Coca-Cola – Atom Tickets Ultimate Viewing Party – Win GRAND PRIZE Up to 51 movie tickets and 51 Coca-Cola beverages good for a single movie showtime on or before July 31 2019.

Coca-Cola and Atom Tickets Ultimate Viewing Party Sweepstakes
Official Rules
NO PURCHASE REQUIRED TO ENTER OR WIN. TEXT MESSAGING IS NOT
REQUIRED FOR ENTRY. EACH TEXT MESSAGE SENT OR RECEIVED MAY INCUR
A CHARGE AS PROVIDED IN YOUR RATE PLAN. MESSAGE AND DATA RATES
MAY APPLY. IF YOU ENTER VIA TEXT MESSAGING, THAT YOU ARE
PROVIDING SPONSOR AND ADMINISTRATOR EXPRESS, WRITTEN CONSENT FOR
YOU TO RECEIVE UP TO 7 TEXT MESSAGES USING AUTOMATED TECHNOLOGY
IN RESPONSE TO YOUR ENTRY. TEXT MESSAGING MAY NOT BE AVAILABLE
THROUGH ALL WIRELESS CARRIERS. CONSENT IS NOT REQUIRED TO BUY
GOODS AND SERVICES.
1. Eligibility: The Coca-Cola and Atom Tickets Ultimate Viewing Party Sweepstakes (the
“Promotion”) is open only to legal residents of the 50 United States (or the District of Columbia)
who are 18 years of age or older at the time of entry. Employees and non-employee workers of
The Coca-Cola Company, Coca-Cola bottlers, Atom Tickets, LLC, HelloWorld, Inc., and their
respective parent companies, subsidiaries, affiliates, agents and those prize providers and
agencies that are involved in the development or execution of this Promotion or any of its materials,
and the immediate family (spouse, parents, siblings, and children) and household members of each
such person are not eligible. The Promotion is subject to all applicable federal, state, and local
laws and regulations and is void where prohibited by law. The Promotion consists of an Instant
Win game (the “Instant Win Game”) and a Sweepstakes (the “Sweepstakes”).
2. Sponsor: The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313.
Administrator: HelloWorld, Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075.
3. Agreement to Official Rules: By participating in the Promotion, entrant fully and unconditionally
agrees to and accepts these Official Rules and the decisions of the Sponsor and Administrator,
which are final and binding in all matters related to the Promotion.
4. Promotion Period: The Promotion begins at 12:00 a.m. Eastern Time (“ET”), October 1, 2018
and ends at 11:59 p.m. ET, December 7, 2018 (the “Promotion Period”). For purposes of the
Instant Win Game, the Promotion consists of 10 weeks (each a “Week”), each of which begins on
a Monday at 12:00 a.m. ET and ends the following Sunday at 11:59 p.m. ET, except for the final
Week which begins on Monday, December 3 at 12:00 a.m. ET and ends on Friday, December 7,
2018 at 11:59 p.m. ET. Administrator’s computer is the official time-keeping device for this
Promotion.
5. How to Enter: There are 2 ways to enter:
a) Text-Messaging Entry: During the Promotion Period, using a two-way text-messaging
capable device (each a “Device”), text ATOM or the keyword that you saw on
advertising or posts regarding this Promotion (each a “Promotion Keyword”), to the
short code 26739. Then, input the requested information to confirm your date of birth.
If you are eligible, you will receive 1 entry into the Sweepstakes and 1 Instant Win
Game play. If you wish to opt out, text STOP to 26739. Text HELP to 26739 if you
would like more information. Send questions to
questions@helloworldfulfillment.com. By texting ATOM or another Promotion
Keyword to 26739, you agree that you are providing Sponsor and Administrator
express, written consent for you to receive up to 7 text messages using automated
technology in response to your entry related to the Coca-Cola and Atom Tickets
Ultimate Viewing Party Sweepstakes. If you are a potential winner of an Instant Win
Game prize, the return text message that you receive will contain detailed prize claim
instructions. Message and data rates may apply. Check your owner’s manual for
specific text-messaging instructions. Text messaging may not be available through all
wireless carriers. Supported carriers include AT&T , T-Mobile, Verizon Wireless, U.S.
Cellular, Sprint, Boost Mobile, Alltel, Cincinnati Bell, Cricket, and Metro PCS. Consent
is not required to buy goods and services. Your participation in the Promotion
is subject to the Sponsor’s Privacy Policy, which can be viewed by visiting
http://www.coca-cola.com/tcccprivacypolicy, as well as the Administrator’s
Mobile Terms and Conditions, which can be viewed by visiting
http://www.helloworld.com/terms.html.
b) Free Online Entry: To enter without text messaging, during the Promotion Period, visit
www.cokeplaytowin.com/atomcollege and follow the links and instructions to complete
and submit the registration form, including providing a valid home address. P.O. Boxes
are not permitted. You will receive 1 Sweepstakes entry and will advance to the Instant
Win Game page where you will receive 1 Instant Win Game play. You will be instantly
notified if you are a potential winner of 1 of the Instant Win Game prizes.
Limit: 1 Sweepstakes entry and 1 Instant Win Game play per person per day during the
Promotion Period, regardless of method or combination of methods of entry. Multiple
participants are not permitted to share the same email address or Device. Any attempt by
any participant to obtain more than the stated number of entries/plays by using
multiple/different email addresses, Devices, identities, registrations or logins, or any other
methods will void that participant’s entries/plays and that participant may be disqualified.
Any use of robotic, repetitive, automatic, programmed or similar entry/play methods or
agents (including, but not limited to, sweepstakes entry services) will void all entries/plays
by that entrant. In the event of a dispute as to any entry/play, the authorized account holder
of the email address or Device used to enter/play will be deemed to be the entrant. The
“authorized account holder” is the natural person assigned an email address by an Internet
access provider, online service provider or other organization responsible for assigning
email addresses for the domain associated with the submitted address. Otherwise, the
“authorized account holder” of a Device is the natural person in whose name the Device
has been issued and the services are billed. Potential winners may be required to show
proof of being authorized account holders.
6. ALL POTENTIAL INSTANT WIN GAME WINNERS AND SWEEPSTAKES WINNERS ARE
SUBJECT TO VERIFICATION BY SPONSOR OR ADMINISTRATOR, WHOSE DECISIONS ARE
FINAL AND BINDING IN ALL MATTERS RELATED TO THE PROMOTION. AN ENTRANT IS
NOT A WINNER OF ANY PRIZE, EVEN IF THE INSTANT WIN GAME OR SWEEPSTAKES
SHOULD SO INDICATE OR EVEN IF ENTRANT RECEIVES AN EMAIL MESSAGE SAYING HE
OR SHE WON, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY, AND THE POTENTIAL
INSTANT WIN GAME WINNER AND/OR POTENTIAL SWEEPSTAKES WINNER HAVE BEEN
VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE.
SPONSOR WILL NOT ACCEPT SCREEN SHOTS OR OTHER EVIDENCE OF WINNING IN LIEU
OF ITS VALIDATION PROCESS. ANY PLAY THAT OCCURS AFTER THE INSTANT WIN
GAME SYSTEM HAS FAILED FOR ANY REASON IS DEEMED A DEFECTIVE PLAY, IS VOID,
AND WILL NOT BE HONORED.
7. Promotion Prize Selection and Verification of Potential Winners: Potential winners must
comply with all terms and conditions of these Official Rules. Winning is contingent upon fulfilling
all requirements. Administrator is an independent judging organization whose decisions as to the
administration and operation of the Promotion and the selection of potential winners are final and
binding in all matters related to the Promotion. For the Instant Win Game: There will be 110
random, computer-generated winning times during the Promotion Period, 1 First Prize and 10
Second Prizes per Week of the Promotion Period. If you are the first player to play the Promotion
at or after one of the randomly-generated times, you will be a potential instant winner of the prize
indicated. For the Sweepstakes: Administrator will randomly select the potential Sweepstakes
winner on or around December 10, 2018, from all eligible entries received. The potential winner
will be notified by email, mail or phone. For All Potential Winners: Any potential winner who entered
via text messaging will be notified by phone and/or text message at the phone number of the Device
used to enter the Promotion. Potential winners of any prize who entered via text messaging must
visit the specified website within 5 days of receiving the win notification text message to complete
an online prize fulfillment form. The potential Grand Prize winner (or parent/legal guardian if winner
is a minor in his/her state of residence) will be required to sign and return to Administrator, within 5
days of the date notice or attempted notice is sent, a Declaration of Compliance, Liability and
Publicity Release (“Declaration”) in order to claim his/her prize and to fulfill any such other
requirements as determined by Administrator. If any potential winner cannot be contacted, fails to
complete the online fulfillment form (applicable to entrants via text messaging only), or fails to sign
and return the Declaration (Grand Prize only) within the required time period, or if a prize is returned
as undeliverable, he/she forfeits the applicable prize. In the event that a potential winner of any
prize is disqualified for any reason, Administrator will award the applicable prize to an alternate
winner in a random drawing from among all remaining eligible entries, up to 3 alternates. If the
alternate potential winners are disqualified, the applicable prize will not be awarded. Prizes will be
fulfilled approximately 8 to 10 weeks after the conclusion of the Promotion.
8. Prizes: FOR ALL PRIZES, WINNERS MUST DOWNLOAD AND USE THE ATOM TICKETS
APP.
a. Sweepstakes Prize:
1 GRAND PRIZE: Up to 51 movie tickets and 51 Coca-Cola beverages, good for a single
movie showtime on or before July 31, 2019. Limitations apply – not valid at all theaters,
and total ticket amount not guaranteed as fewer than 51 tickets may be available based
upon ticket/seat availability for the selected showtime. Terms and conditions apply, see
https://www.atomtickets.com/promotions/2018-atom-collage-promotion for full terms.
Approximate Retail Value (“ARV”): $1,500.
The odds of winning the Sweepstakes Prize depend on the number of eligible entries received
during the Promotion Period.
b. Instant Win Game Prizes:
10 FIRST PRIZES (1 per Week): “Movies for a Year” fulfilled as a $360
Atom Tickets digital code credit, valid from December 1, 2018 through December 31, 2019.
Terms and conditions apply, see https://www.atomtickets.com/promotions/2018-atom-
collage-promotion for full terms. ARV: $360.
100 SECOND PRIZES (10 per Week): A pair of Movie Tickets, fulfilled as a single-use $30
Atom Tickets digital code credit, valid from October 1, 2018 through December 31, 2018,
terms and conditions apply, see https://www.atomtickets.com/promotions/2018-atom-
collage-promotion for full terms. ARV: $30.
The odds of winning an Instant Win Game prize depend on the number of prizes available in a
given Week divided by the number of eligible Instant Win Game plays that Week.
For All Prizes: Sponsor and Administrator are not responsible for complaints or issues regarding
digital credit/codes/certificates (claims that digital credit/code/certificate is invalid, insufficient, etc.)
and winner should address any such issues with the issuer of the digital credit/code/certificate. No
substitution, exchange or transfer of prize by any winner. No credit or cash value for any unused
prize or portion of a prize by any winner. Sponsor reserves the right to substitute any prize or prize
component for one of equal or greater value. Each winner is responsible for all taxes and fees
associated with prize receipt and/or use. Limit: 1 Sweepstakes Prize and 1 Instant Win Game Prize
per person. Total ARV of All Prizes: $8,100.
9. Publicity: Except where prohibited, participation in the Promotion constitutes entrant’s consent
for Sponsor and its designees to use entrant’s name, prize information, likeness, city and state of
residence for promotional purposes in any media without further consideration.
10. General Conditions: In the event that the operation, security, or administration of the
Promotion is impaired in any way for any reason, including, but, not limited to, fraud, technical
failures, regularly-scheduled maintenance, virus or other technical problem, the Sponsor may, in
its sole discretion, either: (a) suspend the Promotion to address the impairment, then resume the
Promotion in a manner that best conforms to the spirit of these Official Rules; or (b) cancel the
Promotion and award the prizes in a random drawing from among all eligible entries received up to
the time of impairment. The Sponsor reserves the right in its sole discretion to disqualify any
individual it finds to be tampering with the entry process or the operation of the Promotion or to be
acting in violation of the Official Rules of this or any other promotion, or in an unsportsmanlike or
disruptive manner. Any attempt by any person to undermine the legitimate operation of the
Promotion may be a violation of criminal and civil law, and, should such an attempt be made, the
Sponsor reserves the right to seek damages from any such person to the fullest extent permitted
by law. The Sponsor’s failure to enforce any term of these Official Rules shall not constitute a
waiver of that provision.
11. Release and Limitations of Liability: Except where prohibited, by participating in the
Promotion, entrants agree to release and hold harmless The Coca-Cola Company, Coca-Cola
bottlers, Atom Tickets, LLC, HelloWorld, Inc., and their respective parents, subsidiaries, affiliates,
promotional partners, prize partners, agents and agencies, and the officers, directors and
employees of each of them (the “Released Parties”) from and against any claim or cause of action
arising out of participation in the Promotion or receipt or use of any prize, including, but not limited
to: (a) unauthorized human intervention in the Promotion; (b) technical errors related to cellular
networks, computers, servers, providers, printers or telephone or network lines; (c) printing errors;
(d) errors in the administration of the Promotion or the processing of registrations and game plays;
(e) late, lost, or undeliverable mail; or (f) injury or damage to persons or property which may be
caused, directly or indirectly, in whole or in part, from entrant’s participation in the Promotion or
receipt of any prize. Entrant further agrees that in any cause of action, the Released Parties’ liability
will be limited to the cost of entering and participating in the Promotion and in no event shall the
Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages
whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages. If for
any reason an entrant’s entry is confirmed to have been erroneously deleted, lost, or otherwise
destroyed or corrupted, entrant’s sole remedy is another Sweepstakes entry or Instant Win Game
play, if it is possible. If the Promotion, or any part of it, is discontinued for any reason, Sponsor, in
its sole discretion, may elect to hold a random drawing from among all eligible entries received up
to the date of discontinuance for any prize offered herein. No more than the stated number of
prizes will be awarded. In the event that production, technical, seeding, programming or any other
reasons cause more than the stated number of prizes as set forth herein to be available and/or
claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing
among all legitimate, un-awarded, eligible prize claims.
12. Dispute Resolution: You agree that any claim or dispute at law or equity that has arisen or
may arise relating in any way to or arising out of the Promotion, the Official Rules, or the Sponsor’s
and/or Administrator’s Privacy Policy (including Mobile Terms and Conditions) will be resolved in
accordance with the provisions set forth in this Dispute Resolution section. Please read this section
carefully. It affects your rights and will have a substantial impact on how claims you and we have
against each other are resolved.
You agree that whenever you have a disagreement with Administrator or Sponsor arising out of,
connected to, or in any way related to the Promotion, the Official Rules, or the Sponsor’s and/or
Administrator’s Privacy Policy (including Mobile Terms and Conditions), you will send a written
notice to the Administrator (“Demand”). You agree that the requirements of this Dispute Resolution
section will apply even to disagreements that may have arisen before you accepted these Official
Rules or the Sponsor’s and/or Administrator’s Privacy Policy (including Mobile Terms and
Conditions). You must send the Demand to the following address (the “Notice Address”): Legal
Department, HelloWorld, Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075. You agree that
you will not take any legal action, including filing a lawsuit or demanding arbitration, until 10
business days after you send a Demand. If the disagreement stated in the Demand is not resolved
to your satisfaction within 10 business days after it is received, and you intend on taking legal
action, you agree that you will file a demand for arbitration with the American Arbitration Association
(the “Arbitrator”). This arbitration provision limits the ability of you, Administrator, and Sponsor to
litigate claims in court and you, Administrator, and Sponsor each agree to waive your respective
rights to a jury trial or a state or federal judge. You agree that you will not file any lawsuit against
Administrator or Sponsor in any state or federal court. You agree that if you do sue in state or
federal court, and Administrator or Sponsor brings a successful motion to compel arbitration, you
must pay all fees and costs incurred by Administrator and Sponsor in court, including reasonable
attorney’s fees. For any such filing of a demand for arbitration, you must effect proper service under
the rules of the Arbitrator and notice to the Notice Address may not be sufficient. If, for any reason,
the American Arbitration Association is unable to conduct the arbitration, you may file your case
with any national arbitration company. The Arbitrator shall apply the AAA Consumer Arbitration
Rules effective September 1, 2014 (and as may be amended) and as modified by the agreement
to arbitrate in this Dispute Resolution section. You agree that the Arbitrator will have sole and
exclusive jurisdiction over any dispute you have with Administrator or Sponsor. The Federal
Arbitration Act allows for the enforcement of arbitration agreements and governs the interpretation
and enforcement of the agreement to arbitrate. The place of arbitration shall be Oakland County,
Michigan.
You agree that you will not file a class action or collective action against Administrator or Sponsor,
and that you will not participate in a class action or collective action against them. You agree that
you will not join your claims to those of any other person. Notwithstanding any other provision in
the Official Rules, or the Sponsor’s and/or Administrator’s Privacy Policy (including Mobile Terms
and Conditions), if this class action waiver is invalidated, then the agreement to arbitrate is null and
void, as though it were never entered into, and any arbitration dispute at that time will be dismissed
without prejudice and may be refiled in a court. Under no circumstances do you, Administrator, or
Sponsor agree to class or collective procedures in arbitration or the joinder of claims in arbitration.
Administrator and Sponsor agree that we will submit all disputes with you to arbitration before the
Arbitrator.
All issues and questions concerning the construction, validity, interpretation and enforceability of
these Official Rules, or the rights and obligations of the entrant, Administrator, and Sponsor in
connection with the Promotion, or any claim or dispute that has arisen or may arise between you,
Administrator and Sponsor, shall be governed by, and construed in accordance with, the laws of
the State of Michigan without giving effect to any choice of law or conflict of law rules.
This arbitration provision shall survive conclusion, modification or termination of the Promotion and
suspension, revocation, closure, modification, or amendments to the Official Rules, the
Administrator’s Mobile Terms and Conditions, and any aspect of the relationship of the parties
relating to or arising from participation in the Promotion.
13. Promotion Results: For a winner list, visit http://bit.ly/2x57UPY. The winner list will be posted
after winner confirmation is complete.