Miller Lite – Win 1 of 2 prizes of a Ford F-150 Truck valued at $40,000 by November 2, 2015

MILLER LITE DESIGNATED DRIVER SWEEPSTAKES

ENDS AT 11:59:59 PM CT on November 2, 2015

NO PURCHASE NECESSARY TO ENTER, WIN OR CLAIM A PRIZE. A PURCHASE OR PAYMENT WILL NOT INCREASE AN ENTRANT’S CHANCES OF WINNING.

1. TIMING
The Sweepstakes begins at or about 12:00 PM Central Time on May 1, 2015, and ends at 11:59:59 PM CT on November 2, 2015

2. ELIGIBILITY:
This Sweepstakes is offered only to legal residents of the 50 United States (including the District of Columbia) who are at least twenty-one (21) years old at the time of entry.

3. HOW TO ENTER THE SWEEPSTAKES:

Internet access and a valid e-mail address are required to participate. During the Sweepstakes Period, an eligible entrant must log on to www.MillerLiteResponsibility.com (the “Website”) and follow the on-screen instructions to take the Designated Driver Pledge. The entrant then must register by entering the information requested on the registration form, which may include, without limitation: his/her first and last name (initials are not permitted), valid e-mail address, complete mailing address (P.O. Boxes are not permitted), date of birth, telephone number and affirmation that he/she has read and agrees to be bound by these Official Rules. Upon completion and submission of the registration form, the entrant will receive one (1) entry into the Sweepstakes.

Limit: Each entrant is limited to receiving one (1) entry per day during the Sweepstakes. If more than one (1) entry per day is received from the same person, telephone number, address, or e-mail address, only the first entry received may be considered valid. For purposes of this Sweepstakes, a “day” is the 24 hour period between 12:00:00 AM CT and 11:59:59 PM CT, except on May 1, 2015, on which a “day” will be the period between 12:00:00 PM CT and 11:59:59 PM CT.

2 NOTE: If accessing the Website via a mobile device, message and data rates may apply. Not all mobile telephone providers carry the service necessary to participate in this Sweepstakes. Entrants should consult their wireless provider’s pricing plans.

4. RANDOM DRAWINGS:
On or about November 3, 2015, the Administrator will randomly select two (2) potential winners from all eligible entries received during the Sweepstakes Period (“Random Drawing”). There will be one (1) potential winner from all eligible entries received during the Sweepstakes Period (“National Prize”) and one (1) potential winner from all eligible entries received from residents of Illinois only, during the Sweepstakes Period (“Illinois Prize”). The potential winners will be provided with instructions on how to claim a prize as set forth in Section 6 of these Official Rules. Only potential winners will be notified. Each prize will be awarded assuming a sufficient number of eligible entries are received and prize is properly claimed.

5. PRIZES, APPROXIMATE RETAIL VALUE AND ODDS OF WINNING:

Prizes (2 total, 1 for National and 1 for Illinois): Each prize is a Ford F-150® Truck (specific model, options, and year to be selected by Sponsor in its sole and absolute discretion) (“Prize”). Two (2) Prizes will be available in the Sweepstakes.
• The Approximate Retail Value (“ARV”) of each Prize is up to $40,000.

Each winner is responsible for all obligations, taxes and expenses, including, but not limited to, all taxes, license, title, fees, insurance and any other costs to own and operate a Prize. All other costs and expenses not expressly set forth herein are each Prize winner’s sole responsibility. Each Prize winner must take delivery of a Prize within 45 days of notice of availability of a Prize from Sponsor at a Ford dealership selected by Sponsor based on proximity to Prize winner’s residence or a Prize may, at the Sponsor’s sole discretion, be forfeited. No other delivery option will be available. Each Prize winner must present his or her valid driver’s license and provide satisfactory proof of liability insurance prior to the delivery of a Prize. Prize vehicle details and availability are subject to change and will be selected by Sponsor at its sole discretion. No more than two (2) Prizes will be awarded.

B. Total ARV:
The total ARV of all available Prizes in the Sweepstakes is up to $80,000.

C. Odds of Winning:

The odds of winning the National Prize depend on the total number of eligible entries received during the Sweepstakes Period. The odds of winning the Illinois Prize depend on the total number of eligible entries received from residents of Illinois during the Sweepstakes Period. D. General: In no event will more than the stated number of Prizes be awarded. If, for any reason, more Prize notifications are sent (or more claims are received), as listed in these Official Rules, Sponsor reserves the right to award each Prize through a random drawing from among all eligible Prize claims received. No Prize substitution or exchange will be allowed, except by Sponsor, who reserves the right to substitute a prize of equal or greater value in case of unavailability of a Prize or force majeure. The Sweepstakes Entities shall not be held responsible for any delays in awarding a Prize for any reason. If after a good-faith attempt Sponsor is unable to award or deliver a Prize, that Prize may not be re-awarded.

6.HOW TO CLAIM A PRIZE:
Potential winners are subject to verification of eligibility and 3 compliance with these Official Rules. Potential winners will be notified by telephone or email after the Random Drawing with instructions on how to claim a Prize. Potential winners will be required to sign and return an Affidavit of Eligibility and Liability/Publicity Release (except where prohibited) and any other requested documents within five (5) calendar days from the date of attempted notification or a Prize may be forfeited in its entirety and awarded to an alternate winner, at the Sponsor’s sole and absolute discretion. Failure to provide all required information and signed documents within the stated time period may result in forfeiture of a winner’s right to claim a Prize, and may result in the Prize being awarded to an alternate winner, if time permits. Each potential winner may be subject to a background check and credit check before a Prize is awarded. Sponsor reserves the right to disqualify a potential winner based on the results of such background and credit check if Sponsor determines in its sole discretion that awarding a Prize to any such individual might reflect negatively on the Sponsor. Upon verification of eligibility, each Prize winner will be directed to a Ford dealership near the winner, selected by Sponsor at its sole discretion to claim a Prize. If a potential winner is found to be ineligible, is not in compliance with these Official Rules, declines to accept a Prize, or any winner notification is returned as undeliverable or a potential winner fails to respond to a winner notification within the timeframe specified in such winner notification, the Prize may be forfeited. If a Prize is forfeited for any reason, it may be awarded to an alternate potential winner, at the Sponsor’s sole and absolute discretion, selected at random from the remaining pool of eligible entries received during the Sweepstakes Period, time permitting. Prizes are not transferable and include only the items specifically listed as part of each Prize. If a Prize, or any portion thereof, cannot be awarded for any reason, Sponsor reserves the right to substitute a Prize or portion thereof with another prize of equal or greater value. Any portion of Prize not accepted by winner will be forfeited. Federal, state, and local taxes on a Prize and any expenses relating to the acceptance of and use of a Prize not specified herein are the responsibility of each Prize winner. Sponsor will issue an IRS Form 1099-MISC to each Prize winner. Approximate retail values are as of the time these Official Rules were printed and the value of a Prize may fluctuate. A winner is not entitled to any difference between the ARV and the actual value of a Prize at the time a Prize is awarded. All other costs and expenses not expressly set forth herein shall be solely each winner’s responsibility. The Sweepstakes Entities shall not be held responsible for any delays in awarding a Prize for any reason. Each Prize will only be awarded to a verified winner.

7. WINNERS LIST:

To obtain a list of the names of the winners, mail a self-addressed, stamped business-sized envelope to: Miller Lite® Designated Driver Sweepstakes – Winners List Request, P.O. Box 410, Southfield, MI 48037. Winners List requests must be received by December 17, 2015.