Arla Foods – Castello Cheeseboard & Brush Sweepstakes
OFFICIAL RULES FOR CASTELLO “CHEESEBOARD & BRUSH” SWEEPSTAKES
NO PURCHASE NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED.
1. The Castello “Cheeseboard & Brush” Sweepstakes (“Sweepstakes”) begins 12:00 AM Eastern Time
(“ET”) August 3, 2021 and ends 11:59 PM ET October 1, 2021 (“Sweepstakes Period”).
2. Open only to legal residents of the 50 United States and the District of Columbia who are at least 18
years of age or older and have reached the age of majority in their state of residence at the time of entry.
Employees of Arla Foods, Inc. (“Sponsor”), Board and Brush Creative Studio Franchising LLC (“Board &
Brush”), Coyne PR, Trymark Consulting Group, L.L.C., and their respective parents, affiliates, subsidiaries,
advertising and promotion agencies, retailers, distributors and suppliers, and the immediate families
(spouse, parents, children and siblings and their respective spouses, regardless of where they reside) and
individuals living in the same households of such employees, whether or not related, are ineligible to enter
or win. Void where prohibited by law. Subject to all applicable federal, state and local laws and regulations.
3. During the Sweepstakes Period, you may enter the Sweepstakes by going to
https://www.castellocheese.com/en-us/board-brush-sweepstakes/ and completing the entry form by
providing your first and last name, zip code, phone number (including area code) and e-mail address to
receive one (1) entry. Limit one (1) entry per person and per e-mail address for the duration of the
Sweepstakes Period. All entries become the property of the Sponsor and will not be acknowledged or
returned. If entries are received in excess of the stated limitation from any person or household or e-mail
address, only the first entry received from such person, household or e-mail address during the
Sweepstakes Period will be eligible for entry. Should multiple users of the same e-mail account enter the
Sweepstakes and a dispute thereafter arises regarding the identity of the entrant, the authorized account
subscriber of said e-mail account at the time of entry will be considered the entrant, as long as such person
is otherwise eligible in accordance with these Official Rules and is required to comply with these Official
Rules and all requirements set forth herein. “Authorized account subscriber” is defined as the natural person
who is assigned an e-mail address by an Internet access provider, on-line service provider or other
organization, which is responsible for assigning e-mail addresses for the domain associated with the
submitted e-mail address.
4. A random drawing will be conducted on or about October 5, 2021 to select one (1) potential Grand
Prize winner from among all eligible entries received during the Sweepstakes Period. Drawing will be
conducted by Trymark Consulting Group, L.L.C., an independent judging organization whose decisions are
final and binding. Odds of winning will depend on the total number of eligible entries received.
5. Grand Prize package (1): The Grand Prize package consists of: $4,000.00 (awarded in the form of a
$4,000.00 check) (Estimated Retail Value (“ERV”) $4,000.00); a one (1)-year supply of Castello cheese
(awarded in the form of thirty-six (36) coupons, each valued at $8.99 and redeemable for any one (1)
Castello® Cheese Product) (certain terms and conditions as specified by issuer apply) (ERV $323.64); and
a Board & Brush workshop session for six (6) (winner and up to five (5) guests) (awarded in the form of six
(6) $68.00 Board & Brush gift cards, redeemable at any operating Board & Brush workshop studio as listed
at https://boardandbrush.com/studio-locations/) (certain terms and conditions as specified by issuer apply)
(ERV $408.00). Total ERV of Grand Prize package is $4,731.64. Winner will be responsible for all taxes
(including federal, state and local taxes) and any other costs and expenses associated with acceptance
and use of the prize not described herein as being awarded. All prize details are at Sponsor’s sole
6. Potential winner will be notified by phone or e-mail. In the event that any e-mail to the potential winner
is returned as undeliverable, any phone number provided by the potential winner is incorrect or no longer
in service, a response to a given e-mail or phone call/message is not received within three (3) business
days of date of its issuance or the potential winner is not in compliance with these Official Rules, the prize
may be forfeited and, at Sponsor’s discretion, an alternate winner may be selected. Potential winner will be
required, in the sole discretion of the Sponsor and/or the judging organization, to execute and return an
affidavit of eligibility and a liability release and, where legal, a publicity release within five (5) days of date
of issuance of those documents or prize may be forfeited and, at Sponsor’s discretion, awarded to an
alternate winner. Prize is not transferable, redeemable for cash, or substitutable except by Sponsor, which
reserves the right, at its discretion, to substitute the prize, or portion of the prize, with one of comparable or
greater value. In the event the potential winner is not in compliance with these Official Rules or prize or
prize notification is returned as undeliverable, the prize may be forfeited and, at Sponsor’s discretion, an
alternate winner may be selected.
7. By participating, entrants agree as follows: a) to abide by these Official Rules, and to the decisions of
Sponsor and/or the judging organization, which shall be final and binding in all respects; b) to the use of
their name and/or likenesses and/or biographical data by Sponsor and its designees if selected as the
winner for advertising, promotional and other purposes in any or all media now or hereafter known
throughout the world in perpetuity without compensation, permission or notification (except where
prohibited by law); and c) THAT SPONSOR, COYNE PR, BOARD & BRUSH, TRYMARK CONSULTING
GROUP, L.L.C., AND ANY OF THEIR RESPECTIVE PARENTS, AFFILIATES, SUBSIDIARIES,
ADVERTISING AND PROMOTION AGENCIES, RETAILERS, DISTRIBUTORS AND SUPPLIERS, AND
EACH OF THEIR RESPECTIVE OFFICERS, DIRECTORS, SHAREHOLDERS, AGENTS, AND
EMPLOYEES (COLLECTIVELY, THE “RELEASED PARTIES”) SHALL HAVE NO LIABILITY AND SHALL
BE HELD HARMLESS FOR ANY DAMAGE, LOSS OR INJURY TO AN ENTRANT OR ANY THIRD PARTY
RESULTING FROM PARTICIPATION IN THIS SWEEPSTAKES OR THE USE OR MISUSE OF THE
PRIZE (INCLUDING ANY TRAVEL OR ACTIVITY RELATED THERETO). PRIZE IS AWARDED “AS IS”
WITHOUT ANY REPRESENTATIONS OR WARRANTIES. Released Parties are not responsible for lost,
delayed, interrupted or unavailable network, cable, satellite, Internet Service Provider (ISP), server or other
connections, miscommunications, failed phone, computer or telephone transmissions or technical failure,
jumbled, scrambled or misdirected transmissions, or other errors, problems or difficulties of any kind
whether computer, network, human, mechanical, electronic, printing, typographical or otherwise relating to
or in connection with this Sweepstakes, including, without limitation, errors, problems or difficulties which
may occur in connection with the administration of the Sweepstakes, the processing of entries, the
announcement of the prize or in any Sweepstakes-related materials or for any damage to entrant’s or other
person’s hardware or software as a result of participation. Released Parties are also not responsible for
entries or mail that are illegible, lost, late, incomplete, damaged, inaccurate, stolen, delayed, misdirected,
undelivered or garbled or delayed by computer transmissions and all such entries are void. Persons found
tampering with or abusing any aspect of this Sweepstakes as solely determined by the Sponsor and/or the
judging organization will be disqualified, and their entries will be void. Every submission must be manually
keystroked and manually entered by the individual participant and repetitive automated electronic
submission of entries is specifically disallowed. Use of script, macro or automated entry software or
programs or any other means that subvert the entry process is prohibited and all such entries will be void.
In the event the Sweepstakes is compromised by virus, bugs, worms, non-authorized human intervention
or other causes which corrupt or impair the administration, security, fairness or proper play of the
Sweepstakes, including but not limited to Acts of God, epidemic or pandemic, Sponsor reserves the right
in its sole discretion to modify, suspend or terminate the Sweepstakes or any portion thereof and/or
terminate the participation of any participant (and void all associated entries) whose conduct potentially
compromises the Sweepstakes and, if terminated, at its sole discretion to award the prize in a random
drawing from among all eligible non-suspect entries received prior to the act requiring such termination.
The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or
enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise
unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in
accordance with their terms as if the invalid or illegal provision were not contained herein. CAUTION: Any
attempt by an entrant to damage the website or undermine the legitimate operation of the Sweepstakes is
a violation of criminal and civil laws. Should such an attempt be made, Sponsor reserves the right to seek
any and all remedies available to the fullest extent permitted by law. Sweepstakes is governed by the laws
of the State of New Jersey without regard to its conflict of laws principals, with venue in New Jersey.
8. EXCEPT WHERE PROHIBITED BY LAW, AS A CONDITION OF PARTICIPATING IN THIS
SWEEPSTAKES, YOU AGREE THAT A) UNDER NO CIRCUMSTANCES WILL YOU BE PERMITTED TO
OBTAIN AWARDS FOR, AND YOU HEREBY WAIVE ALL RIGHTS TO CLAIM, PUNITIVE, INCIDENTAL,
CONSEQUENTIAL, OR ANY OTHER DAMAGES, OTHER THAN FOR ACTUAL OUT OF POCKET
EXPENSES, IF ANY; B) ALL CAUSES OF ACTION ARISING OUT OF OR CONNECTED WITH THIS
SWEEPSTAKES, OR ANY COMPENSATION OR CREDIT TO BE PROVIDED, SHALL BE RESOLVED
INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION AND EXCLUSIVELY BY FINAL
AND BINDING ARBITRATION IN ACCORDANCE WITH THE FEDERAL ARBITRATION ACT (“FAA”, Title
9 of the United States Code) UNDER THE AUSPICES OF THE AMERICAN ARBITRATION
ASSOCIATION; C) THE FEDERAL ARBITRATION ACT SHALL GOVERN THE INTERPRETATION,
ENFORCEMENT AND ALL PROCEEDINGS AT SUCH ARBITRATION; AND D) JUDGEMENT UPON
SUCH ARBITRATION AWARD MAY BE ENTERED IN ANY COURT HAVING JURISDICTION. YOU HAVE
A RIGHT TO OPT-OUT OF THIS ARBITRATION PROVISION. IF YOU DO NOT AGREE TO THIS
MANDATORY ARBITRATION PROVISION WITH REGARD TO THIS PROMOTION, THEN WITHIN
THIRTY (30) DAYS FROM THE DATE OF YOUR ENTRY, YOU MAY OPT-OUT OF THIS, AND ONLY
THIS, PART OF THE OFFICIAL RULES BY NOTIFYING THE SPONSOR OF SUCH OPT-OUT REQUEST
BY PROVIDING WRITTEN NOTICE AND MAILING SUCH NOTICE TO: CASTELLO “CHEESEBOARD &
BRUSH” SWEEPSTAKES – ARBITRATION REJECTION, P.O. BOX 295, GAINESVILLE, VA 20156. ANY
OPT-OUT RECEIVED AFTER THE THIRTY (30) DAY TIME PERIOD WILL NOT BE VALID AND YOU
MUST PURSUE YOUR CLAIM, IF ANY, VIA ARBITRATION PURSUANT TO THESE OFFICIAL RULES.
ANY AND ALL CLAIMS, JUDGMENTS, AND AWARD SHALL BE LIMITED TO ACTUAL OUT OF POCKET
COSTS INCURRED, IF ANY, AND IN NO EVENT SHALL YOU BE ENTITLED TO RECEIVE ATTORNEYS’
FEES OR OTHER LEGAL COSTS OR EXPENSES.
IN THE EVENT THAT YOU OPT-OUT OF THIS MANDATORY ARBITRATION PROVISION, ANY AND
ALL DISPUTES, CLAIMS, AND CAUSES OF ACTION ARISING OUT OF OR CONNECTED WITH THIS
SWEEPSTAKES SHALL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF
CLASS ACTION, AND EXCLUSIVELY BY A FEDERAL OR STATE COURT LOCATED IN NEW JERSEY.
9. Information submitted in connection with the Sweepstakes will be treated in accordance with these
https://cdn.castellocheese.com/globalassets/nationalcheesedaysweepstakesrules.pdf provided, that in the
these Official Rules shall prevail.
10. The name of the winner (available after November 1, 2021) and/or a copy of these Official Rules may
be obtained by mailing a self-addressed, stamped #10 envelope to: Castello “Cheeseboard & Brush”
Sweepstakes – Winner/Rules (please specify which), P.O. Box 295, Gainesville, VA 20156, for receipt no
later than December 31, 2021. VT residents omit return postage on rules requests.
11. Sponsor: Arla Foods, Inc., 106 Allen Rd., 4th floor, Basking Ridge, NJ 07920.
Promoter: Trymark Consulting Group, L.L.C., P.O. Box 295, Gainesville, VA 20156.