Coca-Cola & Mohegan – Sun Holidays – Win a trip package for 2 to The World of Coca-Cola in Atlanta, Georgia valued at $3,450

Coca-Cola & Mohegan Sun Holidays Sweepstakes
Official Rules

NO PURCHASE REQUIRED TO ENTER OR WIN. TEXT MESSAGING IS NOT REQUIRED FOR
ENTRY. EACH TEXT MESSAGE SENT OR RECEIVED MAY INCUR A CHARGE AS
PROVIDED IN YOUR RATE PLAN. MESSAGE AND DATA RATES MAY APPLY. IF YOU
ENTER VIA TEXT MESSAGING, YOU AGREE THAT YOU ARE PROVIDING
SPONSOR AND ADMINISTRATOR EXPRESS, WRITTEN CONSENT FOR YOU TO RECEIVE
UP TO 7 TEXT MESSAGES USING AUTOMATED TECHNOLOGY IN RESPONSE TO YOUR
ENTRY. TEXT MESSAGING MAY NOT BE AVAILABLE THROUGH ALL WIRELESS
CARRIERS. CONSENT IS NOT REQUIRED TO BUY GOODS AND SERVICES.

1. Eligibility: The Coca-Cola & Mohegan Sun Holidays Sweepstakes (the “Sweepstakes”)
is open only to legal residents of the 50 United States (or the District of Columbia) who
are 18 years of age or older at the time of entry. Employees and non-employee workers
of The Coca-Cola Company, Coca-Cola bottlers, Mohegan Sun, Inc., HelloWorld, Inc.,
and their respective parent companies, subsidiaries, affiliates, and agents and those
prize providers and agencies that are involved in the development or execution of this
Sweepstakes or any of its materials, and the immediate family (spouse, parents, siblings,
and children) and household members of each such person are not eligible. The
Sweepstakes is subject to all applicable federal, state, and local laws and regulations and
is void where prohibited by law.

2. Sponsor: The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313.
Administrator: HelloWorld, Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075.

3. Agreement to Official Rules: By participating in the Sweepstakes, entrant fully and
unconditionally agrees to and accepts these Official Rules and the decisions of the
Sponsor and Administrator, which are final and binding in all matters related to the
Sweepstakes.

4. Promotion Period: The Sweepstakes begins at 12:00 a.m. Eastern Time (“ET”),
November 13, 2017 and ends at 11:59 p.m. ET, December 28, 2017 (the “Promotion
Period”). Administrator’s computer is the official time-keeping device for this
Sweepstakes.

5. How to Enter: There are 2 ways to enter:
a) Text Message Method of Entry: During the Promotion Period, using your 2-way
text-messaging-capable device (each a “Device”), text the keyword MSHOLIDAY to
the short code 26739. Then, input the requested information to confirm your date of
birth. If you are eligible, you will receive 1 entry into the Sweepstakes per text entry
per day. If you wish to opt out, text STOP to 26739. Text HELP to 26739 if you
would like more information. Send questions to
questions@helloworldfulfillment.com. By texting MSHOLIDAY to 26739, you agree
that you are providing Sponsor and Administrator express, written consent for you to
receive up to 7 text messages using automated technology in response to your
entry related to the Coca-Cola & Mohegan Sun Holidays Sweepstakes.
If you enter the Sweepstakes by text message, your wireless service provider’s text
message and data rates apply. Entrants should consult their wireless service
provider’s pricing plan for details. You agree to incur any and all charges demanded
by your wireless carrier. The Device that is used must be capable of sending and
receiving text messages. Entrants should check their Device’s features to see if they
have that capability and check the Device manual for specific use instructions. Entry
via text messaging may be limited and may not be available through all wireless
carriers or on all handsets. Supported carriers include AT&T™, T-Mobile, Verizon
Wireless, U.S. Cellular, Sprint, Boost Mobile, Alltel, Cincinnati Bell, Cricket, and
Metro PCS. Consent is not required to buy goods and services. Your
participation in the Sweepstakes is subject to the Sponsor’s Privacy Policy,
which can be viewed by visiting http://www.coca-cola.com/tcccprivacypolicy as
well as the Administrator’s Mobile Terms and Conditions, which can be viewed
by visiting http://www.helloworld.com/terms.

b) Online Alternate Method of Entry: During the Promotion Period, visit
www.cokeplaytowin.com/MSHoliday and follow the links and instructions to complete
and submit the registration form, including providing a valid home address. P.O.
Boxes are not permitted. You automatically will receive 1 entry into the
Sweepstakes.
Limit: 1 Sweepstakes entry per person per day during the Promotion Period, regardless
of method of entry. Multiple participants are not permitted to share the same email
address or Device. Any attempt by any participant to obtain more than 1 entry per day by
using multiple/different email addresses, Devices, identities, registrations or logins, or any
other methods will void that participant’s entries and that participant may be disqualified
from the Sweepstakes. Any use of robotic, repetitive, automatic, programmed or similar
entry methods or agents (including, but not limited to, sweepstakes entry services) will
void all entries by that entrant. In the event of a dispute as to any entry, the authorized
account holder of the Device or email address used to enter will be deemed to be the
entrant. The “authorized account holder” is the natural person assigned an email address
by an Internet access provider, online service provider or other organization responsible
for assigning email addresses for the domain associated with the submitted address.
Otherwise, the “authorized account holder” of a Device is the natural person in whose
name the Device has been issued and the services are billed. Potential winner may be
required to show proof of being the authorized account holder.
6. Drawing: Administrator is an independent judging organization whose decisions as to the
selection of the potential winner are final and binding. On or about January 2, 2018,
Administrator will select the name of the potential winner in a random drawing of all
eligible entries received during the Promotion Period. The odds of winning the prize
depend on the number of eligible entries received during the Promotion Period.
7. Requirements of Potential Winner: Potential winner must continue to comply with the
Official Rules. Winning is contingent upon fulfilling all requirements. If the potential
winner entered via text messaging, he/she will be notified by phone and/or text message
at the phone number of the Device used to enter the Sweepstakes and he/she must
respond within 5 days with the requested contact and mailing information or forfeit the
applicable prize. If the potential winner entered online, he/she will be contacted by email,
mail or phone. The potential Grand Prize winner (or parent/legal guardian if winner is a
minor in his/her state of residence) will be required to sign and return to Administrator,
within 5 days of the date notice or attempted notice is sent, a Declaration of Compliance,
Liability & Publicity Release (“Declaration”) (except where prohibited) in order to claim
his/her prize and to fulfill any such other requirements as determined by Administrator. If
a potential winner fails to do so, he/she may be disqualified and may forfeit the prize. In
the event that any potential winner cannot be contacted, fails to complete the Declaration
in the required time frame, forfeits the prize or is disqualified for any reason,
Administrator will select an alternate potential winner in a random drawing from among all
remaining eligible entries up to 3 alternates. If the alternate potential winners are
disqualified, the prize will not be awarded.
8. Prizes:
1 GRAND PRIZE: A trip package for 2 to The World of Coca-Cola® in Atlanta, Georgia,
consisting of round trip, coach-class air transportation for 2 from a major airport near
winner’s home (determined by Sponsor in its sole discretion); 2 nights’ accommodations
at Sponsor’s choice of hotel (single room, double occupancy); ground transfers; 2
admission tickets to The World of Coca-Cola®; $500 in spending money; and travel
agent services. Approximate Retail Value (“ARV”): $3450.
Winner must complete the trip within 1 year from the drawing date or prize will be
forfeited. Winner must book trip at least 21 days prior to departure. Trip package subject
to availability and blackout dates. Travel must be round trip. Sponsor will determine
airline and flight itinerary in its sole discretion. No refund or compensation will be made
in the event of the cancellation or delay of any flight. Travel is subject to the terms and
conditions set forth in these Official Rules, and those set forth by the Sponsor’s airline
carrier of choice as detailed in the passenger ticket contract. If trip destination is less
than 250 miles from the winner’s residence, winner will be provided $200 in spending
money for driving expenses in lieu of air transportation. Sponsor is not responsible if The
World of Coca-Cola® is closed for any reason and winner will not be reimbursed for
tickets. Tickets may be subject to issuer’s standard rain-check policies and procedures.
All expenses, travel, and other costs not expressly stated in the package description
above are the sole responsibility of winner. If winner is a minor (as determined by his/her
state of residence), winner’s guest must be winner’s parent/legal guardian. If winner’s
guest is a minor (as determined by his/her state of residence), winner must be minor’s
parent/legal guardian and must complete required paperwork on behalf of minor, as
applicable. Travel companion must execute liability/publicity releases prior to issuance of
prize documents. Restrictions, conditions and limitations may apply. Lost, mutilated, or
stolen tickets, vouchers or certificates will not be replaced. By accepting ticket prize,
winner agrees to abide by any terms, conditions and restrictions provided by the ticket.
Sponsor is not responsible if winner does not use tickets. The ARV of travel may vary
based on airfare fluctuations and distance between departure and destination. Winner
will not receive difference between actual and approximate retail value.
No substitution, exchange or transfer of prize by winner. Sponsor reserves the right to
substitute the prize or any component of prize package for one of equal or greater value.
The prize winner is responsible for all taxes and fees associated with prize receipt and/or
use.
9. Publicity: Except where prohibited, participation in the Sweepstakes constitutes entrant’s
consent for Sponsor and its designees to use entrant’s name, likeness, prize information,
city and state of residence for promotional purposes in any media without further
consideration.
10. General Conditions: In the event that the operation, security, or administration of the
Sweepstakes is impaired in any way for any reason, including, but, not limited to, fraud,
virus or other technical problem, the Sponsor may, in its sole discretion, either: (a)
suspend the Sweepstakes to address the impairment and then resume the Sweepstakes
in a manner that best conforms to the spirit of these Official Rules; or (b) cancel the
Sweepstakes and award the prize in a random drawing from among all eligible entries
received up to the time of the impairment. The Sponsor reserves the right in its sole
discretion to disqualify any individual it finds to be tampering with the entry process or the
operation of the Sweepstakes or to be acting in violation of the Official Rules of this or
any other promotion, or in an unsportsmanlike or disruptive manner. Any attempt by any
person to undermine the legitimate operation of the Sweepstakes may be a violation of
criminal and civil law, and, should such an attempt be made, the Sponsor reserves the
right to seek damages from any such person to the fullest extent permitted by law. The
Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver
of that provision.
11. Release and Limitations of Liability: Except where prohibited, by participating in the
Sweepstakes, entrants agree to release and hold harmless The Coca-Cola Company,
Coca-Cola bottlers, Mohegan Sun, Inc., HelloWorld, Inc., and their respective parents,
subsidiaries, affiliates, promotional partners, prize partners, agents and agencies, and the
officers, directors and employees of them (the “Released Parties”) from and against any
claim or cause of action arising out of participation in the Sweepstakes or receipt or use
of any prize, including, but not limited to: (a) unauthorized human intervention in the
Sweepstakes; (b) technical errors related to computers, servers, providers, printers or
telephone, cellular networks, or network lines; (c) printing errors; (d) errors in the
administration of the Sweepstakes or the processing of entries; (e) late, lost, or
undeliverable mail; or (f) injury or damage to persons or property which may be caused,
directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or
receipt of any prize. Entrant further agrees that in any cause of action, the Released
Parties’ liability will be limited to the cost of entering and participating in the Sweepstakes
and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives
the right to claim any damages whatsoever, including, but not limited to, punitive,
consequential, direct, or indirect damages. If, for any reason, an entrant’s entry is
confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted,
entrant’s sole remedy is another Sweepstakes entry, if it is possible. If the Sweepstakes,
or any part of it, is discontinued for any reason, Sponsor, in its sole discretion, may elect
to hold a random drawing from among all eligible entries received up to the date of
discontinuance for any prize offered herein. No more than the stated number of prizes
will be awarded. In the event that production, technical, seeding, programming or any
other reasons cause more than the stated number of prizes as set forth herein to be
available and/or claimed, Sponsor reserves the right to award only the stated number of
prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.
12. Dispute Resolution: You agree that any claim or dispute at law or equity that has arisen
or may arise relating in any way to or arising out of the Sweepstakes, the Official Rules,
or the Sponsor’s and/or Administrator’s Privacy Policy (including Mobile Terms and
Conditions) will be resolved in accordance with the provisions set forth in this Dispute
Resolution section. Please read this section carefully. It affects your rights and will have a
substantial impact on how claims you and we have against each other are resolved.
You agree that whenever you have a disagreement with Administrator or Sponsor arising
out of, connected to, or in any way related to the Sweepstakes, the Official Rules, or the
Sponsor’s and/or Administrator’s Privacy Policy (including Mobile Terms and Conditions),
you will send a written notice to the Administrator (“Demand”). You agree that the
requirements of this Dispute Resolution section will apply even to disagreements that
may have arisen before you accepted these Official Rules or the Sponsor’s and/or
Administrator’s Privacy Policy (including Mobile Terms and Conditions). You must send
the Demand to the following address (the “Notice Address”): Legal Department,
HelloWorld, Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075. You agree that
you will not take any legal action, including filing a lawsuit or demanding arbitration, until
10 business days after you send a Demand. If the disagreement stated in the Demand is
not resolved to your satisfaction within 10 business days after it is received, and you
intend on taking legal action, you agree that you will file a demand for arbitration with the
American Arbitration Association (the “Arbitrator”). This arbitration provision limits the
ability of you, Administrator, and Sponsor to litigate claims in court and you,
Administrator, and Sponsor each agree to waive your respective rights to a jury trial or a
state or federal judge. You agree that you will not file any lawsuit against Administrator or
Sponsor in any state or federal court. You agree that if you do sue in state or federal
court, and Administrator or Sponsor brings a successful motion to compel arbitration, you
must pay all fees and costs incurred by Administrator and Sponsor in court, including
reasonable attorney’s fees. For any such filing of a demand for arbitration, you must
effect proper service under the rules of the Arbitrator and notice to the Notice Address
may not be sufficient. If, for any reason, the American Arbitration Association is unable to
conduct the arbitration, you may file your case with any national arbitration company. The
Arbitrator shall apply the AAA Consumer Arbitration Rules effective September 1, 2014
(and as may be amended) and as modified by the agreement to arbitrate in this Dispute
Resolution section. You agree that the Arbitrator will have sole and exclusive jurisdiction
over any dispute you have with Administrator or Sponsor. The Federal Arbitration Act
allows for the enforcement of arbitration agreements and governs the interpretation and
enforcement of the agreement to arbitrate. The place of arbitration shall be Oakland
County, Michigan.
You agree that you will not file a class action or collective action against Administrator or
Sponsor, and that you will not participate in a class action or collective action against
them. You agree that you will not join your claims to those of any other person.
Notwithstanding any other provision in the Official Rules, or the Sponsor’s and/or
Administrator’s Privacy Policy (including Mobile Terms and Conditions), if this class
action waiver is invalidated, then the agreement to arbitrate is null and void, as though it
were never entered into, and any arbitration dispute at that time will be dismissed without
prejudice and may be refiled in a court. Under no circumstances do you, Administrator, or
Sponsor agree to class or collective procedures in arbitration or the joinder of claims in
arbitration. Administrator and Sponsor agree that we will submit all disputes with you to
arbitration before the Arbitrator.
All issues and questions concerning the construction, validity, interpretation and
enforceability of these Official Rules, or the rights and obligations of the entrant,
Administrator, and Sponsor in connection with the Sweepstakes, or any claim or dispute
that has arisen or may arise between you, Administrator and Sponsor, shall be governed
by, and construed in accordance with, the laws of the State of Michigan without giving
effect to any choice of law or conflict of law rules.
13. Winner List: For a winner list, visit http://bit.ly/2yIUQRw. The winner list will be posted
after winner confirmation is complete.