Central Garden & Pet – Mykaytee – Win one “Destination Nutrition Prize Package” consisting of the following one custom Prize Pack ($500 Value) one $500.00 prepared food ordering and delivery gift card

MyKaytee
Official Rules
NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND
WILL NOT INCREASE YOUR CHANCES OF WINNING.
Overview: MyKaytee (the “Promotion”) consists of four (4) components: (i) a sweepstakes (the
“Sweepstakes”); (ii) an instant win game (the “Instant Win Game”); (iii) a fastest finger challenge
program (the “Fastest Finger Challenge Program”) and (iv) a social sweepstakes (the “Social
Sweepstakes”).
The Sweepstakes encourages you to participate in multiple activities to earn hearts (each
a “Heart”). Hearts do not have any cash value. Once you earn Hearts, you will have the
opportunity to redeem your Hearts for Sweepstakes entries toward the chance to win one
(1) of three (3) prize options (or any combination of prize options) for which you would
most like to win. There is one (1) prize pool for pet birds (the “Pet Birds Prize Pool”), one
(1) prize pool for wild birds (the “Wild Birds Prize Pool”) and one (1) prize pool for small
animals (the “Small Animals Prize Pool”). For complete Sweepstakes details, see Section
3, 4, 8 and 11 for complete details.
The “MyKaytee Matchmaker” Instant Win Game allows you to pick one (1) of three (3)
themed memory match games (“Pet Bird Themed”, “Small Animal Themed” or “Wild Bird
Themed”). Once you select and complete the applicable memory match game, you will
be automatically notified on-screen if you are an Instant Win Game prize winner. The
choice of game and speed at which you complete the memory match game will not
increase your chances of winning. For complete Instant Win Game details, see Section 4
and 11 for complete details.
The Fastest Finger Challenge Program invites Kaytee newsletter recipients, who get an
email invitation with a “Secret Word” to visit the Website and enter the applicable Secret
Word as quickly as possible. Only the first ten (10) entrants to enter the applicable
Secret Word will get a Fastest Finger Challenge prize. In addition, only the first entrant to
enter the applicable Secret Word will get the “Golden Ticket” prize. Fastest Finger
Challenge prize winners are subject to verification and must follow prize redemption
instructions. Anyone else to enter the applicable Secret Word may receive three (3)
Hearts (See details, as outlined in Section 4 (c) below)**. For complete Fastest Finger
Challenge details, see Section 6 for complete details.
The Social Sweepstakes is a chance-based program that invites you to post a photo or
video on Twitter or Instagram responding to a provided monthly theme with required
hashtags. Submissions will be chosen at random. For complete Social Sweepstakes
details, see Section 3, 7 and 11 for complete details.
1. Eligibility: The Promotion is open only to legal residents of the fifty (50) United States and the
District of Columbia who are at least eighteen (18) years old at the time of entry. Employees of
Central Garden & Pet dba Kaytee Products Inc., Merkle Inc., and their parent and affiliate
companies, suppliers as well as the immediate family (spouse, parents, siblings, and children)
and household members of each such employee are not eligible. The Promotion is subject to all
applicable federal, state, and local laws and regulations and is void where prohibited.
Participation constitutes entrant’s full and unconditional agreement to these Official Rules.
Sponsor’s and Administrator’s decisions are final and binding in all matters related to the
Promotion. Winning a prize is contingent upon fulfilling all requirements set forth herein.
2. Sponsor: Central Garden & Pet dba Kaytee Products Inc., 5401 W. Oakwood Park Drive,
Franklin WI 53132. Administrator: Merkle Inc., 3000 Town Center, Suite 2100, Southfield, MI
48075.
3. Timing: The Promotion begins on April 6, 2021 at 12:00 a.m. Eastern Time (“ET”) and ends on
October 6, 2021 at 11:59 p.m. ET (the “Promotion Period”).
Sweepstakes:
The Sweepstakes consists of six (6) entry periods (each a “Sweepstakes Entry Period”), as set
forth below.
Sweepstakes
Entry Period
Start Date (at
12:00 a.m. ET)
End Date (at
11:59 p.m. ET)
Mail-In
Postmark Date
Mail-In Receive
by Date
Approximate
Draw
Date/Winner
Notification
Date
1 April 6, 2021 May 5, 2021 May 5, 2021 May 12, 2021 May 16, 2021
2 May 6, 2021 June 5, 2021 June 7, 2021 June 14, 2021 June 18, 2021
3 June 6, 2021 July 5, 2021 July 5, 2021 July 12, 2021 July 16, 2021
4 July 6, 2021 August 5, 2021 August 5, 2021 August 12, 2021 August 16, 2021
5 August 6, 2021
September 5,
2021
September 6,
2021
September 13,
2021
September 17,
2021
6
September 6,
2021
October 6, 2021 October 6, 2021
October 13,
2021
October 17,
2021
Instant Win Game:
There are no entry periods nor phases associated with the Instant Win Game. Instant Win Game
ends on October 6, 2021 at 11:59 p.m. ET.
Fastest Finger Challenge Program:
The Fastest Finger Challenge Program consist of six (6) phases (each a “Fastest Finger
Challenge Phase”), as set forth below.
Fastest Finger Challenge Phase Approximate Start Date End Date (at 11:59 p.m. ET) or
when all Prizes have Depleted,
whichever comes first**
1 April 6, 2021 May 5, 2021
2 May 6, 2021 June 5, 2021
3 June 6, 2021 July 5, 2021
4 July 6, 2021 August 5, 2021
5 August 6, 2021 September 5, 2021
6 September 6, 2021 October 6, 2021
Exact start time for each Fastest Finger Challenge Phase will be determined by Sponsor in its
sole discretion and may differ from Phase to Phase.
** When prizes have depleted, the “Secret Word” recipient will receive three (3) additional Hearts.
See Section 4(c) for details.
Social Sweepstakes:
The Social Sweepstakes consists of six (6) Social Sweepstakes entry periods (each a “Social
Sweepstakes Entry Period”) as set forth below. Each Social Sweepstakes Entry Period will have
its own theme and required hashtags, also set forth below.
Social Monthly Theme Start Date (at End Date (at Approximate
Sweepstakes
Entry Period
12:00 a.m. ET) 11:59 p.m. ET) Winner
Notification
Date
1
Spring is a time of renewal—post a
picture or a video of what that
means for you. You may optionally
include the animals you care for (in
your home or in your yard). Your
Submission must include the
hashtags #KAYTEEChallenge and
#sweepstakes
April 6, 2021 May 5, 2021 May 12, 2021
2
– Small Animal and Pet Bird
Only: May is national Pet Month!
Share a photo or video of you and
your pet and include the hashtags
#KAYTEEChallenge and
#sweepstakes
– Wild Bird: what birds appear
in your neck of the woods this time
of year? Post a picture or a video
and include the hashtags
#KAYTEEChallenge and
#sweepstakes
May 6, 2021 June 5, 2021 June 11, 2021
3
What are some of your favorite
feeding routines in the summer—
how does your small pet or
feathered friend (indoors & out)
show appreciation? Show us with a
picture or video and include the
hashtags #KAYTEEChallenge and
#sweepstakes
June 6, 2021 July 5, 2021 July 12, 2021
4
How are you showing off your red,
white, and blue in July? Send us a
patriotic picture or video. You may
optionally include your birds or pets.
Your Submission must include the
hashtags #KAYTEEChallenge and
#sweepstakes
July 6, 2021 August 5, 2021 August 12, 2021
5
Show off your summertime! Show us
a picture or video of how you enjoy
the summertime vibes. You may
optionally include your favorite birds
or small pets. Your Submission
must include the hashtags
#KAYTEEChallenge and
#sweepstakes
August 6, 2021
September 5,
2021
September 13,
2021
6
Fall Routines–whether it is back to
school or just the change in season,
post a picture or video of what you
love about the fall. You may
optionally include your favorite birds
or small pets. Your Submission must
include the hashtags
#KAYTEEChallenge and
#sweepstakes
September 6,
2021
October 6, 2021 October 12, 2021
Administrator’s computer is the official time-keeping device for this Promotion.
4. How to Enter the Sweepstakes and Play the Instant Win Game: During the Promotion
Period, visit http://www.mykaytee.com/ (“Website”) and complete and submit the registration form
including providing your full name and a valid email address and answering the provided two (2)
survey questions*. By doing so, you automatically will receive one (1) Heart and one (1) Instant
Win Game play for that day. On subsequent visits, visit the Website and log in with the email
address used to register to receive one (1) additional Heart and one (1) Instant Win Game play
for that day.
In order to use your Instant Win Game play, scroll to the bottom of the Website and click/tap “Play
the game”. Once on the Instant Win Game page, pick one (1) of three themed memory match
games (either “Pet Bird”, “Small Animal” or “Wild Bird”) and select two (2) images at a time to
reveal if they match. After all the matches have been made/the memory match board is blank,
the Instant Win Game results will be instantly displayed. Potential winners of the Instant Win
Game will be provided directions for validation. All potential winners are subject to verification
before any prize will be awarded. Administrator is responsible for the functionality of the Instant
Win Game.
Once you collect Hearts, you must redeem them for Sweepstakes entries. One (1) Heart is
equivalent to one (1) Sweepstakes entry. See Section 5 below for redemption instruction.
Limit: Each entrant may enter/play one (1) time per day during the Promotion Period. Multiple
entrants are not permitted to share the same email address. Any attempt by any entrant to obtain
more than the stated number of plays/entries by using multiple/different email addresses,
identities, registrations and logins, or any other methods will void that entrant’s plays/entries and
that entrant may be disqualified. Use of any automated system to participate is prohibited and will
result in disqualification. Sponsor is not responsible for lost, late, incomplete, invalid,
unintelligible, or misdirected registrations, which will be disqualified. In the event of a dispute as
to any registration or play, the authorized account holder of the email address used to register will
be deemed to be the entrant or player. The “authorized account holder” is the natural person
assigned an email address by an Internet access provider, online service provider or other
organization responsible for assigning email addresses for the domain associated with the
submitted address. Potential winners may be required to show proof of being the authorized
account holder.
Additional Opportunities to Collect Hearts: There are nine (9) ways to earn additional Hearts,
as outlined below:
a) Make a Qualifying Purchase and Upload your Receipt: During the Promotion Period,
purchase any qualifying Kaytee product (each a “Qualifying Purchase”). It is not
necessary to purchase a Kaytee product to enter or to win. Be sure to keep your
receipt. Take an image of the entire receipt. Images of physical and digital receipts will
be accepted. You must screenshot digital receipts. The receipt image must be clear and
legible; be in .jpg format; not to exceed 100MB in size; and include the retailer (if
applicable), purchase date and time, and show the Qualifying Purchase, the Qualifying
Purchase price and total amount spent. Then, during the Promotion Period, visit the
Website and register, as outlined above. Where prompted, follow the instructions to
upload an image of your receipt. Each receipt can only be uploaded once. Once your
receipt image is validated, you will receive ten (10) additional Hearts.
To earn additional Sweepstakes entries without making a Qualifying Purchase or
uploading your receipt, hand print your name, address, day and evening phone numbers,
email address, and date of birth on a 3″ x 5″ piece of paper and mail it in an envelope
and “Pet Birds”, “Wild Birds” or “Small Animals” written on the outside of the
envelope, with proper postage to “MyKaytee – Make a Purchase,” c/o Merkle Inc., P.O.
Box 5021, Department 847517, Kalamazoo, MI 49003-5021. If you wrote “Pet Birds” on
the outside of the envelope, you will receive ten (10) Sweepstakes entries into the
applicable Monthly Sweepstakes Entry Period drawing for the Pet Birds Prize Pool. If
you wrote “Wild Birds” on the outside of the envelope, you will receive ten (10)
Sweepstakes entries into the applicable Sweepstakes Entry Period drawing for the Wild
Birds Prize Pool. If you wrote “Small Animals” on the outside of the envelope, you will
receive ten (10) Sweepstakes entries into the applicable Sweepstakes Entry Period
drawing for the Small Animals Prize Pool. NOTE: If you do not include which
drawing/prize pool you wish to enter written on the outside of the envelope, you
will not receive ten (10) entries in this Sweepstakes, regardless of drawing. All mail-
in requests must be legible and must be postmarked and received by the dates listed in
Section 3 above. All entries become the exclusive property of Sponsor and none will be
acknowledged or returned. Proof of sending or submission will not be deemed to be
proof of receipt by Sponsor. Sponsor is not responsible for lost, late, incomplete, invalid,
unintelligible, illegible, misdirected or postage-due entries, which will be disqualified.
Limit: Each entrant may receive up to fifty (50) additional Hearts/Sweepstakes Entries
(whichever is applicable, as outlined above) per Sweepstakes Entry Period during the
Promotion Period for either making a purchase or sending in a mail-in, as outlined above.
b) Lose the “MyKaytee Matchmaker” Instant Win Game: If you play the Instant Win Game
and receive a “lose” message, as outlined above, meaning you are not a potential winner
of an Instant Win Game Prize, you will receive three (3) additional Hearts.
Limit: Each entrant may receive up to three (3) Hearts (if he/she/they did not win an
Instant Win Game prize) per day during the Promotion Period via this method.
c) Enter a Secret Word (After all Fastest Finger Challenge Prizes have Depleted for the
Applicable Phase): During the Promotion Period, after registering or logging into the
Website, follow the links and instructions to participate in the Fastest Finger Challenge
Program by entering a valid “Secret Word”. If all Fastest Finger Challenge Prizes have
depleted, for the applicable Fastest Finger Challenge Phase, as outlined in Section 6
below, you will receive three (3) additional Hearts**.
**Limit: Each entrant may receive up to three (3) Heart per Secret Word (if he/she/they
did not receive a Fastest Finger Challenge Prize), for a total up to eighteen (18)
additional Hearts, during the Promotion Period via this method.
d) *Participate in a Survey: During the Promotion Period, when registering or logging into
the Website for the first seven (7) times, follow the links and instructions to also answer
the provided survey questions to receive one (1) Heart. Each survey consists of two (2)
questions. Please Note: only the first two (2) questions of the survey upon registration
are required.
Limit: Each entrant may receive one (1) Heart per survey, for a total of seven (7) surveys,
during the Promotion Period via this method.
e) Read an Article: During the Promotion Period, after registering or logging into the
Website, follow the links and instructions to click through to read an available article to
receive one (1) additional Heart. There will be three (3) articles released for each Entry
Period.
Limit: Each entrant may receive one (1) Heart per article, for a total of three (3) articles
per Sweepstakes Entry Period, to receive up to three (3) Hearts per Entry Period via this
method.
f) Participate in the Tell-A-Friend Email Program: During the Promotion Period, after
registering or logging into the Website, you will be invited to submit the name and email
address of three (3) friends per day. Each person that you refer that meets the eligibility
requirements of the Promotion will receive an email notifying him or her about the
Promotion. You may only refer persons with whom you have an existing relationship.
For each referral of a friend with valid email address, you will receive one (1) additional
Heart.
Limit: Each entrant may receive three (3) Hearts per day, for a maximum of twelve (12)
Hearts during the Promotion Period via this method.
g) Twitter: During the Promotion Period, after registering or logging into the Website, follow
the links and instructions to share this Promotion on Twitter by clicking on the link to
tweet the prepopulated message to receive one (1) additional Heart.
Limit: Each entrant may receive one (1) Heart per day, up to six (6) total Hearts during
the Promotion Period via this method.
h) Participate in a Poll: During the Promotion Period, after registering or logging into the
Website, follow the links and instructions to answer the provided polling question to
receive one (1) additional Heart.
Limit: Each entrant may receive one (1) Heart per polling question, for a total of up to six
(6) additional Hearts during the Promotion Period via this method.
i) Take the “Your Kaytee Pathway” Personality Quiz: During the Promotion Period, after
registering or logging into the Website, follow the links and instructions to take the “Your
Kaytee Pathway” personality quiz to receive one (1) additional Heart.
Limit: Each entrant may receive one (1) Heart during the Promotion Period via this
method.
5. How to Redeem Hearts for Sweepstakes Entries: When earned, Hearts can be immediately
redeemed for Sweepstakes entries, or they may be saved for redemption at a later date. In order
to redeem your accumulated Hearts for Sweepstakes entries, prior to the end of the applicable
Sweepstakes Entry Period, visit the Website and scroll to the bottom of the Website and click/tap
“Redeem Hearts”. Then, follow the links and instructions “redeem” your Heart(s) for
Sweepstakes entry/entries. You will be notified as to the total number of Hearts you may
redeem/claim. For each Heart, follow the links and instructions to select one (1) Monthly
Sweepstakes Entry Period Prize Pool drawing from among the available options for which you
would most like to win (the “Pet Bird Prize Pool”; the “Wild Bird Prize Pool”; or the “Small Animals
Prize Pool”). If you have more than one (1) Heart to redeem/claim, allocate your Hearts from
among the available Monthly Sweepstakes Entry Period Prize Pool drawings.
Hearts do not constitute property, do not entitle any entrant to a vested right or interest, and have
no cash value. As such, Hearts are not redeemable for cash, transferable or assignable for any
reason, and are not transferable upon death, as part of a domestic relations matter or otherwise
by operation of law. The sale or transfer of Hearts is strictly prohibited. Hearts may not be sold on
any secondary market, and any transfer of Hearts to a secondary market shall be deemed void.
Hearts must be redeemed for Sweepstakes entries prior to the end of the Promotion
Period or they will be forfeited. Any Hearts remaining in an entrant’s account if the Promotion is
canceled will be forfeited without compensation. There shall be no carry over or transfer of Hearts
to other Sponsor programs, unless otherwise determined by Sponsor in its sole and absolute
discretion. As such, all Hearts and Sweepstakes entry redemptions are only associated with the
email address of the applicable account.
6. Fastest Finger Challenge Program: If you have not agreed to receive Kaytee special offer
and newsletter emails, to participate in the Fastest Finger Challenge Program, you must be an
existing Kaytee newsletter recipient or sign up to receive Kaytee newsletter and special offers. To
sign up, visit https://www.kaytee.com/special-offers.
On or about the start of each Fastest Finger Challenge Phase, the Sponsor will send all
subscribers one (1) email invitation with a Secret Word to visit the Website and enter the
applicable Secret Word as quickly as possible. To participate, click through the email, visit the
Website and enter the Secret Word.
The speed in responding and clicking through to the provided link and entering the Secret Word,
as determined by the Administrator in its sole discretion, will determine if you will receive a prize
and which prize. Only the first ten (10) entrants to enter the applicable Secret Word will get a
Fastest Finger Challenge prize. The first one (1) entrant, per Fastest Finger Challenge Phase, to
enter the appliable Secret Word will be the potential recipient of the “Golden Ticket” prize and the
next nine (9) entrants, per Fastest Finger Challenge Phase, to enter the applicable Secret Word
will the potential recipient of a “$10 coupon” prize, as outlined below:
Golden Ticket details: $50.00 in Kaytee coupons redeemable for any Kaytee product(s),
terms and conditions apply. Approximate Retail Value (“ARV”): $50.00. There will be a
total of six (6) Golden Ticket prizes awarded during the Promotion Period, one (1) per
Fastest Finger Challenge Phase.
$10 Coupon details: One (1) $10.00 Kaytee coupon redeemable for Kaytee product(s),
terms and conditions apply. ARV: $10.00. There will be a total of fifty-four (54) $10
coupon prizes awarded during the Promotion Period, nine (9) per Fastest Finger
Challenge Phase.
**Everyone else who enters a valid Secret Word, per Fastest Finger Challenge Phase, will
receive three (3) Hearts as outlined above in Section 4 (c).
Fastest Finger Challenge Prize Claim Instructions: Each potential Fastest Finger Challenge prize
winner will be notified on screen following the applicable Fastest Finger Challenge Phase and will
be required to provide his/her/their name, home mailing address (P.O. Boxes are not permitted),
and date of birth to confirm eligibility and for purposes of prize fulfillment within five (5) days of the
date notice or attempted notice is sent, in order to claim the prize. If a potential winner cannot be
contacted, fails to provide any other requested information within the required time period, or
prize is returned as undeliverable, potential winner forfeits the prize. Unclaimed prizes will not be
awarded. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Promotion
or after the conclusion of the applicable Fastest Finger Challenge Phase.
Limit: One (1) Golden Ticket prize, one (1) $10 coupon prize or three (3) additional Hearts, per
Fastest Finger Challenge Phase, per email address/person.
7. Social Sweepstakes: To participate in this Social Sweepstakes, you must be the valid account
holder of a Twitter or Instagram account as of the date of entry (each a “Social Account”).
Creating each Social Account is free but is subject to the applicable terms and conditions
(http://twitter.com/tos) or (http://instagram.com/about/legal/terms/#). Posting on Instagram
requires a mobile device and therefore message and data rates may apply. If entering via a
mobile device and using your wireless carrier’s network, standard data charges from your
wireless carrier may apply.
During the Promotion Period, take the following actions to receive one (1) Social Sweepstakes
entry into the applicable Social Sweepstakes Entry Period:
(1) Follow @kaytee_brand on Instagram and/or @KayteeBrand on Twitter;
(2) Tweet/post a photo or video that responds to the applicable Entry Period Theme and
include the applicable hashtags as outlined in Section 3 above (your “Tweet/Post” or
“Submission”);
(3) Your Social Account settings must remain public during the Promotion Period and
until the Social Sweepstakes prizes are awarded (as described herein); and
(4) You must not change your Instagram or Twitter handle during the Promotion Period
and until the Social Sweepstakes prizes are awarded (as described herein).
Your Tweet/Post need not include any reference, positive or negative, to Sponsor’s products.
Including a reference, image, etc. of Sponsor’s products in your social post will not
improve your chances of winning. Retweets, Instagram stories, and Instagram posts where the
hashtag is included in a comment rather than the caption of the original post will not be deemed
Social Sweepstakes entries.
By posting your Submission on Twitter/Instagram, you agree that it conforms to the guidelines
and content restrictions below and that Sponsor, in its sole discretion, may remove your
Submission from a gallery, if any, and disqualify you if it believes that it fails to conform. Where
your Submission meets all requirements, your Submission will be deemed one (1) Social
Sweepstakes entry for the applicable Social Sweepstakes Entry Period.
Guidelines:
The Submission must meet the format and size requirements of the social platform
used to enter; and
The Submission must be in English.
Submission may include entrant in photo/video. No other person may appear in the
Submission.
Content Restrictions:
The Submission must be your original work;
The Submission must not convey any claims of Sponsor’s products or services that
would be deemed unsubstantiated or deceptive if made by Sponsor;
The Submission must not contain material that violates or infringes another’s rights,
including but not limited to privacy, publicity or intellectual property rights, or that
constitutes copyright infringement and therefore the Submission must not contain
brand names or trademarks other than those owned by Sponsor;
The Submission must not contain content created by a third party, such as music,
images or artwork;
The Submission must not disparage Sponsor, or any other person or party;
Submission must not promote or reference alcohol, illegal drugs, tobacco, or
firearms/weapons, any activities that are or appear to be dangerous, or any political
agenda;
The Submission must not contain material that is inappropriate, offensive, indecent,
obscene, sexually explicit, tortious, defamatory, slanderous or libelous;
The Submission must not contain material that promotes bigotry, racism, hatred, or
harm against any group or individual or promotes discrimination based on race,
gender, religion, nationality, disability, sexual orientation, or age; and
The Submission must not contain material that is unlawful, in violation of, or contrary
to the laws or regulations in any state where Submission is created.
Sponsor’s Use of Submissions: Posting a Submission constitutes entrant’s consent to
give Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use,
reproduce, modify, publish, create derivative works from, and display such submissions
in whole or in part, on a worldwide basis, and to incorporate it into other works, in any
form, media or technology now known or later developed, including for promotional or
marketing purposes. If requested, entrant will sign any documentation that may be
required for Sponsor or its designees to make use of the non-exclusive rights entrant is
granting to use the Submission.
Limit: Each entrant may upload one (1) Submission per Social Sweepstakes Entry Period, during
the Promotion Period. Submissions received from any person in excess of the stated limit will be
void. Submissions generated by script, macro or other automated means are void. Multiple
entrants are not permitted to share the same Twitter/Instagram account. Any attempt by any
entrant to obtain more than one (1) entry by using multiple/different Twitter/Instagram accounts,
identities, registrations and logins, or any other methods will void that entrant’s entries and that
entrant may be disqualified. In the event of a dispute as to any registration, the authorized
account holder of the Twitter/Instagram account used to register will be deemed to be the entrant.
The “authorized account holder” is the natural person assigned an email address by an Internet
access provider, online service provider or other organization responsible for assigning email
addresses used to create the Twitter/Instagram account. Each potential winner may be required
to show proof of being an authorized account holder. Released Parties (as defined in Section 12,
below) are not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible,
garbled, delayed, or misdirected Submissions or failure to receive Submissions due to limitation
of third-party social network platforms; all of which will be void.
8. Winner Determination:
Sweepstakes: Administrator will randomly select the potential Sweepstakes winners from
all eligible entries received for each respective Prize Pool (Pet Birds, Wild Birds and
Small Animals) during the applicable Sweepstakes Entry Period, on or around the dates
listed above in Section 3. Non-winning entries will not carry over into subsequent
Sweepstakes Entry Periods.
Instant Win Game: Fifteen thousand (15,000) random, computer-generated winning
times, one for each prize listed below, will be generated during the Promotion Period. If
you are the first player to play the Instant Win Game at or after one of the randomly
generated times, you will be a potential instant winner of the prize indicated.
Social Sweepstakes: Administrator will randomly select the potential Sweepstakes
winners from all eligible entries received during the applicable Social Sweepstakes Entry
Period, on or around the dates listed above in Section 3. Non-winning entries will not
carry over into subsequent Social Sweepstakes Entry Periods.
9. ALL POTENTIAL WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR OR
ADMINISTRATOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS
RELATED TO THE PROMOTION. AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IF
THE SWEEPSTAKES, INSTANT WIN GAME OR SOCIAL SWEEPSTAKES SHOULD SO
INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY, AND THE POTENTIAL WINNER
HAS BEEN VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS
COMPLETE. SPONSOR WILL NOT ACCEPT SCREEN SHOTS OR OTHER EVIDENCE OF
WINNING IN LIEU OF ITS VALIDATION PROCESS. ANY PLAY THAT OCCURS AFTER THE
SYSTEM HAS FAILED FOR ANY REASON IS DEEMED A DEFECTIVE PLAY, IS VOID AND
WILL NOT BE HONORED.
10. Winner Requirements: Receiving a prize is contingent upon compliance with these Official
Rules. Each potential Sweepstakes and Instant Win Game winner will be notified by email. Each
potential Social Sweepstakes winner will be notified by the social channel used to enter the Social
Sweepstakes (@kaytee_brand on Instagram and @KayteeBrand on Twitter).
Except where prohibited, each potential Sweepstakes winner (parent/legal guardian if a winner is
a minor in his/her place of residence) will be required to sign and return a Declaration of
Compliance, Liability and Publicity Release, which must be received by Administrator within five
(5) days of the date notice or attempted notice is sent, in order to claim the prize. Each potential
winner of a physical Instant Win Game or Social Sweepstakes prize will be required to provide
his/her/their name, home mailing address (P.O. Boxes are not permitted), and date of birth to
confirm eligibility and for purposes of prize fulfillment within five (5) days of the date notice or
attempted notice is sent, in order to claim the prize. If a potential winner cannot be contacted,
fails to execute and return the Declaration of Compliance, Liability and Publicity Release or
provide any other requested information within the required time period (if applicable), or prize is
returned as undeliverable, potential winner forfeits the prize. If a potential winner of a prize valued
over $25.00 is disqualified for any reason, an alternate winner will be selected through a random
drawing from among all eligible entries. Only three (3) alternate winners will be determined for
any prize, after which the applicable prize may remain un-awarded. Unclaimed prizes valued at
$25.00 or less will not be awarded.
11. Prizes:
Sweepstakes Prizes:
Pet Birds Prize Pools
One (1) Entry Period 1 Prize: Winner will receive one (1) “Destination Nutrition Prize Package”
consisting of the following: one (1) custom Prize Pack (contents determined by Sponsor in its sole
discretion) ($500 Value); one (1) $500.00 prepared food ordering and delivery gift card; one (1)
$500.00 delivery service gift card; one (1) pressure cooker; one (1) air fryer; one (1) cookware
set; one (1) food storage unit and one (1) Multi-Scoop measuring cup. ARV: $2,618.00.
One (1) Entry Period 2 Prize: Winner will receive one (1) “Learn & Grow Prize Package”
consisting of the following: one (1) Virtual Parrot Kindergarten Month Subscription with Jennifer
Cunha; one (1) one-hour Kaytee Dr. Clubb Vet Call; one (1) bird habitat and one (1) custom Prize
Pack (contents determined by Sponsor in its sole discretion) ($500 Value). ARV: $1,779.95.
One (1) Entry Period 3 Prize: Winner will receive one (1) “Artfully Unique Prize Package”
consisting of the following: one (1) 14″ by 16″ custom art piece; one (1) $925.00 pre-paid card
and one (1) custom Prize Pack (contents determined by Sponsor in its sole discretion) ($500
Value). ARV: $2,990.00.
One (1) Entry Period 4 Prize: Winner will receive one (1) “Destination Nutrition Prize Package”
consisting of the following: one (1) custom Prize Pack (contents determined by Sponsor in its sole
discretion) ($500 Value); one (1) $500.00 prepared food ordering and delivery gift card; one (1)
$500.00 delivery service gift card; one (1) pressure cooker; one (1) air fryer; one (1) cookware
set; one (1) food storage unit and one (1) Multi-Scoop measuring cup. ARV: $2,618.00.
One (1) Entry Period 5 Prize: Winner will receive one (1) “Learn & Grow Prize Package”
consisting of the following: one (1) Virtual Parrot Kindergarten Month Subscription with Jennifer
Cunha; one (1) one-hour Kaytee Dr. Clubb Vet Call; one (1) bird habitat and one (1) custom Prize
Pack (contents determined by Sponsor in its sole discretion) ($500 Value). ARV: $1,779.95.
One (1) Entry Period 6 Prize: Winner will receive one (1) “Artfully Unique Prize Package”
consisting of the following: one (1) 14″ by 16″ custom art piece; one (1) $925.00 pre-paid card
and one (1) custom Prize Pack (contents determined by Sponsor in its sole discretion) ($500
Value). ARV: $2,990.00.
Wild Birds Prize Pools
One (1) Entry Period 1 Prize: Winner will receive one (1) “The Perfect Spot Prize Package”
consisting of the following: 100 pounds of Kaytee® NUT & FRUIT BLEND; 100 pounds of Kaytee
WASTE FREE; 200 pounds of Kaytee® BIRDERS BLEND®; ten (10) Positively Peanut Suet
Cakes, 11oz.; ten (10) Woodpecker Suet Cakes, 11oz.; five (5) Mealworm Cakes, 1.4 pounds;
five (5) Woodpecker Cakes, 1.85 pounds; one (1) finch feeder twin pack, 26oz.; one (1) cedar
seed and suet cage bird feeder; one (1) cedar songbird feeder; one (1) hummingbird feeder; two
(2) recliner luxury camp chairs; one (1) pair of binoculars; one (1) waterproof action camera; one
(1) roll-up wool blanket and one (1) birder’s life list and field diary. ARV: $3,618.12.
One (1) Entry Period 2 Prize: Winner will receive one (1) “Backyard Upgrade Prize Package”
consisting of the following: 100 pounds of Kaytee REGIONAL BLEND; 100 pounds of Kaytee®
WASTE FREE®; 200 pounds of Kaytee® BIRDERS BLEND; ten (10) Positively Peanut Suet
Cakes, 11oz.; five (5) Woodpecker Cakes, 1.85 pounds and one (1) cedar seed and suet cage
bird feeder; one (1) fuera tray bird feeder; one (1) all-weather bird feeder; one (1) set of
binoculars; two (2) recliner luxury camp chairs; one (1) roll-up wool blanket; one (1) cooler; one
(1) waterproof action camera with one (1) handlebar / seatpost / pole mount; one (1) guide to
birding in North America; one (1) 12 month membership to an environmental organization
dedicated to conservation of birds and their habitat; one (1) birder’s life list and field diary and one
(1) hummingbird feeder. ARV: $3,267.85.
One (1) Entry Period 3 Prize: Winner will receive one (1) “Ultimate Tools Prize Package”
consisting of the following: 100 pounds of Kaytee® WASTE FREE®; 200 pounds of Kaytee®
BIRDERS BLEND; 100 pounds of Kaytee® NUT & FRUIT BLEND; ten (10) Positively Peanut
Suet Cakes, 11oz.; five (5) Woodpecker Cakes, 1.85 pounds; one (1) cedar seed and suet cage
bird feeder; two (2) recliner luxury camp chairs; one (1) pair of binoculars; one (1) waterproof
action camera with one (1) handlebar / seatpost / pole mount; one (1) roll-up wool blanket; one
(1) deck table cooler; one (1) birder’s life list and field diary; one (1) guide to birding in North
America and one (1) 12 month membership to an environmental organization dedicated to
conservation of birds and their habitat and one (1) hummingbird feeder. ARV: $3,475.29.
One (1) Entry Period 4 Prize: Winner will receive one (1) “The Perfect Spot Prize Package”
consisting of the following: 100 pounds of Kaytee® NUT & FRUIT BLEND; 100 pounds of
Kaytee® WASTE FREE®; 200 pounds of Kaytee® BIRDERS BLEND®; ten (10) Positively
Peanut Suet Cakes, 11oz.; ten (10) Woodpecker Suet Cakes, 11oz.; five (5) Mealworm Cakes,
1.4 pounds; five (5) Woodpecker Cakes, 1.85 pounds; one (1) finch feeder twin pack, 26oz.; one
(1) cedar seed and suet cage bird feeder; one (1) cedar songbird feeder; one (1) hummingbird
feeder; two (2) recliner luxury camp chairs; one (1) pair of binoculars; one (1) waterproof action
camera; one (1) roll-up wool blanket and one (1) birder’s life list and field diary. ARV: $3,618.12.
One (1) Entry Period 5 Prize: Winner will receive one (1) “BackYard Upgrade Prize Package”
consisting of the following: 100 pounds of Kaytee® REGIONAL BLEND; 100 pounds of Kaytee®
WASTE FREE®; 200 pounds of Kaytee® BIRDERS BLEND®; ten (10) Positively Peanut Suet
Cakes, 11oz.; five (5) Woodpecker Cakes, 1.85 pounds; one (1) cedar seed and suet cage bird
feeder; one (1) fuera tray bird feeder; one (1) all-weather bird feeder; one (1) set of binoculars;
two (2) recliner luxury camp chairs; one (1) roll-up wool blanket; one (1) cooler; one (1)
waterproof action camera with one (1) handlebar / seatpost / pole mount; one (1) guide to birding
in North America; one (1) 12 month membership to an environmental organization dedicated to
conservation of birds and their habitat; one (1) birder’s life list and field diary and one (1)
hummingbird feeder. ARV: $3,267.85.
One (1) Entry Period 6 Prize: Winner will receive one (1) “Ultimate Tools Prize Package”
consisting of the following: 100 pounds of Kaytee® WASTE FREE®; 200 pounds of Kaytee®
BIRDERS BLEND®; 100 pounds of Kaytee® NUT & FRUIT BLEND; ten (10) Positively Peanut
Suet Cake, 11oz.; five (5) Woodpecker Cake, 1.85 pounds; one (1) cedar seed and suet cage
bird feeder; two (2) recliner luxury camp chairs; one (1) pair of binoculars; one (1) waterproof
action camera with one (1) handlebar / seatpost / pole mount; one (1) roll-up wool blanket; one
(1) deck table cooler; one (1) birder’s life list and field diary; one (1) guide to birding in North
America and one (1) 12 month membership to an environmental organization dedicated to
conservation of birds and their habitat and one (1) hummingbird feeder. ARV: $3,475.29.
Small Animals Prize Pools
One (1) Entry Period 1 Prize: Winner will receive one (1) “Artfully Unique Prize Package”
consisting of the following: one (1) 14″ by 16″ custom art piece; one (1) $925.00 pre-paid card
and one (1) custom Prize Pack (contents determined by Sponsor in its sole discretion) ($500
Value). ARV: $2,990.00.
One (1) Entry Period 2 Prize: Winner will receive one (1) “Get Some Rest Prize Package”
consisting of the following: one (1) Kaytee® Clean & CozyTM Bedding For A Year fulfilled as
product (up to $264); one (1) mega habitat; one (1) human mattress and one (1) $750.00 pre-paid
card. ARV: $3,014.00.
One (1) Entry Period 3 Prize: Winner will receive one (1) “Stay and Play Prize Package”
consisting of the following: one (1) custom Prize Pack (contents determined by Sponsor in its sole
discretion) ($500 Value); one (1) dual room pet video monitor; one (1) television fulfilled as a
$1,750.00 gift card; one (1) gaming console fulfilled as a $500.00 gift card and one (1) $150.00
pre-paid card. ARV: $3,275.00.
One (1) Entry Period 4 Prize: Winner will receive one (1) “Artfully Unique Prize Package”
consisting of the following: one (1) 14″ by 16″ custom art piece; one (1) $925.00 pre-paid card;
and one (1) custom Prize Pack (contents determined by Sponsor in its sole discretion) ($500
Value). ARV: $2,990.00.
One (1) Entry Period 5 Prize: Winner will receive one (1) “Get Some Rest Prize Package”
consisting of the following: one (1) Kaytee® Clean & CozyTM Bedding For A Year fulfilled as
product (up to $264); one (1) mega habitat; one (1) human mattress and one (1) $750.00 pre-paid
card. ARV: $3,014.00.
One (1) Entry Period 6 Prize: Winner will receive one (1) “Stay and Play Prize Package”
consisting of the following: one (1) custom Prize Pack (contents determined by Sponsor in its sole
discretion) ($500 Value); one (1) dual room pet video monitor; one (1) television fulfilled as a
$1,750.00 gift card; one (1) gaming console fulfilled as a $500.00 gift card and one (1) $150.00
pre-paid card. ARV: $3,275.00.
Odds of winning a Sweepstakes prize depend on the number of eligible entries received during
the applicable Sweepstakes Entry Period for each respective Prize Pool. Total ARV of all
Sweepstakes Prizes: $54,056.42.
Instant Win Game Prizes:
Prize Quantity Prizes Description/Prize Type ARV
Two hundred fifty (250) One (1) Kaytee branded puzzle $24.99
Two hundred fifty (250) One (1) Kaytee branded 51oz. food container $12.50
Two hundred fifty (250) One (1) Kaytee branded Himalayan tumbler $10.32
Two hundred fifty (250) One (1) Kaytee branded coloring book $3.00
Fourteen thousand (14,000)
One (1) Kaytee coupon redeemable for $2.00
off any Kaytee product(s), terms and
conditions apply
N/A
Odds of winning an Instant Win Game prize depend on the number of Instant Win prizes available
divided by the number of eligible Instant Win Game plays. Total ARV of all Instant Win Game
Prizes: $12,702.50.
Social Sweepstakes:
THIRTY (30) SOCIAL SWEEPSTAKES PRIZES (five (5) awarded per Social Sweepstakes Entry
Period): Each winner will receive one (1) “#KayteeChallenge Prize Package” consisting of one (1)
swag bag (contents determined by Sponsor in its sole discretion); one (1) Kaytee branded food
container; one (1) Kaytee branded puzzle; one (1) Kaytee coloring book and one (1) Kaytee
branded backpack. ARV: $60.49.
Each winner shall irrevocably grant, transfer, convey and assign to Sponsor the entirety
of the rights in and to the Submission and all renewals and extensions of copyright, and
the right to secure copyright registrations thereto in perpetuity including, without
limitation, the rights to use the Submission for any and all purposes in any and all media
whether now known or hereafter developed, on a worldwide basis, in perpetuity. Each
winner accepts and acknowledges that Sponsor shall not be obligated to use the
Submission and that Sponsor in its sole discretion shall have the right to refrain from
using the Submission. Sponsor shall not incur any liability whatsoever to the extent
Sponsor chooses to refrain from any exploitation of its rights hereunder. Each winner will
indemnify Sponsor, Released Parties, and any licensee of Sponsor against all claims,
damages, liabilities, and expenses (including reasonable counsel fees and legal
expenses) arising out of any breach of these terms.
Odds of winning a Social Sweepstakes prize depend on the number of eligible entries received
during the applicable Social Sweepstakes Entry Period. Total ARV of all Social Sweepstakes
Prizes: $1,814.70.
For All Prizes: Terms and conditions apply. Terms and conditions received with delivery of pre-
paid card apply. The actual value of electronic prizes is subject to price fluctuations in the
consumer marketplace based on, among other things, any gap in time between the date the ARV
is estimated for purposes of these Official Rules and the date the prize is awarded or redeemed.
No cash equivalent and all prizes are non-transferable and no substitution will be made except as
provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute a prize
for one of equal or greater value if the designated prize should become unavailable for any
reason. Winners are responsible for all taxes and fees associated with prize receipt and/or use.
Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Promotion. TOTAL
ARV OF ALL PRIZES: $69,413.62. Limit: One (1) Sweepstakes prize per Prize Pool for each
Sweepstakes Entry Period, one (1) Instant Win Game prize type and one (1) Social Sweepstakes
prize per Social Sweepstakes Entry Period per person.
12. Release: By receipt of any prize, winner agrees to release and hold harmless Sponsor,
Twitter, Inc., Instagram, Inc., Administrator, and their respective subsidiaries, affiliates, suppliers,
distributors, advertising/promotion agencies and each of their respective parent companies and
each such company’s officers, directors, employees and agents (collectively, the “Released
Parties”) from and against any claim or cause of action, including, but not limited to, personal
injury, death, or damage to or loss of property, arising out of participation in the Promotion or
receipt or use or misuse of any prize.
13. Publicity: Except where prohibited, participation in the Promotion constitutes winner’s
consent to Sponsor’s and its agents’ use of winner’s name, likeness, photograph, voice, opinions
and/or hometown and state for promotional purposes in any media, worldwide, without further
payment or consideration.
14. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the
Promotion, or any part of it, if any fraud, technical failures, human error or any other factor impairs
the integrity or proper functioning of the Sweepstakes or Instant Win Game, or any event or
cause beyond Sponsor’s control (e.g. events such as natural calamities, national emergencies,
wide spread illnesses, declarations of war, acts of God, acts of terrorism) interferes with any
aspect of the Sweepstakes or Instant Win Game, including but not limited to fulfillment of the
prize(s), as determined by Sponsor in its sole discretion. In such event, Sponsor reserves the
right to modify the prizes offered herein and to award the prizes at random from among the
eligible entries or plays received up to the time of the impairment. Sponsor reserves the right, in
its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the
operation of the Sweepstakes or Instant Win Game or to be acting in violation of the Official Rules
of this or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any
person to deliberately undermine the legitimate operation of the Sweepstakes or the Instant Win
Game may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor
reserves the right to seek damages from any such person to the fullest extent permitted by law.
Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that
provision.
15. Limitations of Liability: The Released Parties are not responsible for: (1) any incorrect or
inaccurate information, whether caused by entrants, printing errors or by any of the equipment or
programming associated with or utilized in the Promotion; (2) technical failures of any kind,
including, but not limited to malfunctions, interruptions, or disconnections in phone lines or
network hardware or software; (3) unauthorized human intervention in any part of the entry
process or the Promotion; (4) technical or human error which may occur in the administration of
the Promotion or the processing of entries; or (5) any injury or damage to persons or property
which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the
Promotion or receipt or use or misuse of any prize. If for any reason an entrant’s entry or play is
confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s
sole remedy is another Sweepstakes entry or Instant Win Game play, if possible. No more than
the stated number of prizes will be awarded. In the event that production, technical, seeding,
programming or any other reasons cause more than stated number of prizes as set forth in these
Official Rules to be available and/or claimed, Sponsor reserves the right to award only the stated
number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.
16. Disputes: Except where prohibited, entrant agrees that: (1) any and all disputes, claims and
causes of action arising out of or connected with this Promotion or any prize awarded shall be
resolved individually, without resort to any form of class action, and exclusively by the United
States District Court for the Eastern District of Michigan (Southern Division) or the appropriate
Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and
awards shall be limited to actual out-of-pocket costs incurred, including costs associated with
entering this Promotion, but in no event attorneys’ fees; and (3) under no circumstances will
entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, indirect,
punitive, incidental and consequential damages and any other damages, other than for actual
out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise
increased. All issues and questions concerning the construction, validity, interpretation and
enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in
connection with the Promotion, shall be governed by, and construed in accordance with, the laws
of the State of Michigan, without giving effect to any choice of law or conflict of law rules (whether
of the State of Michigan or any other jurisdiction), which would cause the application of the laws
of any jurisdiction other than the State of Michigan.
17. Entrant’s Personal Information: Information collected from entrants is subject to the
Sponsor’s Privacy Policy https://www.central.com/central-privacy-policy.
18. Winner List: For a winner list, visit https://bit.ly/2NblSeu. The winner list will be posted after
winner confirmation is complete.
© 2021 Merkle, Inc. All Rights Reserved.
This promotion is in no way sponsored, endorsed or administered by, or associated with,
Twitter, Inc./Instagram, Inc.