Frito-Lay – Cheetos Eggstreme Egg Hunt – Win a grand prize of a 5-night stay in Cancun, Mexico OR many more other instant prizes and weekly prizes

CHEETOS® EGGSTREME EGG HUNT PROMOTION OFFICIAL RULES

THE FOLLOWING PROMOTION IS INTENDED FOR PLAY IN THE UNITED STATES AND PUERTO RICO ONLY AND SHALL ONLY BE CONSTRUED AND EVALUATED ACCORDING TO UNITED STATES LAW. DO NOT ENTER THIS PROMOTION UNLESS YOU ARE ELIGIBLE AND A LEGAL RESIDENT OF THE UNITED STATES AT THE TIME OF PARTICIPATING.

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING. VOID WHERE PROHIBITED BY LAW. BY PARTICIPATING IN THE PROMOTION, PARTICIPANT AGREES TO BE BOUND BY THESE OFFICIAL RULES AND THE DECISIONS OF THE JUDGES, WHICH SHALL BE FINAL IN ALL RESPECTS.

ELIGIBILITY: The CHEETOS® Eggstreme Egg Hunt Promotion (“Promotion”) is open only to legal residents of any of the 50 United States, the District of Columbia and Puerto Rico who are 13 years of age or older at the time of participation. The following persons are not eligible to participate: Employees, contractors, directors and officers of Frito-Lay, Inc. (“Sponsor”), its parent, subsidiary and affiliated companies, distributors, Web design, advertising, fulfillment, judging and promotion agencies involved in the administration, development, fulfillment and execution of this Promotion (collectively, “Promotion Parties”), and the immediate family members (spouse, parent, child, sibling, grandparent, and/or “step”) of each and those living in their same households (those persons whether related or not who live in the same residence for at least three months during the twelve-month period preceding the start date of the Promotion).

PROMOTION OVERVIEW: The Promotion consists of two (2) separate components: (a) an Instant-Win Game and (b) a Weekly Sweepstakes. You are not required to participate in both components of the Promotion. Participation into one (1) component does not constitute participation in the other. See below for complete details on how to participate in both components of the Promotion.

PROMOTION PERIOD: The Promotion begins at 12:00:00 p.m. (noon) Central Time (“CT”) on March 1, 2017 and ends at 11:59:59 p.m. CT on April 16, 2017 (“Promotion Period”). For the Weekly Sweepstakes portion of the Promotion, the Promotion Period is divided into six (6) weekly entry periods (each a “Week”) as outlined in the table below. The time clock of the Promotion administrator is the official clock for this Promotion.

Week

Start Date/Time

End Date/Time

Weekly Drawing Date

1

03/01/17, 12:00:00 p.m. CT

03/12/17, 11:59:59 p.m. CT

03/14/17

2

03/13/17, 12:00:00 a.m. CT

03/19/17, 11:59:59 p.m. CT

03/21/17

3

03/20/17, 12:00:00 a.m. CT

03/26/17, 11:59:59 p.m. CT

03/28/17

4

03/27/17, 12:00:00 a.m. CT

04/02/17, 11:59:59 p.m. CT

04/04/17

5

04/03/17, 12:00:00 a.m. CT

04/09/17, 11:59:59 p.m. CT

04/11/17

6

04/10/17, 12:00:00 a.m. CT

04/16/17, 11:59:59 p.m. CT

04/18/17

HOW TO PARTICIPATE IN THE INSTANT-WIN GAME: To play the Instant-Win Game, a Combination Code is required.

To obtain a Combination Code by making a purchase: Purchase any specially-marked CHEETOS® bags of CHEETOS® Puffs, CHEETOS® Crunchy, CHEETOS® Crunchy FLAMIN’ HOT®, CHEETOS® Paws, CHEETOS® SWEETOS® Cinnamon Sugar Puffs, or CHEETOS® SWEETOS® Caramel Puffs snacks (sizes 2.625 oz. to 27 oz.) and look for the Combination Code. The Combination Code consists of the bellmarker code located below the “guaranteed fresh” statement on the front of the bag AND the UPC code on the back of the same bag which is located under the bar code (altogether a “Combination Code”). Note: You will only be required to input the last 5 digits of the UPC Code as described below. See Web Site for information about how to locate the Combination Code on CHEETOS® packages.

To obtain a Combination Code without making a purchase: Send a 3″ x 5″ card or piece of paper with your full name, address, city, state, zip code, date of birth, and email address, to be received by April 12, 2017, to: Cheetos Eggstreme Egg Hunt Combination Code Request, PO Box 760037, Dept. 881-757, El Paso, TX 88576-0037. Combination Code will be emailed. Limit one (1) free Combination Code per request per stamped-outer envelope. No responsibility is assumed by Sponsor for illegible, lost, late, misdirected, damaged, postage-due, incomplete, unintelligible or undelivered mail or Combination Code Requests or Combination Codes.

Upon obtaining a Combination Code, visit www.CheetosEaster.com (“Web Site”) to input all digits of the bellmarker code and the last 5 digits of the UPC Code as indicated on the Web Site and follow instructions to play for a chance to win an Instant-Win Prize (a “Play”). If your computer screen displays a prize-winning message, you are a potential winner of the indicated Instant-Win Prize (subject to verification). If your computer screen displays a non-winning prize message, you are not a winner of an Instant-Win Prize. Randomly selected times, during the Promotion Period, will be chosen by the independent judging organization (the “Judges”), and the first participant who completes a Play in accordance with these Official Rules (whose Play is properly received and recorded by administrator’s computer on or immediately after a randomly selected time during the Promotion Period) will win an Instant-Win Prize (subject to verification). For each Play, participant will also receive one (1) entry into the Grand Prize Drawing. See Section 7 for Grand Prize Drawing details. All Plays must be properly received and recorded within the Promotion Period in order to be eligible to win a prize. Odds of winning an Instant-Win Prize depend on the number of eligible Plays received and the order in which they are received.

Limit ten (10) Plays per person/email address per day for the Instant-Win Game. A “Day” is defined as the twenty-four (24) hours between 12:00:00 a.m. CT and the following 11:59:59 p.m. CT with the exception of the first day of the Promotion Period which shall begin at 12:00:00 p.m. CT and end the following 11:59:59 p.m. CT.

HOW TO PARTICIPATE IN THE WEEKLY SWEEPSTAKES: visit the Web Site (www.CheetosEaster.com) and follow the instructions to design a digital egg using the online egg-creator tool. For each egg that you create and post to the online gallery, you will receive one (1) entry into the corresponding weekly drawing (based on the day in which you submitted your egg design) for a chance to win a Weekly Prize. Limit three (3) egg design submissions per person/email address per day.

Share your egg(s) via Facebook and/or Twitter as indicated on the Web Site. Each time you share an egg as indicated on the Web Site, including the hashtag #CheetosSweeps, you will receive two (2) bonus entries into the corresponding Weekly Drawing. Limit six (6) bonus entries per person/email address per day.

Egg designs/entries will not be judged. See Section 7 for Weekly Drawing details.

ADDITIONAL SUBMISSION GUIDELINES: Applicable to both the Instant-Win Game and Weekly Sweepstakes. All participants must have a valid email address. Multiple participants may not share the same email address. Each submission must be manually key stroked and/or manually entered by the individual participant; automated and/or repetitive electronic submission of Plays/entries (including but not limited to Plays/entries made using any script, macro, bot or sweepstakes service) will be disqualified and transmissions from these or related email addresses/IP addresses may be blocked. Additionally, use of multiple email addresses, phone numbers and/or mailing addresses, and/or the manipulation of such information, for the purpose of obtaining more than the stated number of Plays/entries and/or prizes, is prohibited and such persons will be disqualified, all Plays/entries will be deemed invalid and any prize won shall be forfeited.

RANDOM DRAWINGS: All drawings will be conducted by an independent judging agency, whose decisions are final in all matters relating to this Sweepstakes.

Instant-Win Game – Grand Prize Drawing: One (1) Grand Prize winner will be selected in a random drawing to be held on or about April 18, 2017. Odds of winning the Grand Prize depend on the number of eligible entries received for the Grand Prize Drawing.

Weekly Sweepstakes – Weekly Drawings: One (1) Weekly Prize winner will be selected for each Week in a random drawing on or about each Drawing Date listed in Section 3 from among all eligible entries received during the corresponding Week (i.e. each a “Weekly Drawing”). Entries will not carry forward to subsequent Weekly Drawings. Odds of winning a Weekly Prize depend on the number of eligible entries received for a corresponding Week.

PRIZE DETAILS:

Instant-Win Game – Grand Prize (1): Winner receives a voucher for a five (5) consecutive night stay at a family fun resort located in Cancun, Mexico (quad-occupancy). Exact resort to be determined at a later date, by Sponsor, in Sponsor’s sole discretion. Additionally, winner will also receive spending money (awarded in the form of a check or wire transfer, payable to winner) which may be used towards transportation and/or resort activities. The amount of the spending money shall be the Approximate Retail Value (“ARV”) of this Grand Prize ($7,200) minus the cost of the voucher and shall be determined at a later date based on winner’s selected travel dates, as resort prices fluctuate. Winner is responsible for making their own flight and ground transportation arrangements, including all necessary identification and/or travel documents (e.g., a valid U.S. passport) required for travel. Resort voucher is subject to terms and conditions as set by issuer. Winner must provide Sponsor’s selected travel agency with his/her desired dates for the five (5) consecutive night stay at least thirty (30) days in advance (and/or no later than November 15, 2017). Voucher must be used by December 31, 2017. ARV: $7,200. In lieu of the voucher and cash prize, winner may take a $7,200 cash alternative, awarded in the form of a check or wire transfer, payable to winner.

Instant-Win Prizes. Instant-Win Prizes are listed as follows: Quantity / Description / ARV.

One (1) / One (1) $2,500, awarded in the form of a check or wire transfer, payable to winner. / ARV: $2,500.
Twenty (20) / One (1) Backyard Hammock. / ARV: $100 each.
Thirty (30) / One (1) Corn Hole Backyard Game. / ARV: $90 each.
Thirty (30) / One (1) Family-Sized Tent. / ARV: $80 each.
Forty (40) / One (1) Instant Film Camera. / ARV: $70 each.
Five hundred (500) / One (1) Planet Coaster Download. / ARV: $40 each.
Thirty (30) / One (1) Backyard Water Slide. / ARV: $30 each.
Forty (40) / One (1) Foam Football. / ARV: $13 each.
Two hundred seventy (270) / One (1) Family Game (exact game to be determined by Sponsor, in Sponsor’s sole discretion). / ARV: $10 each.
Weekly Prizes (6; 1 per Week): $1,000, awarded in the form of a check or wire transfer, payable to winner. ARV: $1,000 each.

Winner must accept prize as stated by Sponsor or prize may be forfeited. Total ARV of all prizes is $43,720. Limit of one (1) Weekly Prize per person/email address/household. Limit five (5) Instant-Win Prizes per person/email address/household. A Weekly Prize winner and/or Instant-Win Prize winners are eligible to win the Grand Prize.

LIMITATIONS OF LIABILITY AND RELEASE: No liability or responsibility is assumed by Sponsor or Promotion Parties resulting from participant’s participation in or attempt to participate in the Promotion or ability or inability to upload or download any information in connection with the Promotion. No responsibility or liability is assumed by the Sponsor or Promotion Parties for technical problems or technical malfunction arising in connection with any of the following occurrences which may affect the operation of the Promotion: Hardware or software errors; faulty computer, telephone, cable, satellite, network, electronic, wireless or Internet connectivity or other online or network communication problems; errors or limitations of any Internet providers, servers, hosts or other providers; garbled, jumbled or faulty data transmissions; failure of any online transmissions to be sent or received; lost, late, delayed or intercepted transmissions; inaccessibility of the Web Site in whole or in part for any reason; traffic congestion on the Internet or Web Site; unauthorized human or non-human intervention of the operation of the Promotion, including without limitation, unauthorized tampering, hacking, theft, virus, bugs, or worms; or destruction of any aspect of the Promotion, or loss, miscount, misdirection, inaccessibility or unavailability of the Web Site used in connection with the Promotion. Sponsor and Promotion Parties are not responsible for any typographical errors in the announcement of prizes or these Official Rules or any inaccurate or incorrect data contained on the Web Site. Use of Web Site is at user’s own risk. Sponsor and Promotion Parties are not responsible for any personal injury or property damage or losses of any kind which may be sustained to user’s or any other person’s computer equipment resulting from participation in the Promotion. In the event of an identity dispute of a participant, the entry or Play will be considered made by the registered owner of the email address associated with the account used for entry. “Registered owner” is defined as the natural person who is assigned an email address by an Internet access provider, on-line service provider or other organization which is responsible for assigning email addresses or the domain associated with the submitted email address. No more than stated number of prizes will be awarded. In the event that programming, production, seeding, printing or any other reasons cause more than the stated number of prizes, set forth in these Official Rules, to be available and/or claimed, Sponsor reserves right to award only the stated number of prizes. Screen shots are not proof of winning status.

WINNER NOTIFICATION: Prizes won by an eligible participant who is a minor in his or her state of residence may be awarded to a minor’s parent or legal guardian who must sign and return all required documents, if any. Winners will be notified by email at the email address provided within the registration. The email message will provide instructions on how to redeem prize. Grand Prize and Weekly Prize winners (or parent or legal guardian if participant is an eligible minor) will be required to complete, sign and return an Affidavit of Eligibility/Liability Release, and, where lawful, a Publicity Release within seven (7) days of prize notification. Sponsor is not responsible for suspended or discontinued wireless or online service or for any change in participant’s email address which may result in a potential winner not receiving any prize notification. If attempted notification is returned as undeliverable, if winner cannot be contacted or verified, if winner does not comply with a specified time frame, if any required prize claim forms or required documents are not completed and submitted within the required number of days, if winner is otherwise unable to accept the prize as stated, or if winner is otherwise disqualified, prize may be forfeited. Prizes will be shipped within eight (8) to twelve (12) weeks of winner verification. If any prize is returned as undeliverable, prize will be forfeited and Sponsor shall have no further liability to award that prize.

RELEASE OF LIABILITY: By participating in the Promotion, participants (or parent or legal guardian if participant is an eligible minor) release Sponsor and Promotion Parties from any and all claims, damages or liabilities arising from or relating to such participant’s participation in the Promotion. By accepting a prize, recipients (or parent or legal guardian if participant is an eligible minor) (a) agree that the Sponsor, Promotion Parties, Facebook, Inc. and Twitter will have no liability whatsoever for, and shall be held harmless by winner against, any liability for injuries, losses or damages of any kind to persons or property resulting in whole or in part, directly or indirectly, from participation in the Promotion; from acceptance, possession, misuse or use of prize, including travel thereto, and (b) grant (and agree to confirm grant in writing promptly upon request) to Sponsor and those acting under Sponsor’s authority, the right to the use of his/her name, photograph, likeness, voice, image, statements and biographical information, at any time or times, for advertising, trade, publicity and promotional purposes in any media now known or hereafter discovered, worldwide, including the Internet without review, notification or approval, and additional compensation, unless prohibited by law. Sponsor and Promotion Parties are not liable in the event that any portion of the Promotion is canceled due to weather, fire, strike, acts of war or terrorism, or any other condition beyond their control (a “Force Majeure Event”).

DISCLAIMER: Combination Codes are void if not obtained through authorized, legitimate channels, or if any part is defective, altered, duplicated, photocopied, forged, counterfeited, mutilated or tampered with in any way, or if Combination Codes contain or are the result of printing, seeding, typographical, mechanical or other errors, or do not contain proper security devices. Sole liability for a regular official Combination Code is limited to replacement with a free randomly selected official Combination Code, while supplies last. Combination Codes may not be transferred, sold, bartered, auctioned (including through Internet auction sites), given away, traded or obtained through any source other than through the method described in these Official Rules. All submitted Combination Codes become property of Sponsor, and will not be returned.

GENERAL CONDITIONS: Winners are solely responsible for any taxes on prizes. Winners will receive an IRS Form 1099 for the ARV of the prize, if applicable. No cash equivalent or substitution of prize is offered, except at the sole discretion of the Sponsor. No transfer of prize is permitted. Prizes are awarded “as is” with no warranty or guarantee, either expressed or implied by Sponsor, except manufacturer’s standard written warranty included in the prize packaging. Unclaimed prizes will not be awarded. If a prize, or any portion thereof, cannot be awarded for any reason, Sponsor reserves the right to substitute prize with another prize of equal or greater value. If for any reason the Promotion is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity or proper conduct of the Promotion, Sponsor reserves the right, at its sole discretion, to (a) disqualify any individual who is responsible or who tampers with the entry process, and (b) cancel, modify or terminate the Promotion. In the event of cancellation, Sponsor will randomly award the prizes from among all eligible, non-suspect Plays or entries (as applicable) received prior to cancellation. This Promotion is offered only in the United States and is governed by the laws of the state of Texas, and all claims must be resolved in the federal or state courts located in Collin or Dallas counties, Texas.

Frito-Lay’s use of your personal information is subject to the Frito-Lay privacy policy, located at http://www.fritolay.com/legal/privacy-policy.htm.

LEGAL WARNING: ANY ATTEMPT BY AN INDIVIDUAL, WHETHER OR NOT A PARTICIPANT, TO DELIBERATELY DAMAGE, DESTROY, TAMPER OR VANDALIZE THIS WEB SITE OR INTERFERE WITH THE OPERATION OF THE PROMOTION IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES AND DILIGENTLY PURSUE ALL REMEDIES AGAINST ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

WINNER’S LIST: For the names of the winners, send a self-addressed, stamped envelope to be received by May 18, 2017 to: CHEETOS® Eggstreme Egg Hunt Promotion Winner’s List, 10 South 5th Street, 7th Floor, Dept. 881-757, Minneapolis, MN 55402.

SPONSOR: Frito-Lay, Inc. 7701 Legacy Drive, Plano, TX 75024-4099.

© 2017 Frito-Lay North America, Inc.

This Promotion is in no way sponsored, endorsed or administered by, or associated with Facebook or Twitter. You understand that you are providing your information to Sponsors and not to Facebook or Twitter. Any questions, comments or complaints regarding this Promotion shall be directed to Sponsor and not to Facebook or Twitter.