Anheuser-Busch Bud Light – Football Frenzy – Win two tickets to the Buffalo Bills vs New England Patriots football game scheduled to occur on December 22 2019 in Foxborough

BUD LIGHT® FOOTBALL FRENZY SWEEPSTAKES
OFFICIAL RULES
NO PURCHASE OR PAYMENT OF ANY KIND NECESSARY TO ENTER FOR A
CHANCE TO WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE
YOUR CHANCES OF WINNING. THE SWEEPSTAKES IS INTENDED FOR VIEWING
IN THE UNITED STATES ONLY AND WILL BE GOVERNED BY UNITED STATES
LAW. VOID WHERE PROHIBITED.
1. ELIGIBILITY:
The “Bud Light Football Frenzy Sweepstakes” (“Sweepstakes”) is open to legal
residents of CT, MA, ME, NH, NY, RI and VT who are twenty-one (21) years of age or
older at the time of entry. Employees, contractors, directors, officers and agents of
Anheuser-Busch, LLC and its affiliates and subsidiaries, advertising and promotion
agencies, wholesale distributors, retail licensees, all other service agencies involved with
the Sweepstakes, the Buffalo Bills, the New England Patriots and the NFL Entities (as
defined below) and members of their immediate family (spouse, parent, child, sibling), are
not eligible to enter or win. The Sweepstakes is subject to all applicable federal, state
and local laws and regulations and is void where prohibited. Participation constitutes
entrant’s full and unconditional agreement to these Official Rules and Sponsor’s and
Administrator’s decisions which are final and binding in all matters related to this
Sweepstakes. Winning a prize is contingent upon fulfilling all requirements as set forth
herein.
2. SWEEPSTAKES PERIOD:
Sweepstakes begins at 12:00:00 a.m. Eastern Daylight Time (“EDT”) on
September 1, 2019 and ends at 11:59:59 p.m. EST on December 15, 2019
(“Sweepstakes Period”). The Sweepstakes Period is divided into fifteen (15) entry
periods (each an “Entry Period) as defined the in chart below. Administrator’s computer
is the official time keeping device for this Sweepstakes.
Entry Period Start Date/Time End Date/Time Drawing
Date
1 09/01/19,
12:00:00 a.m. EDT
09/04/19,
11:59:59 p.m. EDT
09/05/19
2 09/05/19,
12:00:00 a.m. EDT
09/08/19,
11:59:59 p.m. EDT
09/09/19
3 09/09/19,
12:00:00 a.m. EDT
09/22/19,
11:59:59 p.m. EDT
09/23/19
4 09/23/19,
12:00:00 a.m. EDT
09/29/19,
11:59:59 p.m. EDT
09/30/19
5 09/30/19,
12:00:00 a.m. EDT
10/06/19,
11:59:59 p.m. EDT
10/07/19
6 10/07/19,
12:00:00 a.m. EDT
10/13/19,
11:59:59 p.m. EDT
10/14/19
7 10/14/19,
12:00:00 a.m. EDT
10/20/19,
11:59:59 p.m. EDT
10/21/19
8 10/21/19,
12:00:00 a.m. EDT
10/27/19,
11:59:59 p.m. EDT
10/28/19
9 10/28/19,
12:00:00 a.m. EDT
11/03/19,
11:59:59 p.m. EST
11/04/19
10 11/04/19,
12:00:00 a.m. EST
11/10/19,
11:59:59 p.m. EST
11/11/19
11 11/11/19,
12:00:00 a.m. EST
11/18/19,
11:59:59 p.m. EST
11/19/19
12 11/19/19,
12:00:00 a.m. EST
11/25/19,
11:59:59 p.m. EST
11/26/19
13 11/26/19,
12:00:00 a.m. EST
12/02/19,
11:59:59 p.m. EST
12/03/19
14 12/03/19,
12:00:00 a.m. EST
12/09/19,
11:59:59 p.m. EST
12/10/19
15 12/09/19,
12:00:00 a.m. EST
12/15/19,
11:59:59 p.m. EST
12/16/19
3. TWO (2) WAYS TO ENTER:
(a) Internet: Visit http://frenzy.absweeps.net (“Website”) during the Sweepstakes
Period and follow the online instructions to complete and submit an online entry (“Entry”).
Automated entries are prohibited and any use of automated devices will cause
disqualification. Entrants may not enter with multiple email addresses, nor use any other
device or artifice, to enter multiple times or as multiple entrants. Any entrant who attempts
to enter with multiple email addresses under multiple identities, or uses any device or
artifice to register multiple times, will be disqualified and forfeits all prizes won, in
Sponsor’s sole discretion. Multiple entrants are not permitted to share the same email
address. Should multiple users of the same email account enter the Sweepstakes and a
dispute thereafter arise regarding the identity of the entrant, the authorized account holder
of said email account at the time of entry will be considered an entrant, and must comply
with these Official Rules. The authorized account subscriber is the natural person who is
assigned the email address by the ISP or other organization responsible for assigning
email addresses. Potential winner may be required to show proof of being the authorized
account subscriber.
(b) Text Message: Use your SMS-enabled mobile phone to text “FRENZY” to
shortcode 78896 and you will receive information on how to submit an entry (also an
“Entry”).
Participants must have a mobile phone with text messaging capabilities to enter
by text message. If you wish to opt out, text STOP to 78896. Text HELP to 78896 if you
would like more information. Participants entering this Sweepstakes via text message
may incur a standard text message charge from their wireless service provider for each
message sent and received. Check with your wireless service provider for details on these
and other applicable charges. You may receive reply messages, and by entering, you
expressly consent to receiving such messages. Participants are solely responsible for
any such wireless charges. Not all wireless carriers participate.
For all Entries: All entries must be received and recorded during the Sweepstakes
Period. No other forms of entry are valid. Limit one (1) entry per person, per day. A “day”
is defined as a twenty-four (24) hour time period beginning at 12:00:00 a.m. CDT and
ending on the same day at 11:59:59 p.m. CDT.
4. SWEEPSTAKES DRAWING:
One (1) potential winner will be selected in a random drawing to be held on each
Drawing Date as defined in Rule #2 from among all eligible entries received by
Administrator, whose decisions are final in all matters relating to this Sweepstakes. Non-
winning Entries will carry forward to subsequent Entry Period drawings. Odds of winning
depend on the number of eligible entries received per Entry Period. Limit one (1) Prize
per person.
5. WINNER NOTIFICATION:
All prizes will be awarded (time permitting). Potential winner will be notified by
email, phone call and/or text message (depending on their method of entry) and will be
required to respond to the notification within twenty-four (24) hours indicating whether
they can accept the prize. If a potential winner does not respond to the notification within
the twenty-four (24) hour time period, prize will be forfeited and an alternate potential
winner will be randomly selected (time permitting). Any alternate potential winner selected
will also be required to respond to the notification within the time frame stated above.
Potential winner may be required to complete, sign and return an affidavit of
eligibility and liability and, unless prohibited by law, publicity release to Sponsor or
Sponsor’s representative within forty-eight (48) hours of prize acceptance. Potential
winner’s guest must be twenty-one (21) years of age or older as of the end date of the
applicable Entry Period Drawing Date and may be required to complete, sign and return
an affidavit of eligibility and liability and, unless prohibited by law, publicity release within
forty-eight (48) hours of winner’s prize acceptance. Subject to verification of eligibility and
compliance with the terms of these Official Rules, including verification that the winner is
twenty-one (21) years of age or older, the potential winner will be declared an official
winner of the Sweepstakes. If Sponsor cannot verify that the potential winner is twenty-
one (21) years of age or older prior to winner notification, then the potential winner will be
disqualified and an alternate potential winner will be randomly selected (time permitting).
In the event of noncompliance within any stated time period, the prize will be
forfeited and an alternate potential winner will be randomly selected (time permitting). Any
alternate potential winner selected will also be required to adhere to the time periods
described herein. Any prize notification or prize returned to the Sponsor or its agencies
as undeliverable will result in disqualification and the awarding of that prize to an alternate
potential winner (time permitting).
Sponsor is not responsible for suspended or discontinued Internet, wireless, or
land-line phone service or a change in an entrant’s email, phone number or mailing
address which may result in a potential winner not receiving initial prize notification or
his/her prize information. Note: Any communication between a potential winner and
Sponsor or its agencies regarding this Sweepstakes (e.g. phone calls, text messages,
chats, emails, etc.) may be recorded for quality assurance and training purposes.
6. PRIZE DETAILS:
Prize (15 total; 1 per Entry Period; see Rule #2; see Rule #4): Each winner will
receive two (2) tickets to the Buffalo Bills vs. New England Patriots football game
scheduled to occur on December 22, 2019 in Foxborough, Massachusetts (“Game”).
Game date is subject to change. Seating assignments to be determined by Sponsor, in
Sponsor’s sole discretion, and is subject to availability and change. Ground
transportation (other than stated above), meals, gratuities, trip cancellation insurance,
personal purchases and all other expenses not specified herein are solely the winner’s
responsibility. Approximate Retail Value (“ARV”) is up to $200.00. If winner cannot accept
the prize as specified, prize will be forfeited and will be awarded to an alternate winner
(time permitting). Total ARV of all prizes is up to $3,000.00. Any difference between
stated value and actual value will not be awarded.
Prizes are non-transferable and no cash equivalent or substitution of prize is
offered, except at the sole discretion of Sponsor. If a prize, or any portion thereof, cannot
be awarded for any reason, Sponsor reserves the right to substitute prize with another
prize of equal or greater value. Prize winner will be solely responsible for all federal, state
and/or local taxes, and for any other fees or costs associated with the prizes they receive,
regardless of whether it, in whole or in part, is used.
If Sponsor so elects, the potential winner and his/her one (1) guest may be required
to submit to a confidential background check. Such background check may include (but
is not limited to) investigation of criminal, sexual offenses, or other arrest or conviction
record, and any other factor deemed relevant by the Sponsor to help ensure that the
potential winner and his/her one (1) guest will not bring the Sponsor, the Buffalo, the New
England Patriots or the NFL Entities (as defined below) into public disrepute, contempt,
scandal or ridicule or reflect unfavorably on the Sponsor, the Buffalo Bill, the New England
Patriots or the NFL Entities (as defined below). If requested, the potential winner and
his/her one (1) guest agrees to sign waiver forms authorizing the release of personal and
background information. In the event of noncompliance, to be determined at the sole
discretion of Sponsor, prize will be forfeited and will be awarded to an alternate winner
(time permitting).
7. PUBLICITY:
Acceptance of prize offered constitutes permission for Sponsor, the Buffalo Bill,
the New England Patriots and the NFL Entities (as defined below) to use winner’s name,
voice, biographical information and/or likeness for purposes of advertising and promotion
without further compensation in all media now known or hereafter discovered worldwide
and on the Internet without notice or review or approval as permitted by law.
8. RELEASE:
By accepting a prize, winner agrees to release and hold Anheuser-Busch, LLC,
Administrator, the Buffalo Bills, the New England Patriots and the NFL Entities (as defined
below) harmless from all losses, damages, rights, claims and actions of any kind resulting
from acceptance, possession or use of any prize, including without limitation, personal
injuries, death and property damage.
9. GENERAL CONDITIONS:
Anheuser-Busch, LLC (“Sponsor), the Buffalo Bills, the New England Patriots, the
NFL Entities (as defined below) and its affiliates, subsidiaries, and agencies (collectively
the “Release Parties”) are not responsible for lost, late, misdirected, unintelligible,
returned or undelivered entries, telephone calls, text messages, email, or for lost,
interrupted or unavailable satellite, network, server, Internet Service Provider (ISP),
Website, or other connections availability, accessibility or traffic congestion,
miscommunications, failed computer, network, telephone, satellite or cable hardware or
software or lines, or technical failure, or jumbled, scrambled, delayed or misdirected
transmissions, computer hardware or software malfunctions, failures or difficulties, or
other errors of any kind whether human, mechanical, electronic or network. Persons who
tamper with or abuse any aspect of this Sweepstakes or Website, or act in violation of the
Official Rules, or act in any manner to threaten or abuse or harass any person, or violate
Website’s terms of service, as solely determined by the Sponsor, will be disqualified.
Released Parties are not responsible for any incorrect or inaccurate information whether
caused by Website users, tampering, hacking, or by any of the programming or
equipment associated with or used in this Sweepstakes, and assumes no responsibility
for any errors, omission, deletion, interruption or delay in operation or transmission or
communication line failure, theft or destruction or unauthorized website access. Any use
of robotic, macro, automatic, programmed or like entry methods will void all such entries,
and may subject that entrant to disqualification. Released Parties are not responsible for
injury or damage to participant’s or any other person’s computer or property related to or
resulting from participating in this Sweepstakes. Should any portion of Sweepstakes be,
in the Sponsor’s sole opinion, compromised by virus, worms, bugs, unauthorized human
intervention or other causes which, in the sole opinion of the Sponsor, corrupt or impair
administration, security, fairness or proper play of this Sweepstakes, or submission of
entries, Sponsor reserves the right at its sole discretion to suspend, modify or terminate
the Sweepstakes, and randomly select the winner from valid entries received prior to
action taken, or otherwise as may be deemed fair and equitable by the Sponsor. Text
message entries will be deemed to have been submitted by the registered owner of the
wireless number used to enter. In the event of a dispute regarding the identity of an online
entrant, the authorized subscriber of the email account used to enter will be deemed to
be the entrant, and must comply with these rules. The authorized account subscriber is
the natural person who is assigned the email address by the ISP or other organization
responsible for assigning email addresses. All materials submitted become the property
of Anheuser-Busch, LLC and will not be returned. SOME JURISDICTIONS DO NOT
ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL,
CONSEQUENTIAL, OR OTHER DAMAGES.
10. DISPUTE RESOLUTION:
All issues and questions concerning the construction, validity, interpretation and
enforceability of these Official Rules, or the rights and obligations of the Entrant,
Administrator, and Sponsor in connection with the Sweepstakes, or any claim or dispute
that has arisen or may arise between you, Administrator and Sponsor, shall be governed
by, and construed in accordance with, the laws of the State of Missouri without giving
effect to any choice of law or conflict of law rules. The place of arbitration shall be St.
Louis, Missouri.
11. PRIVACY POLICY:
Please see Sponsor’s privacy policy located at
http://www.budlight.com/en/privacy-policy.html for details regarding the use of personal
information collected in connection with this Sweepstakes. If you are verified as a prize
winner, your first name, last initial, city and state will be included in a publicly-available
winner’s list.
12. SPONSOR:
Anheuser-Busch, LLC, One Busch Place, St. Louis, MO 63118.
13. ADMINISTRATOR:
Rio Creative, 1663 Old Chesterfield Road, Chesterfield MO 63017
14. WINNER’S LIST:
For the names of the winners, hand-print your name and complete address on a
3″ x 5″ card and mail to: Bud Light Football Frenzy Sweepstakes Winners List Request,
16630 Old Chesterfield Road, Chesterfield, MO 63017, for receipt by February 16, 2020.
© 2019 A-B, Bud Light® Beer, St. Louis, MO
Participant irrevocably waives all claims against the National Football League, its member
professional football clubs, NFL Ventures, Inc., NFL Ventures, L.P., NFL Properties LLC,
NFL Enterprises LLC and each of their respective subsidiaries, affiliates, shareholders,
officers, directors, agents, representatives and employees (collectively, the “NFL
Entities”) and agrees that the NFL Entities will have no liability or responsibility for any
claim arising in connection with participation in this Sweepstakes or the prizes
awarded. The NFL Entities have not offered or sponsored this Sweepstakes in any way.
© 2019 NFL Properties LLC. All NFL-related trademarks are trademarks of the National
Football League.