or failures or otherwise, or faulty transmissions or other telecommunications malfunctions,
bugs and/or problems related to the online entry; (b) technical failures of any kind; (c) failures of any
of the equipment or programming associated with or utilized in the Contest; (d) unauthorized human
and/or mechanical intervention in any part of the entry process or the Contest; (e) technical or human
error that may occur or be encountered by Entrants in the entry process, or by the Sponsor in the
administration of the Contest or the processing of entries, including computer system, phone line,
hardware, software or program malfunctions, the presence of computer viruses or other errors,
failures or delays in computer transmissions or network connections that are human or technical in
nature; (f) any error, omission, interruption, deletion, theft or destruction, or unauthorized access to,
or alteration of entries ; or (g) any injury or damage to persons or property (including death) which
may be caused, directly or indirectly, in whole or in part, from any Entrant’s participation in the
Contest or receipt or use of any prize. Sponsor may prohibit an Entrant from participating in the
Contest or winning a prize if, in its sole discretion, it determines such Entrant is attempting to
undermine the legitimate operation of the Contest by cheating, deception, or any other unfair playing
practices of intending to annoy, abuse, threaten, undermine or harass any other players or Sponsor
representatives. In the event of a system malfunction or the presence of a virus, the Sponsor reserves
the right to modify or terminate the Contest at its sole discretion.
Moreover, Sponsor reserves the right, in its sole and absolute discretion, to cancel, amend or suspend
this Contest, or to amend these Rules, in any way without prior notice or obligation, in the event of
any accident, printing, administrative, or other error of any kind, or for any other reason whatsoever.
13. WAIVER OF JURY TRIAL: Except as prohibited by applicable law and as a condition of participating in
this Contest, each Entrant hereby irrevocably and perpetually waives any right s/he may have to a
trial by jury in respect of any litigation directly or indirectly arising out of, under or in connection with
this Contest, any document or agreement entered into in connection herewith, any prize available in
connection herewith, and any of the transactions contemplated hereby or thereby.
14. PRIVACY AND PUBLICITY: All personal information collected by the Sponsor will be used for
administration of the Contest. The Sponsor reserves the right and all Entrants expressly agree that the
Sponsor may use the name and/or pseudonym of the Selected Entrant and/or all photographs and
videos at whatever location such visual material may be produced, except as prohibited by law. Use
may include the Internet, such as the websites of the Sponsor, its social network pages including
Facebook, Twitter, Instagram, YouTube, etc. and other publicity, magazines, catalogs or other media.
In addition, Entrants will be added to Mt. Brave’s mailing list and may receive email correspondence
from, or on behalf of, Sponsors or Prize Supplier, subject to their privacy policies. Please refer to
unsubscribe or for important information regarding the collection, use and disclosure of personal
information by Sponsors and Prize Supplier.
15. POSTING OF SUBMISSION. Posted Submissions may be displayed for public viewing/analysis. JFW, in
its sole discretion, may determine the order, pattern, sequence, rotation and/or prominence of
posted Submissions and may append commentary to posted Submissions. In submitting Submission,
Entrant grants JFW, without compensation or further notice of any kind, the perpetual, irrevocable,
royalty-free, nonexclusive, transferable, fully paid up, worldwide right (including moral rights) and
license to (i) post his/her Submission materials on the web site as well as all rights to use, perform,
exhibit, reproduce, manufacture, construct, make derivative works from or otherwise exploit the
Submission (in whole or in part) in any manner and in any and all media now known or hereafter
devised and (ii) use, copy, perform, reproduce, display, edit, modify and distribute any submitted
material, including but not limited to use of your appearance, likeness, voice or name, and to prepare
derivative works of, or incorporate into other works, such submitted material, and to grant and
authorize sub-licensees of the foregoing, without further compensation to you. Entrant further
agrees, without compensation and upon JFW’s request, to complete, sign and return any additional
documentation that may be required by JFW relative to such grant of rights. EXCEPT WHERE
EXPRESSLY INDICATED OTHERWISE, SUBMISSIONS WILL NOT BE HELD IN CONFIDENCE. IF YOU DO
NOT WISH YOUR INTEREST IN POSITION AND SUBMISSION (EXCEPT WHERE EXPRESSLY INDICATED
OTHERWISE HEREIN) TO BE PUBLIC AND/OR DO NOT WISH TO GRANT JFW THE RIGHT TO POST YOUR
SUBMISSION ON THE WEB SITE (AND RELATED RIGHTS), DO NOT SUBMIT AN SUBMISSION. At all times
and without notice or liability of any kind, JFW retains the right to remove a Submission due to
violation of these Terms & Conditions as determined by JFW in its sole discretion. JFW acts as a passive
conduit for the online display, transmission, and distribution of Submissions and has no obligation to
and expressly disclaims any and all responsibility for (and liability in conjunction with) screening,
monitoring, or reviewing Submissions (or the content of same). Notwithstanding the foregoing, if JFW
or its agencies are notified by a web site user that a Submission posted on the web site does not
conform to these Terms & Conditions, JFW and its agencies may (or may not) investigate the
Submission in question and take whatever actions (or no action whatsoever) as JFW sees fit in its sole
discretion without liability, responsibility or obligation of any kind.
16. OFFICIAL RULES AND WINNER LIST: For a copy of these Official Rules or the Selected Entrant list,
please send a request and a self-addressed, stamped envelope (WA and VT residents need not affix
return postage) to: Drink Bravely Contest, 421 Aviation Blvd., Santa Rosa, CA 95403. (Requests must
be received by February 10, 2022.)
© 2021 Mt. Brave Winery, Oakville, CA.