Ford Motor Company – Essence Festival – Win a 2018 Ford Mustang valued at $35,000

Win A 2018 Ford Mustang Sweepstakes


SWEEPSTAKES DESCRIPTION: The Win A 2018 Ford Mustang Sweepstakes (“Sweepstakes”) begins at 12:00 AM Eastern Time (“EDT”) on 5/19/17 and ends at 12:59 PM Central Time (“CDT”) on 7/2/17 (Sweepstakes Period”).

SPONSOR: Ford Motor Company, One American Road, Dearborn, MI 48126.

ADMINISTRATOR: Exposure Marketing & Promotion, Inc., 1000 North Opdyke Rd, Auburn Hills, MI 48326.

ELIGIBILITY: The Sweepstakes is open only to legal residents of the fifty (50) United States (“U.S.”) who are at least 21 years of age at the time of entry with a valid US driver’s license (“Entrant”). Employees, directors, officers, volunteers, independent contractors and agents of Ford Motor Company, UniWorld Group, Inc., Exposure Marketing & Promotion, Inc., Essence Festivals Productions LLC, and US Sweepstakes & Fulfillment Co., and their respective parent companies, subsidiaries and affiliates, distributors, agents and companies involved in the implementation and execution of the Sweepstakes (collectively the “Sweepstakes Entities”) and their immediate families (spouses and siblings, parents and children and their spouses) and household members are not eligible. In order to be selected as a potential winner, entrants MUST be physically present in New Orleans, LA on July 2, 2017 and available to be reached via cell phone at any point in the day. Sweepstakes is void in Puerto Rico, and other US Commonwealths, Territories and jurisdictions (including overseas military installations) and where prohibited.

AGREEMENT TO THE OFFICIAL RULES: By participating in the Sweepstakes, each Entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of the Sponsor and the Administrator, which are final and binding in all matters related to the Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein.

HOW TO ENTER: There are two (2) ways to enter the Sweepstakes:

1) ONLINE VIA TEST DRIVE R.S.V.P – Visit (the “Website”) prior to 11:59 PM EDT on 6/26/17, complete the online test drive registration form and submit as directed (“Web Entry”). ALL WEB ENTRIES MUST BE RECEIVED BY 11:59 PM EDT on 6/26/17; and

2) EVENT – Complete either a paper registration form (available while supplies last) or an electronic registration form using a kiosk, iPad, or other Sponsor-supplied device (if available) in New Orleans, LA at the 2017 ESSENCE Festival™ in New Orleans, LA (“Event Entry”). Either or both entry submission processes will be made available at each participating Event. ALL EVENT ENTRIES MUST BE RECEIVED BY 12:59 PM CDT on 7/2/17.

Regardless of entry method, all requested information must be provided. No mechanical or other reproduction of entry form permitted. Sponsor is not responsible for incorrect or inaccurate transcription of Entry information, or for any human or other error, technical malfunctions, omission, deletion, or any other error or malfunction, or late, lost, illegible or damaged entries. Entries are void if defective, altered, forged, illegible or obtained outside authorized channels. Entries become the property of the Sponsor and will not be returned. LIMIT: One (1) Entry per person or email address, regardless of the method of entry. In the event, more than the above stated entries are received from any one person or email address, the first Entry processed will be considered the only valid Entry received. In the event of a dispute, Web Entries will be deemed made by the authorized account holder of the email address submitted at the time of Entry. The authorized account holder is the natural person who is assigned to the email address by an internet access provider or other organization that is responsible for assigning email addresses or the domain associated with the submitted email address. Any potential winner may be required to show proof of being the authorized account holder. Sweepstakes Entities are not liable for late, lost, stolen, incomplete, misdirected, technically corrupted or garbled Entries, which will be disqualified, or for problems of any kind whether mechanical, human or electronic. Only fully completed Entries are eligible. Proof of submission will not be deemed to be proof of receipt by Sponsor.

WINNER SELECTION AND VERIFICATION: Four (4) potential Finalists will be randomly selected on or about July 2, 2017 at approximately 1:00 PM CDT (which is subject to change) from among all eligible Web and Event Entries received. Prize drawing and potential winner contact/verification will be conducted by UniWorld Group, Inc. (“UniWorld”), an independent judging organization. UniWorld will make one (1) attempt to contact Finalists via the cellular phone number provided on his/her Entry. No emails will be sent. If UniWorld is unable to reach a potential Finalist within one (1) hour of initial phone call, prize will be forfeited, and an alternate may be selected, time permitting. No messages will be left on answering machines. Potential Finalists will be required to execute and return an Affidavit of Eligibility and Liability and, unless prohibited by law, a Publicity Release form (“Affidavit/Release”) before being declared a Finalist. If any potential Finalist fails to execute, sign and return the Affidavit/Release within the required time period, or if he/she is otherwise ineligible to receive the prize, that potential Finalist will be deemed ineligible and have no claim to the Prize. An alternate will be selected in his/her place and UniWorld will attempt to contact and obtain the required Affidavit/Release from the alternate. Odds of winning depend on the number of eligible Entries received.

GRAND PRIZE EVENT:The Finalists will be invited to attend the Grand Prize Event on the evening of July 2, 2017, at a time/location to be determined by Sponsor in its sole discretion, during which the four (4) Finalists will be eligible to participate in a Grand Prize Event which will randomly determine the Grand Prize Winner. The exact details of the Grand Prize Event are to be determined by Sponsor. Event is to be conducted under the supervision of UniWorld, whose decisions in all matters of the Event are final. If a Finalist fails for any reason to appear for the Event, the opportunity to participate in the Grand Prize Event will be forfeited and no alternate participants will be selected. All Finalists must possess and present upon request their own valid U.S. driver’s license. Failure to possess, present or execute requested documentation in a timely fashion; meet any eligibility requirement; or comply with any of the instructions herein will result in disqualification. If the Event is cancelled or postponed for any reason, the Grand Prize will be awarded in a random drawing from among the Finalists. Odds of a Finalist becoming the Grand Prize Winner in the random drawing are 1:4.

ONE (1) GRAND PRIZE: Winner’s choice of any 2018 Ford Mustang model vehicle (excluding commercial vehicles) whose maximum ARV does not exceed $35,000 however, if model is selected with an ARV of less than $35,000, Winner will NOT receive the difference in prize value. The maximum Approximate Retail Value (“ARV”) of the prize is $35,000.

PRIZE RESTRICTIONS: Winner is responsible for sales tax, vehicle registration, license, title and insurance fees and for all costs associated with any available upgrade/option packages and any other expenses related to the acceptance and use of the prize not specified herein. The OKTB (Ok to buy) date of 2018 Mustang is on September 25, 2017. Prior to mentioned date, the vehicle will not be available in the market for purchase. Winner must take delivery of vehicle within 30 days of notice of availability from Winner-selected Ford dealer near Winner’s residence, subject to Sponsor’s approval. Winner must a have valid U.S. driver’s license and proof of insurance to take delivery. Vehicle awarded may differ from any vehicle shown in promotional materials. Specific prize vehicle details, such as color, options and equipment, will be determined by Sponsor in its sole discretion. Prize may not be transferred or assigned. No cash or other substitution may be made, except by the Sponsor, who reserves the right to substitute the prize in whole or in part with another prize of comparable or greater value if the intended prize is not available for any reason as determined by the Sponsor in its sole discretion. Winner will be responsible for all applicable taxes (not limited to federal, state, local and/or income) and will be required to provide their Social Security number or tax ID for tax reporting purposes as Sponsor will file an IRS Form 1099 with the Internal Revenue Service for the fair market value of a prize awarded and accepted. WI residents will not be responsible for sales tax on the Grand Prize vehicle. Except where prohibited by law, acceptance of prize constitutes permission for Sponsor to use Winner’s name, hometown, likeness, statements and other personally identifiable information for promotional, advertising and marketing purposes in any media throughout the world without additional prize, incentive, consideration, consent or review; and upon request, Winner will provide written consent to such use.

GENERAL CONDITIONS / RELEASE: By participating, Entrants agree to (a) release Sweepstakes Entities, their respective directors, officers, agents and employees from and against any and all liability for any claims, costs, injuries, losses or damages of any kind, including without limitation, property damage, personal injury and/or death which may occur in connection with, preparation for, travel to, or participation in Sweepstakes, or participation in any Sweepstakes-related activity; (b) except where prohibited by law, consent to the use by Sponsor of winner’s name, hometown, likeness, statements and other personally identifiable information for promotion, advertising and marketing purposes in any media throughout the world without additional consideration and consent or prior review, and upon request will provide written consent to such use; and (c) acknowledge that said parties have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, expressed or implied, in fact or in law, relative to any prize including, but not limited to, its quality or availability, except in regard to Sponsor for any express written warranty provided with Sponsor’s product (i.e., the Grand Prize vehicle). Sponsors are not responsible for lost or late entries nor for electronic transmission errors resulting in omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or limitations of any kind, or inaccurate transmissions of or failure to receive entry information by Sponsors or presenter on account of technical problems or traffic congestion on the Internet or at any Web site or any combination thereof. CAUTION: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TO DELIBERATELY DAMAGE ANY WEBSITE, TAMPER WITH THE ENTRY PROCESS, OR OTHERWISE UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, PROMOTION ENTITIES RESERVE THE RIGHT TO COOPERATE IN THE PROSECUTION OF ANY SUCH INDIVIDUAL(S) AND TO PURSUE ALL REMEDIES TO THE FULLEST EXTENT PERMITTED BY LAW. Failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. If for any reason the Sweepstakes is not capable of being executed as planned (in whole or in part), or infection by computer virus, bugs, tampering, unauthorized intervention, fraud, action of entrants, technical failures or any other causes which in the opinion of Administrator and/or Sponsor, corrupt or affect the administration, security, fairness, integrity, or proper conduct of this Sweepstakes, Administrator and/or Sponsor reserves the right at its sole discretion to disqualify any suspect Entry or entrant and to cancel, terminate, modify or suspend the Sweepstakes. In the event of any cancellation, termination or suspension, notice thereof will be posted at and at the Event, and determination of the prize winner will be made, from among all eligible, non-suspect Entries received as of the date of the termination, cancellation or suspension, as Administrator and/or Sponsor determines in its sole discretion. Entries not complying with all rules are subject to disqualification.

GOVERNING LAW/JURISDICTIONS/DISPUTE RESOLUTION: Entrants agree that (a) any and all disputes, claims and causes of action arising out of, or connected with, the Sweepstakes or prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan or the appropriate Michigan State Court located in Oakland County, Michigan; (b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes but in no event attorneys’ fees; and (c) under no circumstances will Entrant be permitted to obtain awards for, and Entrant hereby waives all rights to, claim punitive, incidental and consequential damages and any other damages, other than out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, Entrant’s rights and obligations, or the rights and obligations of the Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of State of Michigan, without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than State of Michigan.

ENTRANT’S PERSONAL INFORMATION: Personal information Ford receives for those who opt in to communications from Ford are subject to Ford Motor Company’s Privacy Statement, which can be found at Essence Festivals Productions, LLC’s use of information it collects from entrants is subject to its own privacy practices, available at, for which Ford is not responsible. By entering the Sweepstakes, you expressly agree to the terms of the Privacy Statements.

WINNERS: To receive Promotion results (winners list), go to and enter the code “Wina2018FordMustangSweepstakes”. Results will be available after 7/17/17.

© 2017 Exposure Marketing & Promotion, Inc.






Grand Prize – Ford Mustang Vehicle



1 in 10,000*