Jack Daniel’s – Watch Party with Omari Hardwick – Win a trip for 2 to New York to attend the Gentleman Jack Watch Party hosted by Omari Hardwick in July 2019 valued at $3,000

NO PURCHASE NECESSARY. You must be at least 21 years of age and a legal resident of the U.S.
Promotion void wherever prohibited or restricted by law.

SWEEPSTAKES PERIOD: The “Watch Party with Omari Hardwick” Sweepstakes starts on March 21, 2019 at
9:00 p.m. EST and ends on May 31, 2019 at 11:59 p.m. ET (the “Sweepstakes Entry Period”).

HOW TO ENTER: To enter via wireless text messaging, during the sweepstakes period, send the letters
GJWATCH to 68405 from your 2-way text messaging capable wireless phone. Once you send the text message,
you will be prompted to enter your date of birth. You must be at least 21 years of age to participate. After your
age is verified, you will be automatically entered into the sweepstakes. Entrants will be charged their text
messaging rate for each text message sent or received through their handset according to the terms of their
Wireless Calling Plan. Text messaging and wireless services are not available in all areas.

Alternatively you may enter by going to www.jackdaniels.com/watchparty and completing and submitting the
online form you will find there. Limit one entry per day, per person, per number regardless of method of entry.

All entries must be received on or before May 31, 2019.

DRAWING: Prize winner(s) will be selected in a random drawing from among all timely received eligible entries.
Drawing will be conducted on or about June 3, 2019, and winner will be notified by text message, phone or email
from the Sponsor or it Fulfillment partner, or Gentleman Jack. Odds of winning depend on the number of eligible
entries received.

ELIGIBILITY: Employees of Brown-Forman, their affiliates, as well as the advertising/promotion agency, and
the immediate families and household members of each are not eligible to win. Holders of wholesale or retail
licenses are not eligible. You must be at least 21 years of age and a legal resident of the United States.

There will be one Grand Prize awarded. A Grand Prize consists of a trip for two (2) to New York, NY to attend
the Gentleman Jack Watch Party hosted by Omari Hardwick in July 2019. Dates of travel will be determined once
the date of the party is confirmed. Prize Trip includes round trip coach class airfare from major commercial
airport closest to winner’s home to a New York area airport, two (2) nights hotel accommodation (double
occupancy), Two (2) spots on the guest list for the Gentleman Jack Watch Party hosted by Omari Hardwick. The
winner will also receive $500.00 (Five Hundred Dollars) in the form of a gift card. (Prize ARV $3,000.) If
Potential Winner cannot attend on the dates specified, he/she must forfeit the Prize and an alternate winner may
be selected.

Beverage alcohol is not part of the sweepstakes prize. All Federal state and local taxes on prizes are the sole
responsibility of prize winner. No substitution or transfer of prizes permitted. Non-cash prizes cannot be
redeemed for cash value. Limit one prize per winner. The winner(s) will be notified by a Text Message, phone
and/or email. Winner and guest must be at least 21 years of age.

Brown-Forman/Gentleman Jack and participating promotional companies are not in any way liable for damage,
loss or injury resulting from computer malfunctions, misdirected or incomplete entries or acceptance and use of
the prize. Brown-Forman/Gentleman Jack reserves the right in its sole discretion, to cancel or suspend this
sweepstakes should virus, bugs or other causes beyond the control of sponsor corrupt the administration, security
or proper play of the sweepstakes. Brown-Forman/Gentleman Jack reserves the right at its sole discretion, to
disqualify any individual who tampers with the entry process, and to cancel terminate or suspend the sweepstakes.

Brown-Forman/Gentleman Jack assumes no responsibility for any error, omission, interruption, deletion, defect,
delay in operation or transmission, communication line failure, theft or destruction or unauthorized access to, or
alteration of, entries.

CAUTION: Any attempt by an entrant to deliberately damage any website or undermine the legitimate operation
of the game is a violation of criminal and civil laws and should such an attempt be made, sponsor reserves the
right to seek damages from any such attempt. Sponsor reserves the right to seek damages from any such entrant to
the fullest extent of the law.


Beverage alcohol is not a part of any of the promotion prize. Receipt of the Prizes may incur a taxliability and Winner is advised to seek their own financial advice prior to accepting the prize. The Promotion Entities will furnish an Internal Revenue Service Form 1099 to the Winner for the actual retail value of the prize for the tax year in which the prize was accepted. The Winner is responsible for all federal, state, and local taxes (including income and withholding taxes) and all other costs associated with the prize acceptance and use. Prize money value is expressed as a gross figure. The Promotion Entities may be required to deduct any withholding tax from this amount, depending on the tax residency of the recipient. All expenses including, without limitation, taxes and incidental expenses not specifically mentioned in these Official Rules (including without limitation, in the case of the Winner, transportation in New York and between Winner’s home and train station or airport, incidental charges, meals and gratuities) shall be the responsibility of the recipient of the prize.

Prize must be taken as offered. The Winner must have all necessary identification and/or travel documents (e.g. a valid Passport or Identification card, etc.) required for travel. Travel date windows will be selected by the Promotion Entities in its sole discretion. Travel blackout dates may apply. Exact travel arrangements are subject to availability at the time of inquiry and are subject to change. The Winner must agree to departure and return dates as specified by the Promotion Entities or prize will be forfeited. Travel arrangements will be determined by the Promotion Entities. The Promotion Entities are not responsible for and assume no liability for cancellation or unavailability of specific flights or hotels. Winner and guest must travel on the same itinerary. Travel companion must be twenty one (21) or older and Winner’s travel companion must complete and sign a travel release prior to ticketing. Once travel is booked, no changes or cancellations will be accepted. Other restrictions may apply. The prizes cannot be redeemed for cash value, cannot be used in conjunction with any other promotion and cannot be transferred. No substitution or transfer of prizes is permitted.

Potential winner will be notified by the Promotion Entities by email or phone by June 7, 2019. The Promotion Entities will make three (3) attempts, to contact the potential prize winner via such method(s). Potential prize winner will have three (3) calendar days from the time of the first notification attempt to respond to the Promotion Entities or the Promotion Entities may disqualify that person and notify an alternate potential winner. The alternative potential winner will be notified in the same manner as stated above. Unclaimed prize may not be awarded.

The potential winner will be required to submit an Affidavit of Eligibility / Release of Liability / Publicity Release / Prize Acceptance Form (collectively, the “Affidavit”). The Affidavit must be signed and returned to the Promotion Entities. If any potential winner is found to be ineligible, or if he/she has not complied with these Rules and Regulations or declines the prize for any reason prior to award, such potential winner may be disqualified and an alternate potential winner may be selected as described above. Winners agree that their online name, first and last name or any part thereof, photographs or videos of them, and their city/town/village of residency uploaded when entering the Competition, may be used to announce the winner and for publication, advertising and promotional purposes. Entrants hereby waive, release, and agree to hold the Promotion Entities harmless against any and all claims based on privacy, publicity, defamation, misappropriation, intellectual property or other claims for any use of their entries or information about them.

By accepting his or her prize, the winner: (a) releases Brown-Forman/Gentleman Jack and licensed alcohol
wholesalers and retailers from any all liability claims, action or proceedings arising out of or for injuries or damages sustained while involved in a promotion activity or connection with the use of the prizes; as well as (b) consents to the use by Brown-Forman for promotional purposes in connection with this promotion, of his or her name and/or likeness and/or voice without further compensation.

RELEASE OF LIABILITY: Entrants, by participating, agree that Brown-Forman, Jack Daniel’s® Gentleman
Jack™, Facebook, Twitter, Instagram, Pinterest and all of their respective parents, affiliates, subsidiaries, prize
suppliers and advertising and promotion agencies and all of their respective officers, directors, employees,
representatives and agents (collectively, “Released Parties”) will have no liability whatsoever for, and shall be
held harmless by Entrants against, any liability, for any injuries, losses or damages of any kind, including, without
limitation, death, to persons, or property resulting in whole or in part, directly or indirectly, from acceptance,
possession, misuse or use of any prize or participation in any promotion.

For the name of the Prize winner please send a self addressed envelope to Red Moon Marketing, Attn: GJ
Watch Party 2019 Winner’s List, 7804 Fairview Road, Box 309, Charlotte, NC 28226

Promotion Entities:
Sponsor: Brown-Forman Beverages
Fulfillment: Red Moon
Sponsor and Fulfillment are collectively referred to herein as “Promotion Entities”.

A Gentleman Knows His Limits. Please Drink Responsibly.

Gentleman Jack is a registered Trademark. ©2019 Jack Daniel’s Gentleman Jack Rare Tennessee Whiskey,
Alc/Vol 40% (80 Proof). Distilled and Bottle by Jack Daniel Distillery, Lynchburg, Tennessee