Kellogg’s – Win a $500 gift card plus 1 year supply of Pop-Tarts and more instant prizes by August 31, 2015 – INSTANTLY!

KELLOGG’S™ POP-TARTS™ ROCK THE FLAVOR ONLINE INSTANT WIN GAME
ENDS AT 11:59:59 PM (ET) on August 31, 2015

1. PROMOTION DESCRIPTION: The Kellogg’s™ Pop-Tarts™ Rock the Flavor Online Instant Win Game begins at 12:00:00 AM Eastern Time (ET) on 5/18/15 and ends at 11:59:59 PM (ET) on 8/31/15

2. ELIGIBILITY:

Open to legal residents of the fifty (50) United States and District of Columbia who are 13 years of age or older at time of entry. Eligible entrants who are under the legal age of majority in their state of primary residence (a “minor”) must get their parent or legal guardian’s permission to participate in the Sweepstakes.
3.HOW TO PLAY:
To play the Game, go to www.rocktheflavor.com (the “Website”) and follow the on-screen instructions to vote for your favorite Kellogg’s® Pop-Tarts® flavor from those flavors listed on the Website. Then, follow the online instructions to complete the entry form with the information requested to play the Game. If you receive a winning message during your online session at the Website upon submission of your vote and participation in the Game, then you are a winner – subject to verification. If you do not receive a winning message during your online session at the Website upon submission your vote and participation in the Game, you are not a winner. Game ends at 11:59:59 PM (ET) on 8/31/15. You may only vote one (1) time per Day, per person. For purposes of these Official Rules, a “Day” is defined as any 24-hour period beginning at 12:00:00 AM (ET) and ending at 11:59:59 PM (ET). For each vote that you submit, you will receive one (1) entry. All entries become the property of Sponsor and will not be returned. In the event of a dispute regarding entries, any entries will be deemed to have been submitted by the Authorized Account Holder of the email address submitted at the time of entry, provided that person meets all eligibility requirements set forth in these Official Rules. “Authorized Account Holder” means the natural person who is assigned to an email address by an Internet access provider, online service provider, or other organization that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. Entrants may not participate with multiple e-mail addresses, nor may entrants use any device or artifice to enter multiple times per Day or as multiple entrants. Any entrant who attempts to enter with multiple e-mail addresses, under multiple identities or uses any other device or artifice to enter multiple times per Day will be disqualified from participation in the Sweepstakes and all entries submitted by that entrant will be void. Only fully completed entries are eligible. Proof of submission will not be deemed to be proof of receipt by Sponsor. Sponsor is not responsible for any change of mailing address, email address, and/or telephone number of entrants.
4.TO CLAIM A PRIZE:
If you receive a winning message during your online session at the Website upon entering – follow the online instructions to complete the verification process and claim your prize. Prize winners will receive their prize from Sponsor’s fulfillment provider after verification of their prize claim. Promotion Entities are not responsible for lost, late, damaged, incomplete, illegible, postage due, misdirected or mutilated claims. Prize claim is subject to verification by Sponsor, whose decisions are final. Please allow up to eight (8) weeks for verification of eligibility and delivery of any prize. If by reason of printing or other error, more prizes are claimed than number set forth in Official Rules, all persons making purportedly valid claims will be included in a random drawing to award the prize in that category. No more than advertised number of prizes will be awarded. Any potential winning entry is subject to verification by Sponsor, whose decisions are final and binding. A “Screen Shot” is not proof or evidence of a winning entry and/or Game prize. A participant is not a winner of any prize, even if the Website should so indicate, unless and until said participant’s eligibility has been verified and said participant has been notified that verification is complete. Sponsor will not accept Screen Shots or other evidence of winning in lieu of its validation process. Any entry that occurs after the system has failed for any reason is deemed a defective entry and is void and will not be honored. If you do not receive a winning message during your online session at the Website upon entering, you are not a winner and you are noteligible for a prize. The submission of a prize claim is solely the responsibility of the participant.
5.PRIZES/APPROXIMATE RETAIL VALUE (ARV)/ODDS:
• Five (5) Grand Prizes – A $500 Bank-issued, pre-loaded Gift Card.
• Five (5) First Prizes – A $200 Bank-issued, pre-loaded Gift Card.
• Ten (10) Second Prizes – Free Kellogg’s® Pop-Tarts® for one (1) Year (fifty two (52) 6-ct. or 8-ct. boxes / one (1) box per week; to be awarded in the form of fifty two (52) free product coupons – ARV $150.28 ea. winner).
• Nine (9) Third Prizes – A $100 Bank-issued, pre-loaded Gift Card.
• Ten (10) Fourth Prizes – A $75 Bank-issued, pre-loaded Gift Card.
• Ten (10) Fifth Prizes – A $50 Bank-issued, pre-loaded Gift Card.
• Five Hundred (500) Sixth Prizes – One (1) Free Box of Kellogg’s® Pop-Tarts® (to be awarded in the form of a coupon good for one (1) 6-ct. or 8-ct. box – ARV $2.89 ea. winner).
• One Thousand (1,000) Seventh Prizes – A Kellogg’s® Pop-Tarts® Plastic Carrier (ARV $3.95 ea.). Total ARV of all prizes $12,547.80. Gift cards are subject to the terms and conditions associated with their use. Odds of winning depend on the total number of eligible entries received from all entry methods combined and the time at which they are received. Unclaimed prizes will not be awarded. All applicable federal, state, and local taxes on prize are the sole responsibility of the prize winner. Limit one (1) prize per person.
6.GENERAL:
If prize notification or prize is returned as non-deliverable, prize may be forfeited. No correspondence will be acknowledged. No cash equivalents, substitutions or transfer of prize permitted except that Sponsor reserves the right to substitute a prize of equal or greater value in the event that an offered prize is unavailable. Subject to all federal, state and local laws/regulations. Neither Promotion Entities will not have any liability whatsoever for any injuries, losses or damages of any kind caused by any prize or resulting from acceptance, possession, use and/or misuse of any prize or participation in the Game or any prize-related activities. Acceptance of a prize shall be construed as and signify the winner’s agreement and consent that Sponsor may use the winner’s name, voice, likeness and/or prize information, without limitation, for promotional purposes without further consideration, review, approval or payment, where allowed by law. Promotion Entities are not responsible for any typographical or other error in the printing of the offer or in administration of the Game.
7.LIMITATIONS AND RELEASES:
Promotion Entities are not responsible for lost, late, mutilated or illegible entries nor for electronic transmission errors resulting in omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or limitations of any kind, or inaccurate transmissions of or failure to receive entry information by Sponsor or presenter on account of technical problems or traffic congestion on the Internet or at any website or any combination thereof. Sponsor reserves the right to modify, extend, suspend, or terminate the Game if it determines, in its sole discretion, that the Game is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions or other causes beyond Sponsor’s control have destroyed or severely undermined or to any degree impaired the integrity, administration, security, proper play and/or feasibility of the Game as contemplated herein. In the event Sponsor is prevented from awarding prize(s) or continuing with the Game as contemplated herein by any event beyond its control, Sponsor shall have the right to modify, suspend, or terminate the Game. The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. Caution: Any attempt by any person to deliberately damage any website or undermine the legitimate operation of the Sweepstakes is a violation of law and should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent of the law.

8.WINNER’S LIST:
For names of winners, send a self-addressed, stamped envelope by 11/30/15 to: Kellogg’s™ Pop-Tarts™ Rock the Flavor Online Instant Win Game, Attn: Winners’ List, P.O. Box 7999, Kalamazoo, MI 49003-7999. Winner’s list to be available after 9/30/15.