Crystal Light – Win a $16,780 trip for 4 to Honolulu, Hawaii and a tons of great prizes by September 7, 2015!

CRYSTAL LIGHT COLOR RUN INSTANT WIN AND SWEEPSTAKES
ENDS AT 11:59 pm ET on September 7, 2015
“COLOR” to the mobile number 30364

1. TO ENTER AND PLAY:
Promotion begins at 12:00 am ET on April 27, 2015 and ends at 11:59
pm ET on September 7, 2015 .
For purposes of this promotion, a week begins each Monday at 12:00 am ET and ends the following Sunday at 11:59 pm ET, except the last week which ends at 11:59 pm ET on Monday, September 7. This promotion consists of both the instant win game and the sweepstakes described in these Official Rules.
• INSTANT WIN GAME
There are two (2) ways to enter the Instant
Win Game:
(A): TEXT MESSAGE
Enter via text messaging (“SMS”) by texting the entry code word
“COLOR” to the mobile number 30364 (the “Short Code”). Once an entry code word is received,
participant will receive one (1) reply message from an automated system stating whether he/she
is a potential prize winner (subject to verification). If a winning message is received, potential prize
winner must follow the text message redemption instructions to claim the prize. Prizes won via
text message only must be claimed within seventy-two (72) hours.
Standard message and data rates may apply.
Text STOP to 30364 to stop. Text HELP to 30364 to get help. Consent is not required to buy goods and services.
OR (B) ONLINE :
Visit crystallight.promo.eprize.com/colorrun and follow the links and instructions to complete and submit the registration form and play the game. If you receive a winning message, follow the on-screen instructions to claim your prize. Prizes are subject to verification by HelloWorld, Inc.
• SWEEPSTAKES
There are two (2) ways to enter the Sweepstakes:
(A) Text Message:
Purchase any Crystal Light product(s) and enter via text messaging (“SMS”) by texting the entry code word “HAWAII” to 30364. Then text in a photo of your receipt showing a Crystal Light product purchase to the Short Code to receive one (1) entry into the Sweepstakes. Once an entry code word and photo of the receicpt are received, participant will receive one (1) reply message from an automated system stating whether his/her entry was received.
Standard message and data rates may apply. Text STOP to 30364 to stop. Text HELP to 30364 to get help. Consent is not required to buy goods and services. OR
(B) By Mail:
To enter by mail, hand print, on a 3″ x 5″ piece of paper, your name, street address, city,
state, zip, daytime phone number, email, and date-of-birth and mail it in a #10 stamped envelope
to: “Crystal Light Color Run Instant Win and Sweepstakes”, PO Box 5054, Department 817676,
Kalamazoo, MI 49003-5014. You will receive one (1) entry into the Sweepstakes. Mail-in requests
must be postmarked by September 7, 2015 when the sweepstakes ends and received by
September 14, 2015.
Limit one (1) Sweepstakes entry per week regardless of method of entry and one (1) Instant Win Game play per day regardless of method of entry per email address/person. Use of any robotic, automatic, programmed or similar entry method or more than the stated number of entries/plays will void all entries/plays and result in disqualification.

2. ELIGIBILITY:

Open to residents of the 50 United States and D.C., who are 18 years of age or
older at time of entry

3. WINNER DETERMINATION:
There will be one thousand (1,000) random, computer-generated winning times during the Promotion Period. If you are the first player to play the Instant Win Game at or after one of the randomly-generated times, you will be a potential instant winner of the prize indicated. The Administrator will randomly select the potential Sweepstakes Grand Prize winner from all eligible entries received during the Promotion Period on or around September 17, 2015.

Grand Prize winner will be notified by email and/or telephone and will be required to complete,
sign, and return a Declaration of Compliance, Liability and Publicity Release within seven (7) days
of attempted delivery or prize will be forfeited. Prizes will be shipped to winners within 8-10 weeks
after the conclusion of the Promotion. If any prizes/prize notifications are returned as
undeliverable, or in the event of non-compliance with any other requirements, the prizes will be
forfeited in their entirety. Unclaimed Second and Third Prizes will not be awarded.
4. PRIZES AND APPROXIMATE RETAIL VALUES (ARVs):
SWEEPSTAKES PRIZE

• One (1) Grand Prize:
A trip for four (4) to Honolulu, Hawaii. Trip package includes round trip, coach-class
air transportation for four (4) from a major airport near winner’s home (determined by Sponsor in
its sole discretion) to Honolulu, Hawaii; five (5) nights’ accommodations at a hotel determined by
Sponsor in its sole discretion (suite, quad occupancy); 4 tickets to The Color Run™ Hawaii on
11/7/15, a $600 allowance for full-size rental car for length of stay; $2,500 spending money;
$4,000 that can be used towards taxes. If winner does not meet requirements for rental car, that
portion of the prize will be forfeited in its entirety. Winner must travel at least one day prior to
11/7/15 to be present at The Color Run™ Hawaii on 11/7/15 or prize will be forfeited. Trip must
be booked at least twenty-one (21) days prior to departure. Travel and accommodations are
subject to availability and blackout dates. Travel must be round trip. Sponsor will determine
airline and flight itinerary in its sole discretion. No refund or compensation will be made in the
event of the cancellation or delay of any flight. Travel is subject to the terms and conditions set
forth in this Sweepstakes, and those set forth by the Sponsor’s airline carrier of choice as detailed
in the passenger ticket contract. All expenses and incidental travel costs not expressly stated in
the package description above, including but not limited to, ground transportation, meals,
incidentals, gratuities, passenger tariffs or duties, airline fees, surcharges, airport fees, service
charges or facility charges, personal charges at lodging, security fees, taxes or other expenses
are the responsibility solely of winner. Unless child of winner, travel companion must be eighteen
(18) years of age or older as of the date of departure and must travel on same itinerary and at
the same time as the winner. If winner is a minor in his/her state of residence, at least one travel
companion must be winner’s parent/legal guardian. Travel companion must execute
liability/publicity releases prior to issuance of travel documents. Travel restrictions, conditions
and limitations may apply. If in the judgment of Sponsor air travel is not required due to winner’s
proximity to prize location, ground transportation will be substituted for round trip air travel at
Sponsor’s sole discretion. Sponsor will not replace any lost, mutilated, or stolen tickets, travel
vouchers or certificates.

• ARV: $16,780.
Actual value may vary based on airfare fluctuations and distance between departure and destination. Winner will not receive difference between actual and approximate retail value.

INSTANT WIN GAME PRIZES

• Fifty (50) First Prizes: A FitBit. ARV: $99.99.
• One hundred fifty (150) Second Prizes: A glitter water bottle. ARV: $17.
• Eight hundred fifty (850) Third Prizes: A free Crystal Light product awarded in the form of a coupon. Terms and conditions of coupons apply. ARV: $4. Total value of all prizes is $27,729.50. Limit one (1) sweepstakes prize and one (1) instant win prize per email address/person/household. Odds of winning the Grand Prize depend on the number of eligible entries received during the Promotion Period. Odds of winning an Instant Win Game prize depends upon number of game plays and the time of play. No substitutions or transfers of prizes permitted by winners. Sponsor reserves the right to substitute prizes of equal or greater value.

5. GENERAL RULES:
All income taxes resulting from acceptance of prize are the responsibility
of the winners. By entering the promotion, entrants (and their parents/legal guardians if entrants
are deemed minors in their jurisdiction of residence) accept and agree to these Official Rules and
the decisions of Administrator, which shall be final in all matters and to defend, indemnify, release
and hold Promotion Parties, each of their respective affiliates, and each of their respective
shareholders, directors, officers, employees, members, agents, successors and assigns
(collectively, the ‘Released Parties’) harmless from and against any and all claims, liability,
injuries, death, damages, fines, penalties, lawsuits, causes of action, legal proceedings, costs,
losses and expenses, arising out of, resulting from or in connection with this sweepstakes or the
participation or entry in the promotion, the acceptance, receipt, possession, use, misuse, inability
to use, delivery, defect, travel related to or redemption of prize or any part thereof. Winners
assume all liability for any injury or damage caused, or claimed to be caused by participation in
this promotion or use or redemption of any prize. Acceptance also constitutes permission to the
Promotion Parties to use winners’ names, likenesses (and biographical information) for marketing
purposes without further compensation or right of approval, unless prohibited by law. The
Released Parties are not responsible for lost or late entries, text messages or mail, or for
technical, hardware or software malfunctions, lost or unavailable network, wireless service,
cellular tower or other connections, or failed, incorrect, inaccurate, incomplete, garbled or delayed
electronic communications whether caused by the sender or by any of the equipment or
programming associated with or utilized in this promotion, or by any human error which may occur
in the programming of this promotion. If, due to an administrative, printing or production error,
more instant-winning prize messages are distributed, or more prizes are claimed than are
intended to be awarded according to Rule #4, prizes will be awarded in a random drawing from
among all verified prize claims received for that prize level. In no event will Sponsor be obligated
to award more than the stated number of prizes. If, in the Administrator’s opinion, there is any
suspected evidence of tampering with any portion of the promotion, or if technical difficulties
compromise the integrity of the promotion, the Administrator reserve the right to modify or
terminate the sweepstakes in a manner deemed reasonable by the Administrator, at the
Administrator’s sole discretion. If terminated, prize will be awarded in a random drawing using all
non-suspect entries as of the date of termination. In the event of a dispute as to any registration
or entry, the authorized account holder of the text-messaging capable device and/or email used
to register will be deemed to be the entrant. All federal and state laws apply.
6. DISPUTES RESOLUTION:
Entrant agrees that any and all disputes, claims and causes of
action arising out of or connected with the Sweepstakes or any prize awarded shall be settled by
arbitration administered by the American Arbitration Association (the “Arbitrator”). This arbitration
provision limits the ability of the entrant, Administrator, and Sponsor to litigate claims in court and
participant, Administrator, and Sponsor each agree to waive their respective rights to a jury trial
or a state or federal judge. You agree that you will not file any lawsuit against Administrator or
Sponsor in any state or federal court and that the Arbitrator will have sole and exclusive jurisdiction
over any dispute you have with Administrator or Sponsor. The Arbitrator shall apply the AAA
Consumer-Related Disputes Supplementary Procedure effective September 15, 2005 (as may be
amended) and as modified by the agreement to arbitrate in this Dispute Resolution section. You
agree that you will not file a class action or collective action against Administrator or Sponsor, and
that you will not participate in a class action or collective action against them. You agree that you
will not join your claims to those of any other person and that you will not agree to class or
collective procedures in arbitration or the joinder of claims in arbitration. All issues and questions
concerning the construction, validity, interpretation and enforceability of these Official Rules, or
the rights and obligations of the entrant, Administrator and Sponsor in connection with the
Promotion or any prize, shall be governed by, and construed in accordance with, the laws of the
State of Michigan, without giving effect to any choice of law or conflict of law rules.
7. WINNERS’ LIST:
For a winner list, visit bit.ly/17OiScQ. The winner list will be posted after
winner confirmation is complete.

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